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Human Capital Rating System Available at No Cost

A process for rating the organizational maturity of organizations developed in the United Kingdom is now available at no cost to help organizations "develop a greater understanding and the professional practice of organization maturity and human governance," according to statement by Maturity Institute (MI) and Organizational Maturity Services (OMS) LLP. Organizations can ... [ read more ]

Applaudit Social Recognition Tool

Next Level Performance, a Dittman Company, recently launched a new online social recognition solution called Applaudit to help organizations engage and motivate their people. NLP says ... [ read more ]

Creative Group Joins March to Full-Service Solutions

When a venerable incentive travel and meeting company such as Appleton, WI.-based Creative Group Inc. expands its business model into performance improvement, it's yet another sign of significant disruption in the traditional rewards and event marketplace. The company, whose original owners sold the company about a year ago to Direct Travel, a corporate travel management conglomerate, has already had... [ read more ]

'Good Company' Pioneer Laurie Bassi Sees Progress

Will companies finally begin to wake up to the financial benefits of having engaged customers, employees and communities? Laurie Bassi, Principal of McBassi & Co., a leading analytics firm, sees progress on multiple fronts. Bassi is author of ... [ read more ]

Diversity and Inclusion Power Engagement at Fifth Third Bank

For many companies, diversity and inclusion are challenges. For Fifth Third Bank, headquartered in Cincinnati, diversity and inclusion are opportunities to not only engage employees but to enhance customer and community relationships to drive greater performance. Demonstrating them means business. ... [ read more ]

Enterprise Engagement: The Roadmap, 3rd Edition

Enterprise Engagement: The Roadmap, 3rd Edition has been completely updated with new information, illustrations and new chapters. Authored and edited by dozens of experts in general management, marketing, sales, data management, business and academia, the Textbook’s methodology has been endorsed by leading companies as a means of achieving both strategic and tactical organizational goals related to sales, marketing, human resources, vendor management, and community relations.... [ read more ]

Engagement Radio: Gary Rhoads Talks About How Engagement is Gaining Momentum

Dr. Rhoads has a PhD in Marketing from Texas Tech. He has written a couple of entrepreneurship books, one called, Stop, Think and Lead: Dealing With Crucial Situations and another called Startup Marketing For Innovators. He was also a keynote speaker at the Enterprise Engagement Alliance’s Engagement University last April, and we’re excited to welcome him to Engagement Radio.... [ read more ]

EGR International Engagement Journey Update - Seven Years On

To our knowledge, EGR International was the first among the very few traditional marketing, incentive, or recognition companies that made a formal commitment to the engagement field. As a founding sponsor of the Enterprise Engagement Alliance in 2008, EGR International, which had its roots in the ... [ read more ]

C.A. Short Company: Why the Investment in Enterprise Engagement?

C.A. Short Company, a leading recognition firm based in Shelby, NC, recently sponsored a 15-minute program on Worldwide Business, hosted by successful entrepreneur and business personality, Kathy Ireland. The focus was on the concept of engagement and C.A. Short Company's role in this emerging field. ... [ read more ]

Employee Engagement: Short Cuts Won’t Get You Where You Want to Go

The business case is very clear. Employee engagement programs contribute to improved business outcomes. It makes sense that engaged employees will make a difference in a competitive marketplace by increasing productivity, inspiring innovation, and delivering best results to clients and consumers.... [ read more ]

Are Your Engagement Initiatives Bearing Fruit?

Every organization should implement some sort of assessment program to make sure their efforts are tracking and paying off. By Andrew Mazer. We all know that Enterprise Engagement isn’t a short-term project, it’s a continuous process of ... [ read more ]

Tolero Solutions: 'Success Through People'

The homepage for Silver Spring, MD-based Tolero Solutions says the company "helps you achieve success through people," a promise that resonates with those of us at the Enterprise Engagement Alliance and Engagement Strategies Media, where our mission has always been "maximizing performance and profits through people." ... [ read more ]

CorporateRewards Pivots to Technology with WorkStride

WorkStride – formerly known as CorporateRewards, a 15-year-old NY-based rewards firm – has recently shifted its focus from rewards to technology. In a recent conversation, Tom Silk, Executive VP of Sales and Marketing, explained: “We want to change the conversation from focusing on rewards to how we can use technology increase performance... [ read more ]

TD Bank Exec Says Success Requires Finding Common Ground Between Business and HR

To have any competitive edge, an organization’s talent management strategy must be integrated into its business strategy. Talent management is no longer about the discovery of a valued skill, but instead incorporates people management, enterprise goals, competitive talent infrastructure and optimized performance management. In other words, to get top talent, organizations have to offer a full-packaged deal. ... [ read more ]

Modern Survey Releases Spring 2015 Engagement Whitepaper

At a rate of over 30%, people managers across the U.S. report that they’re looking for opportunities elsewhere. What to do? Minneapolis-based Modern Survey recently released this and other pertinent data in a Spring 2015 engagement study whitepaper focusing on manager engagement, ... [ read more ]

Disrupting Digital Business

Anyone who understands the principles of Enterprise Engagement will enjoy "Disrupting Digital Business" by R. Ray Wang, published by Harvard Business Review Press. Wang, a veteran technology analyst running two of his own consulting firms (currently Constellation Research, and before that Altimeter) and with past positions at Forrester, Oracle, Ernst & Young and Deloitte, believes that... [ read more ]

theEMPLOYEEapp for Better Engagement Communications

While proponents of engagement, including the Enterprise Engagement Alliance, have a mission to educate the investor community about the ROI of engagement for shareholders, theEMPLOYEEapp actually grew out of an app that Jeff Corbin... [ read more ]

The Loyalty Leap: Turning Customer Information into Customer Intimacy

With over 20 years of experience running large loyalty programs, Bryan Pearson, President of LoyaltyOne, is a good person to query about the state of the industry. Pearson is the author of the best-selling book, The Loyalty Leap: Turning Customer Information into Customer Intimacy, as well as The Loyalty Leap for B2B. He explains that... [ read more ]

New Study Links Engagement and Profitability

The Social Science Research Network website recently posted a research report by Alex Edmans, Lucius Li and Chendi Zhang entitled Employee Satisfaction, Labor Market Flexibility, and Stock Returns Around the World that examines the relationship between employee satisfaction and firm performance using lists of the “Best Companies to Work For” in 14 countries. Edmans, a visiting Professor at the London Business School and Professor at the Wharton School’s Institute of Finance and Accounting, has done extensive work promoting the link between engagement and financial performance. The authors note that “employee satisfaction is associated with superior long-run returns, valuation ratios, and profitability in countries with high labor market flexibility,” and that the results “are consistent with high employee satisfaction being a valuable tool for recruitment, retention, and motivation in flexible labor markets.” To read the full report, go to http://papers.ssrn.com/sol3/papers.cfm?abstract_id=2461003... [ read more ]

Blackhawk to Acquire Achievers

Gift card giant Blackhawk Network has entered into a definitive agreement to acquire Achievers Corp., a leading provider of employee recognition and rewards solutions designed to help companies increase employee engagement. The acquisition will broaden the reach of Blackhawk’s already extensive incentive and engagement business. Earlier this year Blackhawk launched a new incentives division, Blackhawk Engagement Solutions, which is... [ read more ]

Peter Hart, Recognition Leader, Reflects on Engagement Movement

I recently caught up with Peter Hart, CEO of Rideau Recognition, and asked for his thoughts on the engagement movement and its impact on the recognition field. Rideau acquired the Recognition Management Institute in 2006 and has been a consistent supporter of, and active participant in, the field’s trade organization, Recognition Professionals International, and othe... [ read more ]

Employee Engagement Awards Debut in NY June 17: Free Tickets While Supplies Last!

The annual Employee Engagement Awards program, founded in the United Kingdom, is making its U.S. debut this week at the Tribeca 360 and Rooftop on June 17, where the first U.S. award winners will be announced. Matt Manners, a principal of the company producing the event, has offered up some free tickets for the Enterprise Engagement Alliance community... [ read more ]

Marcus Evans High Potential Employee (HiPO) & Leadership Development Conference - March 10-11, 2015 - Orlando, FL

Subtitle: Aligning Employee Development Practices with Strategic Business Goals to Ensure a Robust Succession Pipeline Building on the success of the marcus evans Human Resources and Talent Management Conference series, the High Potential Employee (HiPo) and Leadership Development Conference will feature highly interactive case study presentations, panel debates, and peer-to-peer discussions on key issues affecting the design and delivery of meaningful and effective HiPo and leadership development programs. Talent Management VPs, Directors, and Senior Managers attending this conference will walk away with an enhanced understanding of best practices for growing exemplary leaders and achieve a strategically aligned workforce. Seating is strictly limited to maintain an intimate educational environment that will cultivate the knowledge of all attendees. Please contact Abby Wilson today at AbbyW@marcusevansch.com for your copy of the conference agenda and registration details. ... [ read more ]

15 Minutes With...Joel Confino, CEO, Haydle Enterprise Q&A

Over the past year or two we’ve seen a surprising increase in the number of different types of technologies and services touting their ability to address various areas of customer, employee and distributor partner engagement – from leadership, coaching, assessment and communications to collaboration, innovation, rewards & recognition and analysis.... [ read more ]

Take Employee Recognition beyond Service Awards

Although employee recognition is typically associated with rewarding years of service or outstanding performance, more targeted approaches have greater financial and cultural impacts. Every organization wants highly motivated and engaged employees who go above and beyond. A more nuanced approach to employee recognition can take service awards to new levels and deliver multiple benefits to your organization... [ read more ]

Channel Partners Need Loyalty Programs Too

If you’re like the majority of companies, you go to market through one or more channels of distribution, which means it’s critical for you to generate loyalty to your brand among channel reps. Channel reps are the people who make the ultimate sale. They’re also the people who say “So, you want me to be loyal, huh? Well, you’d better give me a good reason.” Now what do you do? A recent study by Maritz demonstrates that a rep incentive program can be a great way to build loyalty – as long as you do it right.... [ read more ]

How 150-Year-Old Recognition Firm Makes Shift to Engagement

Steve Lipic, principal of Lipic's Engagement, formerly known as Lipic's Recognition, said he had an epiphany of sorts at the first Enterprise Engagement Alliance conference four years ago in Westchester County, N.Y, at which the original framework for Enterprise Engagement was presented. ... [ read more ]

Rewards & Recognition Expo Set for April 6-8 in Nashville

On the heels of its highly successful 2013 event in New Orleans, the Enterprise Engagement Alliance has announced the launch of Engagement University, the first formal curriculum and certification program on Engagement throughout the organization. It will be held in conjunction with the 2014 Rewards & Recognition Expo and Engagement Pavilion, April 6-8, 2014 at the Gaylord Opryland Resort & Convention Center in Nashville, TN. The R&R Expo will feature leading exhibitors of reward, recognition and engagement products and services.... [ read more ]

