Newswire

The USC Marshall Center for Effective Organizations has spent more than 45 years connecting management science with real-world organizational performance; its current director, Alec Levenson, argues that many companies still leave substantial value on the table because they manage people, work and performance too narrowly and reactively. Perhaps as few as one in four companies or less he believes operates with a systematic approach to value creation through people. ... [ read more ]

Research on human motivation, customer behavior, meaningful work and business relationships raises a simple question: Could companies create more sustainable value by organizing themselves around helping customers, employees and business partners rather than primarily trying to sell to them?... [ read more ]

For decades, an “engagement manager” usually managed client assignments. A growing number of organizations are now using engagement roles for connecting employees to organizational purpose, values, strategy and performance.... [ read more ]

The latest Enterprise Engagement Index comparison of Caterpillar, Deere & Company and Komatsu suggests that all three companies have relatively strong employee and customer reputations, yet significant differences in productivity, profitability and growth point to very different management questions for each.... [ read more ]

After nearly two decades developing the curriculum, media, research, measurement tools and professional community for enterprise engagement, the Enterprise Engagement Alliance is expanding its focus to senior management and the investment community.... [ read more ]

Williams-Sonoma’s decision to put $10 million into eligible employees’ 401(k) accounts following a major tariff refund provides an unusual example of recognition directly tied to employees’ contribution to navigating a business challenge.... [ read more ]

Organizations that make it easy to complain, empower employees to act, and fix the underlying causes can transform service failures into loyalty and operational improvement.... [ read more ]

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While investors may care about ethics and climate risk, their expectations about financial performance still play a major role in whether they actually invest in ESG funds.... [ read more ]

The new Enterprise Engagement Alliance membership provides corporate HR, sales, marketing, and other management professionals with a free professional community, practical frameworks, research, learning resources, and measurement tools designed to connect people-management practices with organizational results.... [ read more ]

Employees are no more a “resource” than customers are. Both are voluntary stakeholders whose commitment determines whether an organization creates sustainable value. This isn’t just a proposal for another name change. It proposes a different way of looking at the field to focus on people value creation and employee relationship management. ... [ read more ]

Far from adding another layer of bureaucracy, a strategically empowered Chief People Officer could help companies finally measure and be accountable for the return on much of their spending in HR, sales, marketing and communications while allowing the Chief Operating Officer to focus on operational excellence. ... [ read more ]

The enormous backlog of private-equity-owned companies that cannot be sold at expected returns may signal more than a temporary exit problem. It could point to a new investment opportunity: identifying companies that are unusually ineffective at converting their customer relationships and human capital into revenue, profits and future equity value.... [ read more ]

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Organizations may get more value from employee engagement by starting with the business problem and desired behavior change rather than with surveys, recognition programs, mentoring, events, or other activities. She recently created a report on stakeholder management implementation. ... [ read more ]

It is often difficult or impossible to track a fad or a new product to its source. This is one that that the author witnessed in the late 1970s on Cape Cod--the shop that arguably was the first to brand a sandwich wrap in the US. It’s a classic story of both the beauty and challenges of capitalism. ... [ read more ]

Marketing research can build authority and generate useful insights, but only when the methodology is transparent, the sample fits the claim, and the conclusions do not go beyond what the evidence can support.... [ read more ]

Quarterly earnings reports can strengthen accountability when companies explain them within a clearly defined purpose, long-term strategy, measurable objectives, and values supported by their shareholders and other stakeholders.... [ read more ]

The EEA Impact Academy complements traditional leadership development by teaching managers how to align all stakeholders, management practices, and performance measures around a common organizational or team goal.... [ read more ]

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WorldatWork’s 2026 State of Rewards report finds that employees may be satisfied with compensation and benefits while remaining disengaged, open to leaving and reluctant to recommend their employer.... [ read more ]

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A new Harvard Business Review article outlines a six-step process for turning frontline employee knowledge into practical improvements in productivity, customer experience, technology adoption, and organizational performance.... [ read more ]

The launch of The Village Confectionery demonstrates how a clear vision, authentic storytelling, community engagement, and a permission-based media platform can create extraordinary business momentum with little reliance on traditional paid advertising. It’s a case study in effective stakeholder management by a small company. ... [ read more ]