Published: Mar 2, 2016
In the old days, when no one could measure the economic benefits of engagement, it was a "nice to have." Now it’s essential. It's a critical competitive edge. With sales growth slowing and competition continuing to grow in many industries, market share goes to those organizations that "wow" not only their ... [ read more ]
Published: Mar 24, 2016
It aligns efforts toward common goals. Marketing, communications and internal marketing efforts yield better results when all communications, learning and management training are aligned toward common goals. ... [ read more ]
Published: Apr 4, 2016
The good news is that most organizations don't need to create new budgets to engage people, but rather spend their dollars more wisely on what they already do to engage people, which includes:... [ read more ]
Published: Jan 18, 2017
This is the first installment of a three-part series on the creation of engagement standards, their evolution, research supporting them and potential implications.... [ read more ]
Published: Jan 23, 2017
The decision in 2015 by the stewards of ISO 9001 to create Quality Management Principles that include engagement is supported by both researchers and workplace observers who have observed ISO standard compliance in action. A study of ISO compliance... [ read more ]
Published: Feb 6, 2017
So what will happen should ISO go beyond the issuance of its Quality Management Principles and eventually approves formal standards for engagement? The opportunity could be significant, says Lee S. Webster, Secretary for ISO TAG 260, which has oversight over the engagement standards.... [ read more ]
Published: Jul 15, 2015
At a rate of over 30%, people managers across the U.S. report that they’re looking for opportunities elsewhere. What to do? Minneapolis-based Modern Survey recently released this and other pertinent data in a Spring 2015 engagement study whitepaper focusing on manager engagement, ... [ read more ]
Published: Aug 17, 2017
In his book, Payoff: The Hidden Logic That Shapes Our Motivations, behavioral psychologist Dan Ariely details an experiment that pitted three motivators against each other. ... [ read more ]
Engagement doesn’t just happen, and in most organizations frontline management has a lot to do with the success - or failure - of an organization's engagement efforts. Recent research from the Gallup organization on employee disengagement ... [ read more ]
Washington Mutual, Inc., North America's seventh largest bank, selected an incentive trip to the island of Kauai in Hawaii as the incentive reward for its top achievers. The trip would also introduce Washington Mutual's corporate culture to attendees from Home Savings of America, a newly acquired company.
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The "Winners' Circle" program logo and theme were designed around the popular motocross cross-country motorcycle race, and featured the No. 1 plate that is awarded to winners. Honda is a leader in production of off-road motocross bikes and a sponsor of the No. 1 team in the sport. Therefore, the logo and theme were a natural tie-in for use in printed material.
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Published: Jan 14, 2015
A new study by the Incentive Research Foundation, 10 Trends for Merchandise and Gift Card Programs in 2015, notes that retaining top performers and preparing them to take over the reigns during the next decade is a top priority for most organizations. A crucial part of that process will involve Merchandise and Gift Card... [ read more ]
Published: Mar 15, 2012
Employee surveys have the potential to help companies understand the relationship between human capital and the bottom line. Yet, if not managed carefully, surveys may fail to realize their potential as strategic organizational tools. Why? Because many organizations are successful in designing reasonable questionnaires, generating high participation rates and gathering a lot of good information. But where survey processes most commonly break down is in the “hand off” between a survey team, perhaps working with the assistance of an outside consultant, and line managers throughout the organization.... [ read more ]
Each employee received a T-shirt imprinted with the company's core values and philosophies, an apple stress ball, and a behavior profile describing the "Successful to the Core" ideals. Employees were then asked to nominate fellow workers who exhibited these core values. The names were placed in an apple suggestion box. Nominees received wooden apples, and their pictures were displayed on a bulletin board labeled "Apple of Our Eye." Every quarter, one nominated employee was presented with an acrylic apple by the division head.
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This recently conducted analysis by The Incentive Research Foundation (IRF)of one company's long-standing use of travel awards as a motivational tool shows that such incentives have a clear, measurable and positive impact on corporate culture and employee performance, as well as a broader "ripple effect" on the economy of the region where an incentive travel program (ITP) is held.
Overall, the study concluded that the importance of these programs should not be undervalued; their impact and their value reach well beyond the typical event timeline. Earners of the incentive travel program are far from the only beneficiaries of the program. The sponsoring company, the destination and the suppliers all receive significant benefits as well.
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The Psychologically Healthy Workplace Program (PHWP) is a collaborative effort between the American Psychological Association and the APA Practice Organization, designed to educate the employer community about the link between employee health and well-being and organizational performance. It offers an awards program and sponsors an annual Psychologically Healthy Workplace conference, among other activities.... [ read more ]
Published: Jan 11, 2012
Sue Gordon has been with American Airlines for over 20 years. Starting as a flight attendant and working her way through a variety of roles, she spent a lot of time on the front lines of marketing, involved in customer communications, advertising, product development and employee communications. She’s also worked in IT and had a hand in launching... [ read more ]
A study designed to determine which aspects of selling respond to incentive travel and how that response can be measured. Researchers surveyed 1,800 subscribers of Meetings and Incentive Travel magazine and 3,000 members of the Canadian Automobile Dealers Association. To present an in-depth picture of incentive travel, and to provide a practical template for determining program ROI, the authors made a point of recording views of both the people who win the awards and those executives who allocate the money to fund them.
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Published: Oct 18, 2012
This healthcare provider goes out of its way to make sure that employees understand how their individual efforts contribute to the achievement of organizational goals... [ read more ]
Published: Jun 21, 2016
Few people in academia better understand the convergence of analytics and Enterprise Engagement than Charles Scherbaum, Associate Professor of Psychology at Baruch College and a member of the doctoral faculty at the Graduate Center of the City University of New York. Scherbaum, an early contributor to the Enterprise Engagement Alliance curriculum on analytics... [ read more ]
Published: Jun 14, 2016
Organizations seeking to benchmark their enterprise engagement strategies can take advantage of a convenient, free tool created by the Enterprise Engagement Alliance. The Enterprise Engagement Benchmark Indicator (EEBI) allows companies to answer questions about their employee, customer and vendor engagement practices to ... [ read more ]
The Brand Activation Association has a broad focus on all the disciplines required to activate a brand's strategy, from creative strategies to measurement, on topics from omni-channel marketing to experiential marketing and social media. BAA builds on its membership knowledge base, spanning expertise in strategy through activation, and across all touch points.... [ read more ]
Published: Sep 14, 2015
CA Short, a leading recognition firm based in Shelby, NC, sponsored a 15-minute program on World Wide Business, hosted by successful entrepreneur and business personality Kathy Ireland, that focused on the concept of engagement and CA Short's role in this emerging field. ... [ read more ]
The "Capture Los Cabos" program clearly demonstrates that well-designed incentive programs deliver measurable return on investment.... [ read more ]
What could be the optimum method for meeting performance-improvement goals? For Diebold, Inc. the answer was D-ICE, a comprehensive incentive management system designed to motivate every company employee. ... [ read more ]
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