Engagement University Set for 2014 in Nashville

EEA home page news item Engagement University Set for 2014 in Nashville The Enterprise Engagement Alliance has announced the launch of the Engagement University, the first formal curriculum and certification program on Engagement throughout the organization. It will be held in conjunction with the Rewards & Recognition Expo and Engagement Pavilion, featuring leading exhibitors of reward, recognition and engagement products and services. Based on the Enterprise Engagement Curriculum and Certification program, Engagement University is designed to provide corporate practitioners and solution providers with formal education on the economics, definitions, framework and best implementation practices related to: • Improving customer loyalty and referrals • Enhancing distribution partner engagement • Increasing sales and customer service performance • Improving employee productivity, quality and wellness • Building better vendor relationships The Engagement University education programs do not overlap with exhibit hours, giving attendees the opportunity to meet with suppliers and see demonstrations of the various types of products and services covered in the education sessions. Led by a faculty of corporate practitioners, solution providers, research experts and professors in business and organizational/consumer psychology, the program brings to life a formal Enterprise Engagement curriculum and certification program with sessions on: • Engagement program design and implementation • Enterprise Branding • Communications • Learning and Gamification • Rewards & Recognition • Measurement • …and more Engagement University Directors and Faculty include: • Melanie Lewis, EEA Co-Curriculum Chair and former Director of Commercial Engagement, Astra-Zeneca • Gary Rhoads, Professor of Marketing, Marriot Graduate School of Business, Brigham Young University. • Allan Schweyer, EEA Curriculum Chair and Director, Center for Human Capital Innovation • Rodger Stotz, Research Director, the Incentive Research Foundation and Principal, Delta Qi Consulting • To be named shortly: Leading corporate end-users and solution providers presenting case studies and two professors in marketing and psychology to address the business and scientific basis of engagement. Registration will open Dec. 2, 2013. ... [ read more ]

Channel Partner Engagement

In many industries and businesses, channel partners are key links between employees and customers- a weak link if they are ignored, an important source of strength if they are engaged. The stakes are high. Channel partner impact can be enormous in terms of sales volume, market share, brand reputation and “share of customer”, i.e., in engaging customers. Indeed, channel partners are often the sole link to the customer. But channel partners can also impact employee engagement, especially when they fail to deliver. Conversely, channel partner engagement is directly affected by the employees who manage them and who produce the products and services. In short, most businesses succeed only to the degree that symbiotic relationships exist between employees, customers, channel partners and vendors. This is the basis upon which “Enterprise Engagement” is built. In this paper, we focus on channel partners as a key constituent of organizational success and we offer practical strategies and tactics to engage them.... [ read more ]

2012 Motivation Show Offers Engagement Education, Exhibits, Events

Successful companies know that employees who are engaged, motivated and working towards a common goal, generate increased profits. Research shows that a motivated workforce inspires people to work for your company, do business with your company and buy your products and services. How do these organizations set themselves apart as a place where people want to work and do business? Come to The Motivation Show and find out! The 2012 Motivation Show, to be held at Chicago’s McCormick Place, October 23-25, is the world’s largest collection of ideas and solutions to engage, motivate, inspire, reward, connect and thank employees, customers and members. The show features more than 50 professional seminars and more than 500 suppliers of merchandise and travel services, as well as networking events to connect you and your peers with industry experts. New this year, the Incentive Marketing Association is presenting free 20-minute clinics on the exhibit floor to give attendees a fresh data-driven perspective on how incentive and recognition programs stimulate consumers and increase workforce productivity and innovation. The Show’s 6th Annual Conference, Connecting Engagement, Loyalty and Financial Results, will feature a series of 60-minute professional seminars in four learning tracks: Employee Recognition Customer Loyalty Sales Motivation Meeting & Event Management For complete information about attending the 6th Annual Conference Program, visiting the exhibit hall, or becoming an exhibitor, visit The Motivation Show website at www.motivationshow.com or call 866-730-6684. ... [ read more ]

New Academic Advisor for EEA Curriculum

Gary Rhoads, currently the Stephen Mack Covey Professor of Marketing and the Associate Director of Entrepreneurship Center at Brigham Young University, joins the Enterprise Engagement Alliance curriculum group as Academic Advisor. He will advise the EEA on its curriculum development on Enterprise Engagement for businesses, as well as the creation of an education program for students at various levels. The Enterprise Engagement Alliance is an outreach and curriculum development organization dedicated to establishing engagement as a formal business practice.... [ read more ]

Internal Branding Highlighted at Asian Marketing Conference

Let know one think that Asian economies ignore trends in the West. The issue of Internal Branding, relatively new to the scene in the U.S., was the topic of a recent business conference in Singapore. The conference addressed internal branding from two perspectives: the brand used by the organization to attract talent the steps necessary to connect the external to internal brand... [ read more ]

Researchers Find Link Between Nurse and Patient Satisfaction

Yet another study indicates the obvious link between employee engagement and customer satisfaction. Nurses who reported better working conditions in hospitals and less likelihood of leaving had patients who were more satisfied with their hospital stay and more likely to rate the hospital highly, according to a study of facilities in 13 countries, led by the University of Pennsylvania School of Nursing in the U.S. and the Catholic University of Leuven, Belgium, in Europe.... [ read more ]

Carlson, PollStream Change Names

As part of its recent rebranding, Groupe Aeroplan, parent of Carlson Marketing, announced that the company is changing its name to Aimia. The business-to-business brands LMG Insight & Communication and Carlson Marketing will now operate under the name Aimia. Also effective immediately, PollStream has changed its name to TemboSocial, reflecting the firm’s increased emphasis on its suite of solutions and the development of other software tools focused on connection, conversation, recognition and additional engagement products and services. ... [ read more ]

1to1 Media Names 2011 'Customer Champions'

Peppers & Rogers Group’s 1to1 Media division has announced its 2011 class of 1to1 Customer Champions. The 1to1 Customer Champions program recognizes executives who believe in treating customers in a way that builds loyalty and engagement while driving bottom-line results for their organizations. Now in its eighth year, the program honors 15 executives annually who use innovative approaches to instill customer-centric strategies throughout their organizations. The 2011 honorees include: • Ven Bontha, Director of Customer Experience, CEMEX • Rich Brecht, Senior Contact Center Manager, J&P Cycles • Mike Colbourn, VP and Director of Marketing, Stowe Mountain Resort • Roger Curtis, President, Michigan International Speedway • Susan DeLaney, VP Customer Experience, UPS • Tom Feeney, President and CEO, Safelite AutoGlass • Dennis Fitzgerald, VP Customer Satisfaction, Yaskawa Electric America, Inc. • Stephen Jackson, Chief Information Officer, Harry Rosen Inc. • Donna Lendzyk, Manager, Customer Loyalty, SaskTel • Ingrid Lindberg, Customer Experience Officer, Cigna • David Payne, Assistant VP Contact Center, Stancorp Financial Group Inc. • Chuck Sliker, Senior VP of Operations Service, Arby’s • Jeffrey J. Smith, VP Operations and Loyalty Services, Omni Hotels & Resorts • Tim Teran, Senior VP Consumer Insights and Strategy, Macy’s Inc. • Jay Topper, Senior VP Customer Success, Rosetta Stone Info at www.1to1media.com/view.aspx?DocID=33197 ... [ read more ]

Marcus Evans 7th Annual Internal Communications & Situational Messaging Conference - Nov 30-Dec 1 - Boston

This year’s event will be one you won’t want to miss! We’re featuring two-full days packed with presentations and panel discussions lead by BP, Eddie Bauer, Lowes, American Airlines, BNSF Railways and many more. Attend and learn how to effectively handle situational messaging at your company including: crisis communications, mergers and acquisitions, corporate social responsibility and change management.... [ read more ]

Employee Engagement, Customer Satisfaction and Profitability

This study from the Forum for People Performance Management and Measurement seeks to understand the organizational drivers of employee satisfaction and employee engagement, and the downstream effects of these employee attitudes on customers and financial performance... [ read more ]

The Road to an Engaged Workforce

This research article identifies several characteristics driving employee engagement, including employee satisfaction, and identifies organizational communication as a key driver of employee satisfaction.... [ read more ]

The Economics of Engagement

In today's economic environment, employers are struggling to find every advantage possible to thrive, grow or simply to stay in business. For most US based organizations payroll represents the largest expense. Advantages therefore, come first and foremost through better talent management.... [ read more ]

The New Role of Rewards and Recognition

What's the role of rewards and recognition within the field of enterprise engagement? There is almost nothing more engaging than a carefully selected reward or gift well suited to the recipient and commensurate with his or her contribution, as a customer, channel partner, or employee.... [ read more ]

How Attributes of Social Media are Changing Corporate Performance

Today, the structure of recognition and rewards solutions has to be such that continuous change nurtures interest according to societal trends. It must enable the thoughtful consideration of brand values as inherent to the initiative, and it must allow for contribution, participation, thought leadership, and rewards participation across all silos or types of work. The language of motivation is growing to keep pace with Social Behaviors, encompassing people’s needs for contribution to safety, innovation, and charity, as well as their need to collect accolades, points, recommendations, and thanks. In addition to achieving or unlocking rewards, collection of points ‘for the sake of collecting’ is demonstrated in Social Behaviors. ... [ read more ]

10 Steps That Ensure Employee Engagement Success

Improving Employee Engagement is not the product of one initiative. Organizations need a framework to achieve significant improvement in engagement. Sequencing and content of the initiative are critical, as is communication. ... [ read more ]

Human Capital Diagnostics: Measuring the Intangibles

Measuring Intangibles Boosts Performance A new EEA white paper, Human Capital Diagnostics: Measuring the Intangibles, offers compelling proof that companies perform better when they make a concerted effort to measure things like employee performance, engagement, innovation and change. If human capital represents a company’s largest cost and most critical asset, it follows that decisions about talent are among the most important any organization will make. It also means that accurate human capital diagnostic (HCD) and assessment tools are vital to organizations in order to prevent expensive mistakes in hiring, training, deploying and managing the performance of talent. ... [ read more ]

Transforming Engagement from Buzzword to Reality

Engagement is a formal business strategy, not another marketing buzzword. Now that ISO, the International Organization for Standardization, has approved the process to create formal guidelines for engagement and a growing number of investors are demanding public companies disclose their engagement investments and results, the 2017 Engagement University ... [ read more ]

News Analysis: M&A Specialist Says 'Change or Exit'

The Enterprise Engagement Alliance was founded over eight years ago on the premise that the emerging engagement field would transform business, and evidence is growing that this assumption was correct. Now that multiple major pension funds and investment firms are ... [ read more ]

Engagement University: Beyond 'Why' and Deep Into 'How'

Engagement University & Expo, April 18-19 in Chicago, is designed to take attendees beyond the "Why" and dig deep into the "How" by providing both a scientific and experience-based roadmap for identifying the key audiences and levers that need to... [ read more ]

ITA Group Practices What It Preaches

ITA Group has experienced a growth spurt in the last 18 months, with employment expanding by nearly 16% to more than 600 team members nationwide. To accommodate its increased staff and customer base, the company recently expanded its West Des Moines, IA headquarters and opened an office for technology team members in Phoenix. One of the key factors behind ... [ read more ]

New MaritzCX CEO: Great Data Available - Now What?

To Mike Sinoway, a research and analytics veteran, the next big challenge for business is not the collection of data but the ability to translate it into strategies and tactics to effectively engage customers and employees. Sinoway is the new CEO at MaritzCX, formerly Allegiance ... [ read more ]

EEA Announces New Members

The Enterprise Engagement Alliance recently added a number of new members to its rolls. New Corporate Members include Assa Abloy, Carlton Group, Creative Group... [ read more ]

Engage People Inc. Announces Capital Investment

Engage People, Inc., a global solutions provider for the loyalty and incentive industry, recently announced that it has received a significant investment from Lovell Minnick Partners, a private equity firm specializing in financial and ... [ read more ]

BI Worldwide Adds Watson Analytics to its Offerings

BI Worldwide (BIW) has announced that it is integrating the IBM Watson Analytics platform into its product and services mix to help clients better manage and engage their people. As reported in a company announcement, by combining ... [ read more ]

Hilton's Brand VP: Enterprise Engagement is Happening

"Enterprise Engagement is not only going to happen, it's already happening," says Gina Valenti, Vice President, Brand Hospitality - Focused Service Brands, Hilton, and a member of the Enterprise Engagement Alliance and its Corporate Advisory Board. "I have no doubt now it will ... [ read more ]

MotivAction Sees Big Growth for Engagement

MotivAction is a Minneapolis-based performance improvement company founded in 1976. The firm recently joined the Enterprise Engagement Alliance (EEA). ESM recently sat down with MotivAction President and COO Joe Keller to talk about his company and the emerging field of engagement. ... [ read more ]

C.A. Short Announces Appointments, Certification

Michelle Burns, Director of Human Resources at C.A. Short Company in Shelby, NC, has earned the SHRM-SCP (Society of Human Resource Management - Senior Certified Professional) certification. The SHRM-SCP certification is for ... [ read more ]

New Videos Help Managers Understand How to Engage

Divvy Engagement has released a series of free videos to help organizations train managers on how to engage and recognize employees. The new videos are designed to demonstrate how actors can be used to help managers and employees better visualize the types of practices and behaviors that work best to engage and/or succeed in their own work. ... [ read more ]

TMLU, Inc. to Manage New Enterprise Engagement Not-for-Profit

The eight-year-old Enterprise Engagement Alliance at The EEA.org has officially become a not-for-profit organization under the umbrella of TMLU, Inc., which will manage the Enterprise Engagement curriculum and learning program. The EEA will continue to promote the importance of this new field to... [ read more ]

EEA Welcomes First Member, Certification from Mexico

Juan Manual Valenzuela, Principal of Above Target, in Naucalpan, Mexico, near Mexico City, has become the first member of the Enterprise Engagement Alliance from Mexico and has passed the test to become a Certified Engagement Practitioner. Above Target is ... [ read more ]

ISO Releases the First Standards on Human Resources Practices

The International Organization for Standardization (ISO) Technical Committee 260 has issued its first four standards in human resources management. According to the ISO, "A new series of ISO standards aims to help not only improve the recruitment process, but improve businesses through better human resource processes."... [ read more ]

Baudville Brands, C.A. Short and Divvy Engagement Become Engagement Agency Partners

Baudville Brands, a leading recognition firm in Grand Rapids, MI, C.A. Short Company, an innovator in employee engagement based on Shelby, NC, and Divvy Engagement Solutions, the new name for a 25-year-old, full-service incentive company based in Pleasant Valley, NY, have become partners in the growing Engagement Agency network of engagement solution providers. ... [ read more ]

EEA Accepted to Serve ISO Effort on Human Capital Standards

The Enterprise Engagement Alliance was formally accepted to serve on the U.S. Technical Advisory Group (TAG) which represents the interests of the United States on the International Organization for Standardization (ISO) Technical Committee that is developing standards on human capital management, known as ISO/TC 260... [ read more ]

Richard Warwick, Lipic's Engagement, Earns CEP Designation

Richard Warwick, Business Development Executive at Lipic's Engagement in St. Louis, has earned Certified Engagement Practitioner (CEP) status from the Enterprise Engagement Alliance. Warwick is responsible for developing and implementing the company's business plan for bringing employee engagement solutions to ... [ read more ]

German Effort Aims to Put Monetary Value on Human Capital

What if business executives and investors could put a dollar value on an organization’s human capital in a way that could be compared between companies, industries, even categories of employees? That’s the goal of a group of professors at the University of Saarland in Saarbruecken, Germany. They have not only developed this formula, but have tested it on at least three companies, are working with other academics in Europe to... [ read more ]

Baruch College Professor Sees Big Promise for Analytics in Enterprise Engagement

Few people in academia better understand the convergence of analytics and Enterprise Engagement than Charles Scherbaum, Associate Professor of Psychology at Baruch College and a member of the doctoral faculty at the Graduate Center of the City University of New York. Scherbaum, an early contributor to the Enterprise Engagement Alliance curriculum on analytics... [ read more ]

Benchmark Your Organization's Enterprise Engagement Practices

Organizations seeking to benchmark their enterprise engagement strategies can take advantage of a convenient, free tool created by the Enterprise Engagement Alliance. The Enterprise Engagement Benchmark Indicator (EEBI) allows companies to answer questions about their employee, customer and vendor engagement practices to ... [ read more ]

Next Level Performance New Name of Dittman Incentive Marketing

In yet another sign that traditional incentive and recognition companies are broadening their positioning to take advantage of the engagement movement, Next Level Performance™ will be the new name of Dittman Incentive Marketing effective Aug. 1, 2016, the 40th anniversary of the founding of the company.... [ read more ]

ISO to Add Human Resources to International Standards

The International Organization for Standardization (aka: ISO) has established standards for a wide range of business functions, but curiously none exist in the area of human resources. That is about to change. ISO Technical Committee 260, which now has 24 participating countries, seeks to ... [ read more ]

Enterprise Engagement: The Roadmap is Now Available

Written and edited by Bruce Bolger, Richard Kern and Allan Schweyer of the Enterprise Engagement Alliance, Enterprise Engagement: The Roadmap is the newly updated version of the book formerly titled Enterprise Engagement: The Textbook. The name was changed to ... [ read more ]

The Culture Works: 'Engagement Solved'

An innovator in Employee Engagement solutions, The Culture Works is the provider of The Motivators Assessment – what the company believes to be the world's most extensive scientific assessment to help individuals identify their unique blend of core motivators. ... [ read more ]

EEA Honors 9 Companies With 'First' Awards

Three leading corporations, three engagement solution providers and three key contributors are recipients of the Enterprise Engagement Alliance's inaugural 'First' Awards, honoring early innovators in the field of Enterprise Engagement. ... [ read more ]

Engagement World Event Signals Emergence of New Field

Enterprise Engagement brings together major industry associations and organizations for a week of education, exhibits and networking events at Engagement World, April, 25-28, Renaissance Orlando at SeaWorld. Four organizations in management, face-to-face engagement, loyalty, and rewards and recognition have united to promote the concept of enterprise-wide engagement at Engagement World, April 25-28, at the Renaissance Orlando at SeaWorld. ... [ read more ]

ITA Group Unveils 'Motivology' - Designed to Maximize Performance

Global engagement solutions firm ITA Group recently announced the debut of Motivology, its exclusive brand of motivation. With Millennials projected to make up half the labor force by 2020 and even larger Generation Z on their heels, the challenges of motivating an already dynamic, diverse workforce continue to grow in complexity. That's where Motivology ... [ read more ]

Leadership the Theme of C-Suite Network Conference, Boston, March 13-15

The C-Suite Network, the nation’s largest organization of executives representing all members of the C-Suite, is offering executives at companies in the Engagement Strategies Media and Enterprise Engagement Alliance communities a complementary pass to its upcoming conference on leadership, March 13-15 in Boston.... [ read more ]

Engagement Radio: HR Leader Ruth Ross on Engagement and the C-Suite

Despite overwhelming C-suite interest in the topic of Enterprise Engagement, and compelling evidence of its importance to organizational success, HR leader Ruth Ross says most companies don’t have a formal strategy. In this interview, she says that despite an increasingly competitive and challenging business climate and facts and figures that demonstrate that... [ read more ]

Do Men and Women Experience Engagement Differently?

Is the work experience different depending on gender? Modern Survey’s recent research on employee engagement, Employee Engagement and Gender, examines perceptions of the workplace and how those perceptions differ for women and men. ... [ read more ]

Engagement World Set for April 25-28, 2016 in Orlando

A Conference and Expo dedicated to highlighting the world of Enterprise Engagement in business and its many strategies and tactics is being launched by the Exhibit and Event Marketers Association (E2MA), the Enterprise Engagement Alliance, the Wise Marketer's Loyalty Academy, and the Rewards & Recognition Expo and University. ... [ read more ]

ITA Group Launches New Employee Engagement Solution

ITA Group, the Iowa-based employee well-being and engagement firm, recently announced the release of Strive5, what it calls "the Whole-Employee Solution." Strive5 consolidates key employee initiatives onto one platform, focusing on five key areas that influence employee health and... [ read more ]

New IRF Report Spotlights 2016 Motivation Trends

The Incentive Research Foundation (IRF) has released its comprehensive report, 2016 Trends in Rewards and Recognition, revealing that businesses will emphasize unique, upscale and individualized experiences in their motivation programs this year.... [ read more ]

Glassdoor.com Ranks Engagement Manager No. 4 Best Career

When it comes to the number of job openings, salary, and career opportunities, the job of Engagement Manager is ranked No. 4 by career site Glassdoor.com. Only Data Scientists, Tax Managers, and Solutions Architects rank higher in overall score, but Engagement Managers, with an average base pay of over... [ read more ]

C-Suite Conference - March 13-15, 2016 - Boston

C-Suite Network, the world's most powerful network of C-Suite leaders, gathers executives from across the country to network, share ideas and gain valuable and actionable insights to build their own leadership and strategies. The C-Suite Conference is held ... [ read more ]

EEA in Education Pact on Engagement With C-Suite Network

The Enterprise Engagement Alliance and C-SuiteNetwork have announced a broad marketing partnership to educate corporate management on the emerging field of engagement and to provide the EEA community with a range of the C-Suite Network's learning and networking services.Under the agreement, the Enterprise Engagement Alliance will develop an education program and content track on... [ read more ]

Marcus Evans HR Strategy & Innovation Summit - Jan. 21-23, 2016 - Atlanta, GA

The HR Strategy & Innovation Summit explores the key aspects and issues related to human resources & technology best practices and their application as business drivers for innovation and growth. The Summit’s program topics have been pinpointed and validated by senior executives from the human resources community as the top critical issues they face.... [ read more ]

News Analysis: HR Summit Offers Front Row Seat to Engagement Challenge

Major organizations have begun to look more strategically at engagement, but the process has just begun, based on candid off-the-record meetings with the chief human resources executives of 14 companies at the recent HR Summit, Oct. 26-28 in Denver, produced by London-based GDS International. The one-on-one meetings with HR executives and... [ read more ]

Hinda Incentives Launches Loyalty Group

Hinda Incentives has announced the creation of the Hinda Loyalty Group, a dedicated business unit focusing on providing support for loyalty and consumer engagement programs. According to the company's announcement, Hinda Loyalty Group's services "are based on industry best-practices, drawing on... [ read more ]

New Human Resources Award Highlights Long-Term Success

A new recognition and award program highlights individuals who have had, and will continue to have, a career of accomplishment in the Human Resources arena. Patterned after the ubiquitous "30 under 30" and "40 under 40" awards, 50over50HR is designed to recognize people who have spent years supporting, changing and making a difference in human resources... [ read more ]

Why Chester Elton, ‘Apostle of Appreciation,’ Now Focuses on Engagement

Few people have done more to advance the recognition field than Chester Elton, whose public speaking, research and outreach activities, along with his numerous books, including The Carrot Principle, The Orange Revolution, All In and What Motivate Me, have earned him the sobriquet "The Apostle of Appreciation." He also has a short interview program on WCBS NewsRadio 880 in New York each Thursday at 9:30 am, ironically in conjunction with the station’s Wall Street opening bell report.... [ read more ]

Recognition in the Era of Employee Engagement

Employee engagement and recognition: What is the difference and how this affects solution providers and corporate planners. Over the last two decades, the recognition field has become a multi-billion-dollar business with over a dozen leading solution providers and hundreds of smaller ones across the U.S. Companies spend billions on ... [ read more ]

Social Media Strategies Summit - Oct. 21-22, 2015 - Boston

Elite marketing professionals will converge at this summit to get re-educated with the latest and greatest social media strategies and trends affecting business today. Speakers from eBay, Yale School of Management, Citi, Forbes, Reebok, Aetna, Fidelity Investments and other well known companies will showcase their... [ read more ]

CA Short Fox Business Feature on Engagement

CA Short, a leading recognition firm based in Shelby, NC, sponsored a 15-minute program on World Wide Business, hosted by successful entrepreneur and business personality Kathy Ireland, that focused on the concept of engagement and CA Short's role in this emerging field. ... [ read more ]

Compensation and Benefits Conference - Nov. 5-6, 2015 - New York

Just as the first edition did last year, the 2nd Compensation and Benefits Conference provides compensation, benefits and HR professionals from financial institutions with a platform to develop effective strategies in order to gain a competitive advantage and attract, retain and motivate talent whilst managing costs. ... [ read more ]

Engagement World Set for April 25-28 2016 in Orlando, FL

A Conference and Expo dedicated to the many strategies and tactics of Enterprise Engagement and their impact on business is being launched by the Exhibit and Event Marketers Association (E2MA) and Enterprise Engagement Alliance. The event, Engagement World 2016, is designed to ... [ read more ]

CA Short Program on Fox Highlights Engagement and EEA

CA Short, a leading recognition firm based in Shelby, NC, is sponsoring a 15-minute program on World Wide Business, hosted by successful entrepreneur and business personality Kathy Ireland, that focuses on the concept of engagement and CA Short's role in this emerging field. The program will air on ... [ read more ]

E2MA Posts Video of Engagement Plenary

A plenary session on Enterprise Engagement at the recent Exhibit and Event Marketers Association (E2MA) Red Diamond Conference, presented by Bruce Bolger, Founder of the Enterprise Engagement Alliance and Publisher of Engagement Strategies Media, was recently posted on YouTube.... [ read more ]

Ogilvy-Hundredx Deal Signals Focus on Customer Engagement

One of the fundamental tools of customer engagement is content marketing, the use of specific types of information, games, incentives, events, etc. to build closer relationships with customers. Ogilvy & Mather's new partnership with analytics company Hundredx, producer of the Goodsnitch app recently featured in ESM and now rebranded Expresit... [ read more ]

New: EEA Engagement Data Sheet

Whatever your needs, you'll hopefully find a stat, study or survey here that will help you solidify your case and achieve your objectives. When you work in an industry that's called upon to justify its existence at every turn, data is ammunition. Experienced motivation professionals know that the right statistic... [ read more ]

Modern Survey Releases Spring 2015 Engagement Whitepaper

At a rate of over 30%, people managers across the U.S. report that they’re looking for opportunities elsewhere. What to do? Minneapolis-based Modern Survey recently released this and other pertinent data in a Spring 2015 engagement study whitepaper focusing on... [ read more ]

Reward Gateway to Expand In U.S. With New Owner

In yet another sign of growth in the emerging engagement business sector, Boston-based technology investment firm Great Hill Partners announced that it has agreed to purchase London-based Reward Gateway at a valuation of $217.6 million. Reward Gateway offers enterprise employee engagement software that claims to... [ read more ]

Marcus Evans 5th Annual Talent Management Canada - Sept. 23-24, 2015 - Toronto, ON

This marcus evans event targets talent management as the backbone for organizational success. Heads of Talent, Human Resources, and Organizational Development will address holistic and persona-based trends for talent management, solidifying an organizational identity, progressive and competitive talent strategy, and an influential and engaging corporate culture.... [ read more ]

Is your reward program really engaging people?

Tom McMullen, writing recently on the Hay Group blog, notes that a recent study of World@Work members found only 11% of organizations conduct a formal ROI assessment of their reward programs. However, 48% of respondents said they planned to more rigorously assess... [ read more ]

The Engaging Employees Conference - Dec. 1, 2015 - London

This 1-day, Industry-led conference and networking event is scheduled for December, 1 2015, at One America Square in Central London. The Engaging Employees Conference will feature: 22 Brand Speakers - 13 in-depth Sessions focused around your hottest Employee Engagement topics - 2 interactive Panel Discussions... [ read more ]

Finance Staff Struggle To Engage With Other Departments

A recent study of CFOs by Robert Half Finance & Accounting has found that the greatest challenge for finance and accounting professionals is learning to interact with a variety of personalities when working with those in other departments. When asked, “Which one ... [ read more ]

Achievers Valuation Good News for Rewards & Recognition Industry

The report that Blackhawk Network paid $110 million in cash for Achievers was good news for private equity companies moving into the rewards, recognition, and broader engagement space, as well as owners of such companies. If you hadn’t already heard, Gift card giant Blackhawk Network will acquire Achievers Corp., a leading ... [ read more ]

Survey: Communication Remains Old School

Most companies continue to use traditional tools to communicate with employees, according to a recent survey of more than 200 U.S. workers by theEmployeeapp, a mobile internal communications platform. They survey found that most companies aren’t using the communication tools most familiar to Millennial and Gen-X employees, which include smart phones and text messaging. ... [ read more ]

Engaging Millennials in the Workplace

Millennials are entering the workplace at such a swift rate that, according to Deloitte, they will make up 75% of the workforce by 2020. Organizations are scrambling to understand how they can better engage Millennials in the workplace.... [ read more ]

Recent Report Highlights Impact of Bad Bosses on Engagement

A recent New York Times Sunday Review article entitled “Is Your Boss Mean?” written by researchers who have studied the subject, reported that mean and demeaning bosses not only make people miserable, they significantly affect the ability of employees to do their jobs correctly, as well as their willingness to share information, even when that information could help the organiza... [ read more ]

The Other Side of Corporate Social Responsibility

Over the last 20 years, many organizations have adopted Corporate Social Responsibility (CSR) initiatives aimed at allocating some corporate profits and resources to address social, environmental, or other issues important to the community. In this recent TEDx talk entitled "The Social Responsibility of Business," Alex Edmans, Professor of Finance at... [ read more ]

U.S. and China Lead the World in New Buckingham Employee Engagement Index

The U.S. and China lead the world in employee engagement, according to a new standardized international employee engagement index created by the Marcus Buckingham Company. Called the StandOut Global Engagement Index (GEI), the report compares employee engagement in 13 countries. Spain and Argentina ranked lowest in employee engagement. The company claims that this is the first survey of its kind. “These findings point to two key themes in the state of engagement today... [ read more ]

Incentive Travel and Engagement

A new study by the Incentive Research Foundation, Rebounding the Recession: The Future of Incentive Travel 2014, finds that incentive travel rewards are perfectly matched to the emerging needs of today’s multi-generational workforce and ... [ read more ]

Customer Engagement from the Marketer’s Perspective

This first in a series of three white papers on Customer Engagement from Rosetta Consulting is based on the findings of the 2014 Rosetta Consulting Engagement Study and focuses on how business leaders approach customer engagement. Researchers found clear... [ read more ]

E2MA's 2015 Red Diamond Congress - July 20-22, 2015 - Quincy, MA

The mission of the E2MA, and the Red Diamond Congress is to include, and engage, all industry stakeholders in an open forum to identify the challenges and issues faced by each segment, and to discuss alternative solutions that can measurably improve the value of face-to-face marketing.... [ read more ]

Salesforce.com Enters Engagement Field

A recent post on the EEA blog reports that Salesforce.com has released new human resources tools designed, as reported by Techcrunch, “to improve employee engagement.” Based on its announcement, these new technologies will enable companies to handle most routine human resources and benefits processes using various apps... [ read more ]

‘Motivation Europe Live’ Illustrates the Impact of Engagement

The globalization of the rewards marketplace and the impact of the engagement movement on the rewards & recognition business were on display at Motivation Europe Live, held April 22-23 in London. Produced by the U.K.’s Incentive and Recognition magazine, the expo had about 50 exhibitors. Education consisted of presentations by leading figures in British business... [ read more ]

Female Bosses Are More Engaging Than Male Bosses

Gallup Business Journal recently reported that employees who work for a female manager in the U.S. are actually more engaged, on average, than those who work for a male manager. However, only one in three (33%) working Americans say they currently have a female boss. Female managers themselves tend to be more engaged than male managers. Gallup finds that ... [ read more ]

Deloitte: Talent Drought Threatens Supply Chains

Deloitte’s newly released 2015 Supply Chain Survey has found that only 45% of supply chain and 40% of procurement executives at U.S.-based global companies are “extremely” or “very” confident that their supply chain organizations have the competencies they need today. ... [ read more ]

Is Engagement a Behavior or an Outcome?

Paul Hebert, VP of Solution Design at Symbolist and Social Media Editor for the EEA, recently blogged about a CVS study that highlights the results of experiments the company conducted to see what worked best to get people to quit smoking. The study showed greater behavior change when the subject was “penalized” by forfeiting money in addition to earning awards vs. simply earning a reward. Hebert notes that the net-net here is:... [ read more ]

Gamification Done Right

Although gamification success stories abound, there are just many (if not more) failures. In fact, by the end of 2012 there was enough evidence about unsuccessful gamification efforts in business that Gartner noted "80% of current gamified applications will fail." The primary culprit? ... [ read more ]

Driving Engagement through Business Travel - Wed, May 6, 2015 2-3:00 PM EDT - Live Webinar

The impact of well-designed incentive travel and other business travel– as compared to cash and merchandise incentives – appears to be increasing as both consumers and high performers seek tailored experiences over commodity goods aimed at the mass market. But extracting the greatest impact and ROI from investments in business travel requires more imagination and creativity than ever. Join experts from industry, Patty Pae and Sandra Daniel, along with the EEA’s Curriculum Chair, Allan Schweyer, as they discuss and demonstrate the practices, trends and innovations in better business and incentive travel design. ... [ read more ]

Bridging the Gap: Trade Show Engagement - Wed, Jun 3, 2015 2– 3:00 PM EDT - Live Webinar

The problem with trade shows today is the disconnect between organizers, attendees and exhibitors – each seeks something different and none really gets what it wants. Trade shows must evolve to emphasize Content, Community and Connection? But we need massive change. We have to eliminate barriers and reimagine the artificial separation of speakers, providers and exhibitors. A new approach emphasizing genuine content is required. Join industry veteran Bob Hughes and Allan Schweyer as they discuss trade show engagement 2.0.... [ read more ]

BlessingWhite: In Search of High Performance

Mary Ann Masarech, Employee Engagement Lead Consultant at BlessingWhite and a regular ESM Columnist, recently posted an article on her company’s website noting that a high-performance work environment is clearly the responsibility of everyone, not just the senior leaders of an organization, and that talent management and compensation policies play a key role. She includes tips to spark readers’ behavior – and that of their fellow leaders. Some highlights:... [ read more ]

Survey: Understanding Values is the Key to Engagement

Don McPherson, President and Co-Founder of Minnesota-based Modern Survey, recently noted that when people say they know and understand the organizational values of the company they work for, those people are 51 times more likely to be "Fully Engaged" than ... [ read more ]

Does Engagement Scale Well?

Paul Hebert, VP, Solutions Design at Symbolist, notes in the current issue of Engagement Strategies Magazine that scale is the holy grail of today’s business world. Scale is all about getting more and spending less to get it. Even the engagement space isn’t immune to the ... [ read more ]

Achievers Honors 50 Most Engaged Workplaces

Achievers has announced the winners of its fifth annual Most Engaged Workplaces awards honoring the top 50 employers in North America that lead the way in engaging employees and making their workplaces more productive. Applicants were evaluated based on ... [ read more ]

Survey: Employees Less Loyal Than They Were 5 Years Ago

Management’s view of a key aspect of engagement is not very favorable at this point. More than half of managers (52%) consider their employees less loyal than five years ago, according to a survey of more than 1,200 executives and managers by the American Management Association (AMA). Just over one-third (37%) perceive employees to be about as loyal as they were five years ago. The most telling statistic: Only 11% view employees as more loyal. This trend is even more pronounced among organizations with more than 1,000 employees. Just over 60% of respondents at large organizations consider employees to be less loyal than five years ago, compared to 44% of respondents at firms with fewer than 1,000 employees. Other highlights from the survey: • Declining employee loyalty is thought to harm organizations by causing low morale (84%), high turnover (80%), disengagement (80%), growing distrust (76%) and lack of team spirit (73%). • One-third (33%) of senior leaders believe employee loyalty has a direct link to profits. To read the full article, go to www.amanet.org/news/10606.aspx ... [ read more ]

10 Trends in Motivational Merchandise

A new study by the Incentive Research Foundation, 10 Trends for Merchandise and Gift Card Programs in 2015, notes that retaining top performers and preparing them to take over the reigns during the next decade is a top priority for most organizations. A crucial part of that process will involve Merchandise and Gift Card... [ read more ]

Career Management Programs Missing the Mark

Career management programs are supposed to help employees understand advancement opportunities and chart career paths with their organizations, resulting in greater engagement. However, research from Towers Watson reveals that employers and employees alike agree that career management programs are largely failing to meet these goals. This finding comes at a time when many employees believe their careers are stuck in neutral and say they would need to leave their employer to advance their careers. According to the Towers Watson Global Workforce Study, less than half of all employees (46%) and only 59% of high-potential employees – a group that employers should be working hard to keep – say their organization provides useful career planning tools. An even smaller group (42%) report that their employer provides advancement opportunities. Furthermore, roughly 4 in 10 employees believe they would have to join another company in order to advance their careers. Read more at www.towerswatson.com/en/Press/2014/10/career-management-programs-missing-the-mark-towers-watson-research-finds... [ read more ]

Conference Board Debuts the Engagement Institute

The Conference Board, Deloitte and Sirota have announced the formation of the Engagement Institute. According to the web page announcing the new organization, these companies have come together to found a research community to advance the state of engagement. It will consist of leaders across industries who will work collaboratively to shape how organizations understand and drive engagement. Activities will include research and peer learning. Companies involved with this initiative include Apple, Oracle, Shell, Colgate Palmolive, Accenture, ITT, Nokia Solutions and Networks, Michelin, Johnson & Johnson, Microsoft, Philips, Unilever, Target, Caterpillar, Xerox, ADP, Coca-Cola, General Motors, Hilton Worldwide, Proctor & Gamble, Monsanto, AT&T, Amazon SanDisk, and Lowe’s, among dozens of others. We encourage any organization that’s serious about engagement to look into this new organization here.... [ read more ]

Dunbar’s Number and the Jetson Fallacy

Some of you may be familiar with Dunbar’s Number. It was defined originally by Robin Dunbar, a British anthropologist who, based on extrapolations from primates to humans, suggested that humans tend to only comfortably manage relationships with about 150 people. ... [ read more ]

Maritz Acquires Allegiance, Creates MaritzCX

Maritz Holdings Inc. and Allegiance Software, Inc. (Allegiance) have announced their intent to create a new independent company, MaritzCX, through the acquisition of Allegiance and subsequent combination with Maritz Research Inc. MaritzCX will address the multi-billion-dollar customer experience (CX) industry via a combination of four key elements: CX software, data and research science, deep vertical market expertise and managed program services. MaritzCX will have 900+ full-time employees in 18 offices and five global regions serving 500 clients and one million users in 100 countries. The MaritzCX platform – to be called the Allegiance platform – will provide flexible, self-service capabilities that allow clients to create or change reports on their own, and will integrate with Salesforce.com, Adobe, and other popular data systems. More at www.maritzcx.com/press/maritzcx-redefines-business-customer-experience-seizes-global-technology-lead/... [ read more ]

Marcus Evans HR Summit - January 22-24, 2015 - Las Vegas, NV

HR Summit January 22-24, 2015 Green Valley Ranch Resort & Spa | Las Vegas, NV http://www.hrsummit.com This event brings together human resource executives from fortune 500 companies. Types of attendees include: EVP, SVP, VP, of Human Resources. Some topics discuss will be: Succession Planning and Talent Pipelining, Winning Tomorrow’s Employees Today, and Investing in Your People. Along with presentations, all executives will have a chance to have individual meetings with the vendors, onsite. These meetings are all pre-scheduled and mutually agreed upon, and their purpose is to learn about solutions and services executives may not have known existed. There is also informal networking opportunities during meals, coffee breaks and cocktails. For more information, please contact Jennifer Keljik, j.keljik@marcusevansch.com ... [ read more ]

Marcus Evans Corporate Benefits Summit - January 22-24, 2015 - Las Vegas, NV

Corporate Benefits Summit January 22-24, 2015 Green Valley Ranch Resort & Spa | Las Vegas, NV http://www.corporatebenefitssummit.com The summit will focus on the opportunity for industry leaders to network with one another and learn about current struggles and solutions within the benefits industry. Topics that will be discussed include: Private Exchange Transition, Employer Mandate Final Regulations, Employee Engagement, The Global Health Issue, and Strategic Benefit Plan. During the event, business meetings will occur between executives and vendors; during this time, it will be a one on one opportunity to learn about one another. These will be pre-scheduled 30 minute meetings that are mutually agreed upon. Other networking opportunities will be available during coffee breaks, meals, and cocktail hours. To hear more about the event contact Jennifer Keljik, j.keljik@marcusevansch.com ... [ read more ]

Who Are America’s Most ‘People-Centric’ Companies?

These 25 firms surpass all others when it comes to strategically engaging their employees, customers and communities The Enterprise Engagement Alliance (EEA) has announced the Top 25 Most People-Centric publicly held companies in the U.S., based on a detailed analysis of independent research by McBassi & Company, a leading human capital analytics firm. ... [ read more ]

Workplace Social Platforms Enhance Engagement

Cindy Mielke, VP of Marketing at Marketing Innovators, recently wrote about how technology has changed the way we handle almost everything, including how we communicate. From the increasing prevalence of cell phones to the introduction of social networks, ... [ read more ]

Achievers Focuses on Success Rather Than Rewards

Founder and Chief Achiever Razor Suleman tells ESM how his firm has evolved in the engagement space by downplaying features and functions and selling solutions. Perhaps no other company in the incentive, recognition, or loyalty business warrants closer attention these days than Achievers. ... [ read more ]

Deloitte: Tracking the 'Collaborative Economy'

Deloitte was asked by Google Australia to quantify the value of greater workplace collaboration, and the number is big:$46 billion per year – the value of faster-growing, profitable businesses with collaboration at their core... [ read more ]

Recognition’s Role in Engaging Talent

On the TharpeRobbins Employee Recognition Blog, Marketing Communications Specialist Melissa Meunier recently wrote about a report by the Aberdeen Group which noted that employee recognition is one of the fastest growing areas of talent management. The report found 67% of Best-in-Class organizations have a formal recognition program in place and are quickly embracing recognition as a way to spark engagement and drive success. The act of recognizing someone creates a special feeling for both the person being recognized and the individual who is providing recognition, says Meunier, who then goes on to describe her own experiences with recognition in various managerial positions. Read the full post at: http://info.tharperobbins.com/blog-0/bid/194700/The-Recognition-Experience-From-A-Different-Perspective... [ read more ]

The Psychology Behind Engagement

UK-based P&MM, parent company of Motivation Matters, recently released a white paper entitled Employee Engagement: The Psychology Behind Individual Behaviours. The report, co-authored by Ruth Patel, Workforce Psychologist at Unlocking People Potential, examines a range of key elements, such as why employee engagement is important; how to create the right work environment; addressing individual needs; and four areas that can help boost employee engagement. Low engagement can be seen through factors such as high absenteeism, staff turnover and poor staff performance. A Gallup poll also indicates that engagement levels could be predictors of sickness absence, with more highly engaged employees taking an average of 2.7 days per year off sick, compared with disengaged employees taking an average of 6.2 days per year. To download a free copy of the white paper, click here.... [ read more ]

What Leading Companies Do to Promote Engagement

Writing on the Harvard Business Review website recently, Rob Markey, coauthor of the book The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World and Director in Bain & Company’s New York office, outlined the following four things that leading companies do to promote engagement: • Line supervisors, not HR, lead the charge • Supervisors learn how to hold candid dialogues with teams • They also do regular “pulse checks” • Teams rally ‘round the customer To see in-depth explanations of these points, read the full post at http://blogs.hbr.org/2014/01/the-four-secrets-to-employee-engagement/ ... [ read more ]

EEA Launches Social Media Strategy

The Enterprise Engagement Alliance and its Board have developed a social media strategy centered on the concept of the “People-Centric Enterprise.” The objective is to build a continually growing community of consumers, employees and citizens demonstrating their support for People-Centric businesses, spreading the word about great organizations that “put people first.” The website at www.peoplecentricenterprise.org allows supporters to engage via LinkedIn, Facebook or Twitter and voice their support, as well as post stories about companies that are People-Centric. The EEA and its members urge anyone with an interest in Enterprise Engagement to share this information and website with their friends, colleagues and communities, and hope you agree that this concept is good for business and society.... [ read more ]

Marketing Innovators: 5 New Engagement Realities

In today’s business environment the role of the contingent employee has changed as companies leverage freelancers and contractors at an accelerated rate. This creates new opportunities and challenges for HR departments to change their strategy when planning and creating recognition, incentive and reward programs. Focusing on engagement of only direct employees excludes an increasing percentage of the company workforce. Here are five realities from a recent blog posting by Marketing Innovators President Rich Blabolil that you should be aware of as you approach this emerging trend: 1. Workforce engagement must be redefined 2. Contingent workforce hires are on the rise 3. Customization is key 4. Global workforce engagement is the new norm 5. Communication is Critical For detailed descriptions of these “new realities” and to read the original post, go to www.marketinginnovators.com/employee-engagement/5-upcoming-realities-you-should-know-about-workforce-engagement/ ... [ read more ]

Get Your Copy of Enterprise Engagement: The Textbook

Authored and edited by dozens of experts in general management, marketing, sales, data management, business and academia, Enterprise Engagement: The Textbook’s methodology has been endorsed by Ernst & Young and other top companies as a means of achieving both strategic and tactical organizational goals related to sales, marketing, human resources, vendor management and community relations. The newly-released textbook is available from the EEA Store at www.enterpriseengagementbook.com for $36, or you can purchase it online through Amazon.com. The first edition is 268 pages. Enterprise Engagement: The Textbook also provides formal preparation for the Enterprise Engagement Certification program. Preparation and general learning is also available at Engagement University Online. The textbook is updated regularly based on input generated through the online university. ... [ read more ]

2014 R&R Expo and Engagement U in Nashville: 'I’m Happy I Came'

The 2014 Engagement University and Rewards & Recognition Expo was held at the Opryland Resort and Convention Center in Nashville April 6-8. The meeting brought together many of the leading thinkers and practitioners in the field. Curt Coffman, co-author of the seminal HBR article “Manage Your Human Sigma” and “First Break All the Rules” gave a keynote and hosted a panel session to discuss his perspectives; Gina Valenti of Hilton Worldwide described the implementation of the successful “Hamptonality” program; and others talked about their experiences with organizations such as McAfee, AstraZeneca and Ernst & Young. The Rewards & Recognition Expo attracted more than 80 exhibitors from 50 exhibiting companies, including American Express LoyaltyEdge, TUMI, Applebees, Naples/Marco Island CVB, Victorinox Swiss Army, Target, Canon and dozens of others. “The event exceeded my expectations,” said exhibitor Pete Mitchell, Director, B-to-B Sales at Samsonite. “The majority of my meetings were with current clients...and we were able to get to the business at hand. I’m happy I came.” Attendees were also impressed with the ‘conversation center format’ of the Exhibit Hall, which lent itself to relationship-building and face-to-face conversations rather than the typical ‘drive-by’ literature grab that characterizes most trade shows. “A well-planned and organized event,” noted Jill Trupo, Program Manager at Incentra, Inc. “The speakers were great, the mix of show floor and in class speakers was nice, and the exhibit format was excellent for getting new information from our suppliers and new partners.”... [ read more ]

Engaging Millennials

Aon Hewitt has released its annual list of Best Employers in Canada, revealing that Millennials – the generation entering the workplace after 2000, who have often been characterized as self-interested, difficult employees – are becoming more engaged the longer they’re in the workforce. The survey measures how well organizations perform in six key areas: Leadership Excellence, Manager Effectiveness, Enabling Productivity (how well organizations equip employees to do their jobs), Growth & Development, Valuing & Appreciating Employees and Overall Employee Experience. This year, average employee engagement was 78% at Best Employers, roughly on par with last year’s 79%. The average for other participants was 58%. The study also suggests that the long-held assumption that part-time Millennials are less engaged than their full-time counterparts is simply not true. Read the full report at http://aon.mediaroom.com/The-Kids-Are-All-Right-Millennials-More-Engaged-at-Work-says-Aon-Hewitt-s-15th-Annual-50-Best-Employers-in-Canada-Study... [ read more ]

IRF Invitational to be held in Los Cabos

The Incentive Research Foundation announced that its 21st annual Incentive Invitational will be held May 28-June 1, 2014 at Secrets Puerto Los Cabos Golf & Spa Resort in San Jose del Cabo. The Incentive Invitational is the IRF’s most important annual fundraising activity for research surrounding motivation and incentives. This year’s Education Day, dubbed Innovating Incentives: Cutting-Edge Technology and Bold Ideas, will feature a number of fast-paced, engaging and interactive sessions with speakers ranging from top academics to key consultants. These sessions will also offer attendees a first look at three new IRF studies. ... [ read more ]

15 Minutes With...Paul Gordon, Vice President of Sales, Rymax Marketing Services

Q: Tell us a bit about Rymax’s history and its philosophy regarding ‘Loyalty Marketing.’ A: Rymax has been in this arena for over 18 years. We entered the space with a very distinct business strategy that incorporated key differentiating factors, such as providing rewards with high brand equity; offering rewards that are the latest and greatest, and not closeouts; creating a unique experience for clients via an analysis of their demographic and psychographic... [ read more ]

Coffman Heads Up Madison, WI Seminar on Engagement Culture

“Embrace your biggest headache to make culture a competitive advantage,” emphasized Curt Coffman, Principal of The Coffman Organization, kicking off the Engagement Alliance regional meeting held Nov. 20 in Madison, WI. Sponsored by the Engagement Agency and one of its founders, FIRELight Group, which organized the event, the half-day program brought together executives from a variety of businesses in the Madison community. ... [ read more ]

EEA Launches First Event With Firelight, Engagement Agency

Over two-dozen business people from the Madison, Wi., area attended a recent seminar on Enterprise Engagement, headlined by Curt Coffman, Enterprise Engagement Alliance (EEA) board member and Principal of The Coffman Organization, and Bruce Bolger of the EEA. Fore more insights, click here ... [ read more ]

EEA Moves to Membership Model

Based on the growing number of executives with “engagement” in their title and on the support of numerous visionary firms and organizations that have helped nurture the Enterprise Engagement Alliance, Managing Director Bruce Bolger has announced that the organization will move beyond sponsorships as its sole source of funding and institute a membership model encompassing all of the corporate practitioners, engagement solution providers, academics, students and young professionals focused on this new area of business. Bolger also notes that the first Enterprise Engagement textbook already has over a dozen published chapters, with the first edition to be completed in April for Engagement University, April 6-8 in Nashville. Many chapters are available online, in text and slides to registered users, and over two dozen practitioners and solution providers have passed the basic Certified Engagement Practitioner (CEP) test or achieved higher distinction. The benefits of membership are, chiefly, to promote learning, obtain certification and access a network of help and support with implementation of engagement solutions – either as professionals in corporations, government or not-for-profit organizations, or as companies or consultants who provide engagement services – and, in a larger sense, to help promote the growth of a field in whose involvement members stand to gain personally and professionally. “We knew the time had come to create a membership model when we realized the breadth and leadership of executives from all aspects of business who share our vision,” says Bolger. “Each member of our Board of Directors is involved because he or she in one way or another shares the view of Gary Rhoads, Professor of Marketing and Entrepreneurship at Brigham Young and an EEA Board Member, who says that Enterprise Engagement could be the most important new profession since the advent of advertising.” For more information, go to www.enterpriseengagement.org/members. ... [ read more ]

Landmark Study on the ‘Omni-Channel’ Shopper

The Brand Activation Association (BAA) and Booz & Company have unveiled the results of a comprehensive research study that goes well beyond shopper marketing to explore how today’s consumers have dramatically changed the way they interact with brands. Entitled Reimagining Shopper Marketing: Building Brands through Omnichannel Experiences, the study is based on in-depth research with dozens of the world’s leading brands and explains how there has been a rapid shift from a traditional linear marketing model to a new omni-channel marketing model that has resulted in a number of CMOs reevaluating how they spend their promotional dollars. Some of the key findings of the study include responses to the question about how marketers plan to change their MarCom mix over the next two years: • 100% of consumer brand manufacturers plan to increase their mobile marketing spend with 44% predicting increases of over 10% • 96% will increase social media spend with 67% increasing it over 5% • 96% will increase their shopper marketing budgets with 45% going over 5% • 68% rate investing in branded content and shopper experiences to engage shoppers before they go to the store as high priorities over the past two years • 64% rate investing in the same areas as above to drive repeat usage and loyalty after consumers buy as high priority over the last two years The whitepaper, Reimagining Shopper Marketing: Building Brands through Omnichannel Experiences, is available at www.booz.com. ... [ read more ]

Employers Trying to Boost Success of Health/Productivity Programs

As companies strive to keep workers healthier and stem the tide of higher health care costs, they will continue to embrace health and productivity programs as a solution. According to the 2013/2014 Staying@Work Survey, conducted by Towers Watson and the National Business Group on Health, employers will have to address lifestyle risk issues, improve employee engagement and articulate a strategy to establish a workplace health culture, an essential factor for success. Respondents reported the same three lifestyle risks as the biggest workforce issues: stress, obesity and lack of physical activity. These risk factors result in increased employee illness, higher medical costs and lost productivity due to unplanned absence and decreased efficiency at work. To combat these issues, companies have to overcome poor employee engagement. Nearly eight in 10 (77%) employers view a lack of employee engagement as the biggest obstacle to changing behavior. Despite offering a variety of health and productivity programs, employers report that actual program participation is low. For more information, visit www.businessgrouphealth.org.... [ read more ]

Tap Into Worker Passion to Address Competitive Pressures

To address perpetually mounting competitive pressures, organizations need workers who bring passion to their jobs to navigate challenges and accelerate performance improvement. Yet only 11% of U.S. workers recently surveyed by Deloitte possess the necessary attributes that lead to accelerated learning and performance improvement. These and other insights are highlighted in a new report from Deloitte’s Center for the Edge entitled Unlocking Passion of the Explorer. The effect of mounting competitive pressure is visible in the downward trend in Return on Assets (ROA). According to Deloitte, ROA for U.S. organizations has been declining for the past 47 years, despite gains in labor productivity, and it shows no signs of stabilizing. The data suggests that the typical corporate response of reducing costs and squeezing more productivity out of the remaining workers by making them work harder is not a long term solution to competitive pressures. Recruiting wars have typically focused on finding particular skills, but Deloitte uncovered that the typical modern work skill becomes outdated within five years. For more information on the full Unlocking Passion of the Explorer report, visit: www.dupress.com/articles/unlocking-the-passion-of-the-explorer/.... [ read more ]

Few Confident That Performance Management Programs Work

Despite an understanding that talent is a source of competitive advantage, establishing effective performance management programs remains a challenge for most organizations. According to Mercer’s 2013 Global Performance Management Survey, just 3% of organizations worldwide report their overall performance management system provides exceptional value. In addition to some commonalities in performance management programs, such as setting employee goals, conducting formal year-end review discussions, and using performance ratings, Mercer’s statistical analysis identified key drivers of successful performance management. The key drivers include manager skills, executive commitment, calibration, and technology. Topping the list is the skills of managers, specifically how well they set employee goals, provide feedback, evaluate performance, and link performance to critical talent management decisions such as compensation, development, and careers. According to Mercer’s survey, roughly one in three organizations around the world say improving managers’ ability to have candid dialogue with employees has the greatest impact on overall company performance. Mercer’s analysis revealed that the two components of manager skills that matter the most are linking performance to career development and setting SMART goals (specific, measurable, ambitious but achievable, relevant, and time-bound). To find out more about the survey results, visit www.imercer.com/performance.... [ read more ]

15 minutes with...Cindy Philipson, CEO, Premier Business Solutions

Q: How did Premier Business Solutions get started? Joyce Manthay and I started the company in 2001 after 15+ years working in various marketing and sales management positions in Corporate America. We had experience outsourcing to companies like ours to support the brands we managed, and we knew that we could provide far superior services – hence the beginning of our now 12-year-old company.... [ read more ]

Dittman Becomes First Certified Engagement Solutions Provider

Dittman Incentive Marketing announced that it has attained the status of Certified Engagement Solutions Provider, a new certification recently created by the Enterprise Engagement Alliance (EEA), a coalition of companies and associations dedicated to the concept that engagement is an enterprise-wide endeavor that “begins with people and ends with profitability.” To attain Certified Engagement Solutions Provider status, members of the Dittman team were required to successfully complete rigorous testing and demonstrate their understanding of the engagement framework, economics, implementation process and tactics, and validate their actual experience with design and implementation. Susan Adams, Special Initiatives Director and President of IMA Recognition Council for 2013, Brian Carr, Director of Individual Awards, and Steve Cummins, Director of Digital Marketing, are among the Dittman team members who have achieved the individual Certified Engagement Practitioner designation. For more information, visit www.dittmanincentives.com.... [ read more ]

Incentive Travel: The Smart Business Proposition

The Site International Foundation has released a new White Paper, “Incentive Travel: The Smart Business Proposition,” as part of its Incentives Move Business series. The paper focuses on how well-designed incentive travel and motivational events can help companies achieve corporate business objectives and provide a measurable return on investment. “Motivational programs that fail are often the victim of poor program design in areas like rule structure, award selection, promotion and measurement,” notes Jane Schuldt, President of the Site International Foundation. “Understanding the objectives of a program, how they align with overall compensation and recognition, and defining what motivates participants are keys to a program’s success.” To download the “Incentives Move Business” White Papers, please visit siteglobal.com.... [ read more ]

Engaging Tech People: Rise of the Wikipedians

In today’s knowledge economy, competitive advantage is no longer secured purely through the access to capital or information – but by having employees come up with creative and novel ways of solving clients’ problems. To achieve this, organizations are increasingly dependent on the passion, creativity, energy and engagement of the workforce, and in particular on expert employees in fields like finance, engineering, design and technology. Fraser Marlow, Head of Research at BlessingWhite, notes in the firm’s latest installment in a series of ongoing research reports that technical people in organizations have specific workplace needs and face particular pitfalls when taking on leadership roles. The report, Leading Technical People – Research Report 2013, tells you how to take inspiration from the likes of Wikipedia to learn how to engage and lead technical experts to help advance the goals of your organization. For more information, go to http://www.blessingwhite.com/Research.asp?pid=1... [ read more ]

Coffman Organization Launches Enterprise Engagement Division

The Coffman Organization will now offer a full range of Enterprise Engagement learning, assessment, technology and implementation solutions in conjunction with the launch of the new book, Culture Eats Strategy for Lunch. Written by company partners Curt Coffman and Kathie Sorensen, Culture Eats Strategy for Lunch is a guidebook for management in a post-industrial era in which talent and customers now rule, largely as a result of social media. “It’s an honor to have the EEA Curriculum and Certification program, and the technology and implementation companies based on its principles, selected by The Coffman Organization as the focus of its Enterprise Engagement Strategies group,” says Bruce Bolger, President of the Enterprise Engagement Alliance. “Curt’s books, like First, Break All the Rules, his groundbreaking Harvard Business Review article on Human Sigma and his company’s services clearly demonstrate his leadership in this emerging field.” The Coffman Organization is a leading provider of Enterprise Engagement assessment, coaching and training services designed to connect engagement with performance through effective management communications and development. The Coffman Organization’s Enterprise Engagement Strategies services include: • The Enterprise Engagement Alliance Curriculum and Certification program to provide managers at all levels with the information they need about this growing field. The curriculum was created over the past three years by the Enterprise Engagement Alliance, based on input from the Coffman Organization, corporate practitioners, solution providers and academics. • The Coffman Enterprise Engagement 2.0 Quick Starter and Enterprise Culture and Coaching solutions for organizations seeking Enterprise Engagement surveys that include real-time, targeted benchmarking and feedback combined with technology-driven one-on-one or group coaching services to connect culture and engagement with the achievement of critical organizational goals. • The Solata Enterprise Engagement Portal to help focus specific audiences on the achievement of organizational goals involving customers, sales, distribution partners, vendors, or employees while fostering alignment across the organization. • The Coffman Engagement Agency, an implementation team specifically designed to bring the benefits of the Enterprise Engagement framework, implementation process and engagement technology to organizations across the country through local affiliates. For more information, go to http://coffmanorganization.com/ ... [ read more ]

15 Minutes With...Rajat Paharia, Founder and Chief Product Officer, Bunchball

Q: Tell us a bit about Bunchball – how did the company come together? A: I started Bunchball in 2005 as a social gaming company. In the process of building out that product, we started exploring the world of game mechanics and realized their power to motivate any kind of behavior, not just gameplay. So in 2007 we shifted focus to... [ read more ]

Leadership Development vs. Employee Engagement

Chris Brunone, Leadership Practice Head at BlessingWhite, recently posted an article on the firm’s website noting that organizational development budgets are limited these days, so it's important that every initiative count. Training leaders who are trying to do more with less often ask which approach will produce the best results: 1) Training the more senior ranks in the organization to become better leaders or 2) Focusing on the engagement of the broader employee base? Should you cut back on leadership development efforts to refocus our energy on Employee Engagement? To help you answer this question, check out the full article at www.blessingwhite.com/content/articles/enews/June2013.asp?_cldee=ZW5nYWdlbWVudHN0cmF0ZWdpZXNAeWFob28uY29t... [ read more ]

People Power! Nearly 300,000 Sign McDonald’s Pay Petition

To give you an idea of how social media is changing the corporate landscape and putting more power into the hands of employees, shareholders and customers, nearly 300,000 people have signed a petition started by Natalie Gunshannon, a former McDonald’s employee who quit her job there after being forced to accept her pay on a fee-heavy debit card. The petition on Change.org calls on Don Thompson, McDonald’s CEO, to give employees a choice in how they receive their pay. No word yet on whether McDonald’s will alter the practice, but the publicity this effort has already generated certainly hasn’t helped the company’s image. “I own stock in this company because it had started to make more socially and environmentally responsible decisions,” notes one shareholder. “I am sad to hear that it has taken a step back with this decision. Nobody’s paycheck should come with hidden fees.” While representatives for McDonald’s have indicated that decisions about payment are left to franchisee owners, the petition calls on McDonald’s national decision makers to ensure that McDonald’s is a “leader nationwide in ensuring that employees get to keep their own wages.” Stay tuned... [ read more ]

IBM Webinar Marks Entry Into Customer Engagement Field

You know a field has arrived when IBM gets involved, given that this is not a company focused on tiny niches. So we were excited to see that IBM recently entered the field of Engagement with a webinar on Customer Engagement on July 17th, sharing ideas on how to understand, reach and relate to customers through a rich and personalized digital experience across multiple channels and smart devices. IBM executives, leading industry analysts and customers explored how organizations can create an exceptional customer experience as well as to: • Understand the individuals in your market. Listen to and anticipate customer preferences and captivate them with rich, personalized digital experiences. • Deliver exceptional service. Delight users on any channel or device with integrated and tailored applications and content. • Engage individuals and communities. Exchange valuable insights and feedback and build trusted relationships, loyalty and advocacy. ... [ read more ]

How Gamification Impacts Motivation

How Gamification Impacts Motivation Companies of all sizes and types can benefit by using gamification mechanics and game theory to improve engagement, learning and desired behavioral changes By Ira Ozer Last fall’s Gamification Summit in New York City saw leading professionals in the field gather to present best practices, research and case studies. Although gamification is a relatively new term in the world of human capital and engagement, the concepts of game mechanics are well supported by research from psychologists and behavioral scientists, with studies that span more than half a century. Leading performance improvement companies in the incentive industry have used fundamental game strategies and tactics for more than a decade, but only recently has the integration of multiple methods been used to create “gamified” websites that dramatically improve participation and results. ... [ read more ]

Certified Engagement Practitioner (CEP) Designation Now Available

The Enterprise Engagement Alliance (EEA) has launched its formal online test and certification program on Enterprise Engagement. The EEA Curriculum and Certification program focuses on the principals, framework and tactics related to engaging customers, channel partners, employees, vendors and communities to help achieve organizational goals. The exam is available free online at www.enterpriseengagement.org. Those who pass the test can obtain a five-year Certified Engagement Practitioner (CEP) designation for $500, as well as qualify for the Advanced Engagement Practitioner and Master Engagement Practitioner designations. The test is designed to help business professionals demonstrate their knowledge of the leadership skills and tactics required to engage people in the 21st century. By participating in the Curriculum and Certification program, managers can advance the interests of their organizations and their careers by better understanding the unique strategies and tactics of this emerging field. The test is divided into five sections that people can take separately as many times as they wish over a one-month period. Each section includes 20 to 30 multiple-choice and true-false questions that will change each time the test is taken. The sections include: Principals, Economics and Framework of Enterprise Engagement; Customer Engagement; Sales and Distribution Partner Engagement; Employee Engagement; and Tactics: Strategic Implementation, Assessment, Recognition, Measurement, etc. The curriculum is designed to provide organizations with a practical, measurable implementation plan that can help improve short- and long-term performance in all areas of business. By establishing a clear framework and agreed-upon nomenclature for engagement, organizations can accelerate the process of translating theory into action. For more information on the EEA Curriculum and Certification program, go to www.enterpriseengagement.org/training/ ... [ read more ]

More than Half of U.S. Firms Use Gift Cards as Rewards

A new study by the Incentive Research Foundation (IRF) confirms that the incentive gift card market is a vast, multi-billion-dollar industry. The 52% of U.S. businesses that currently use gift cards spend $22.7 billion a year in this category. Employee gift card programs are the clear favorite – over 60% of firms using gift cards name employees as recipients. Other key recipient groups include salespeople, channel partners and customers. The IRF, in partnership with the Incentive Gift Card Council (IGCC), collected and analyzed data from a national sample of business executives in an effort to estimate the size and spread of the gift card marketplace. Researchers found that a total of 59% of U.S. businesses use some type of non-cash award program, and 52% use gift cards to recognize and reward their employees, salespeople, channel partners or customers. This means that fully 87% of companies offering non-cash awards use gift cards as part of such programs. Other highlights from the study: Open- and closed-loop cards are used by far more businesses than restricted and virtual cards. Sixty-eight percent of the market uses open-loop cards, and 54% use closed-loop. Approximately 12% use restricted cards – a lower incidence than virtual cards, which 14% of businesses are now using. There are differences in how companies of various sizes source the gift cards for their programs. Large businesses are more likely to use a card provider that can deliver many different types of cards, while smaller businesses are more likely to go directly to retailers for their cards. Approximately one-third of U.S. businesses use both card providers and retailers, regardless of the size of the business. Most gift card buyers report that their future spending will either remain the same or increase, raising an expectation that this market category will continue to thrive and grow. “The economy over the past years has affected many things, but the research confirms that the use of gift cards in business is still very strong,” says Betty Weinkle, Past President of the IGCC. “We find that the convenience, variety and desirability of gift cards contribute to their ability to motivate, reward and recognize.” For more information on the IRF Gift Card Market Study, go to http://theirf.org/Gift-Card-Market-study.6094109.html ... [ read more ]

Customer Engagement Requires More Than Rewards

By themselves, rewards programs rarely create the full emotional attachment that brings true customer engagement. Engagement is built over time and comes from creating mutually beneficial relationships with customers. One of the keys to creating relationships is providing customers with direct access to company decision-makers through a feedback management system that demonstrates that the company cares about them and is indeed listening. Research shows that companies that are effective at listening to their customers build loyalty and engagement over time. They take the information they receive from customers and make changes, whether it involves a specific individual in a bank branch, a customer service department or the entire company. When customers recognize that their concerns, suggestions or feedback are responded to and resolved, they begin to realize that they’re important to the organization, that their voice can make a difference and that they have a relationship with the brand. Kyle LaMalfa, Senior Business Insight Analyst at Allegiance Inc., says that while reward points can encourage transactions and add value to a brand, positive experiences and listening to customers will create engaged customers and add to a brand’s strength. Engagement is about the relationship that a customer has with a brand and the brand with that customer. Engagement programs work together with loyalty programs to fill the gaps and connect to people’s hearts and minds. True engagement is built over time, through positive experiences, and most importantly by listening to the voice of your customer. To download the full Allegiance report, go to www.allegiance.com/resource-center/document-library/buying-loyalty-and-rewards-programs ... [ read more ]

Secrets of Effective Employee Engagement

New research by Bersin & Associates shows that recognition programs dramatically improve employee engagement and reduce turnover, yet 87% of organizations still rely on outdated tenure-based service level awards. Companies with recognition programs that are highly effective at improving employee engagement have 31% lower voluntary turnover than their peers with ineffective recognition programs. The findings, which appear in a new research report, The State of Employee Recognition in 2012, indicate that recognition plays a much more measurable role in business performance than previously believed. “This new research highlights a huge opportunity for companies to redirect existing expenditures to programs that significantly influence engagement and retention,” says Josh Bersin, President and CEO of Bersin & Associates. “The findings also suggest that recognition programs should align with an organization’s comprehensive performance management strategy to drive business results.” To download a copy of the WhatWorks Market Brief on the importance of recognition in performance management, go to http://marketing.bersin.com/Recognition.html... [ read more ]

Social Recognition: Is the Latest Application of Social Media the Most Powerful Yet?

In the world of talent management, social networks have been used successfully in knowledge sharing, the identification of skills and construction of teams, in recruiting, onboarding and certainly learning. “Social Recognition,” which uses software to enable people to recognize one another, is a relatively new entrant in the pantheon of talent management technology. Yet it draws on practices from some of the world’s most popular internet applications. In connecting peers to peers, and in this case, employees to employees and employees to customers, partners, suppliers and others (the extended enterprise) it opens another dimension in recognition that has the potential to generate powerful cultural evolution within remarkably short timeframes. In others words, social recognition software can be transformative. It can fill a recognition gap quickly and it can extend recognition beyond the organization to help engage customers and other constituents.... [ read more ]

Strategic Implementation of Enterprise Engagement

In this paper, one in a series for our Enterprise Engagement curriculum, we examine a critically important element of enterprise engagement – moving from strategy to execution. This paper is targeted at organizations that wish to move from talking about and planning enterprise engagement to implementing the initiatives at a tactical and measurable level – throughout the enterprise and for all key constituents. The main objective of this paper is to assist the reader through practical, clear and readily available techniques, practices and tools to implement enterprise engagement across the organization.... [ read more ]

Corporate Benefits Summit - January 20-22, 2013 - Las Vegas, NV

The Corporate Benefits Summit is the premium forum bringing senior level benefit executives and solution providers together. As an invitation-only event taking place behind closed doors, the Summit offers an intimate environment for a focused discussion of cutting edge technology, strategy and implementation of solutions to forward thinking corporate benefits executives interested in staying ahead of the market.... [ read more ]

Employee Engagement Surveys - Measurement Issues Webinar

Join the Enterprise Engagement Alliance and Hay Group on Tuesday, December 4th for a FREE expert discussion of best practices and methods in the selection, implementation and analysis of employee engagement surveys. This curriculum segment provides practitioners with a formal framework to determine the best approach to measuring employee engagement in a way that can identify granular solutions. Topics include:... [ read more ]

McBassi & Company, EEA Develop Engagement-Based Stock Index

Costco, FedEx, Time Warner, Google and others earn top grades in ‘Good Company Index’ The Enterprise Engagement Alliance Good Company Stock Index has been created to draw attention to the compelling connection between an organization’s relationships with customers, employees and communities and its subsequent performance in the stock market. The EEA Good Company Stock Index (GCSI) uses the Good Company Index™ developed by human resource analytics leader McBassi & Company to track organizations based on their business practices as sellers, employers and stewards of communities and the planet. Firms making the inaugural Good Company Index list include Agilent Technologies, Apple, American Express, Biogen Idec, Campbell Soup, Costco, FedEx, Ford Motor, Gap, Google, Intel, Johnson & Johnson, Procter & Gamble, Time Warner and Whole Foods. Low-scoring companies include Bank of New York Mellon Corp., Dollar General, GameStop; Oracle, Sears Holdings, Tyson Foods and United States Steel (see full lists below). ... [ read more ]

Don't Miss This Important Webinar on Social Recognition!

The Enterprise Engagement Institute and Marcus Evans offer you this opportunity to be at the forefront of the emerging trend of ‘Social Recognition.’ This free webinar will address the most important issues surrounding Social Recognition, which uses software and communications to enable people to recognize one another and build relationships across the organization. Topics include: • Defining Social Recognition • Key tools/technologies of Social Recognition • Key issues your SR program must address • What can be done to make Social Recognition meaningful and engaging? • What sorts of management and controls are required? • How can Social Recognition be tapped to foster collaboration and innovation? • How can its impact be measured? ... [ read more ]

Take Your Engagement Pulse at Mostengagedemployee.com

Anyone can track their own individual engagement at any time and compare it with those of others using the Personal Engagement Meter at www.mostengagedemployee.com Just go to mostengagedemployee.com, click on the box on the upper right that says ‘The Personal Engagement Meter’ and follow the simple steps. It takes just a few minutes, it’s completely anonymous, and you’ll see how you stack up against more than 2,000 people who have already taken the survey. Organizations can also anonymously benchmark their engagement practices against those of other companies using the Enterprise Engagement Benchmark Indicator at: www.eewidget.com/eebenchmark/ Mostengagedemployee.com is a website and contest seeking to recognize America’s Most Engaged Employees. It is produced by the Enterprise Engagement Alliance at www.enterpriseengagement.org ... [ read more ]

Rewards Without Relationships Won’t Work

By themselves, reward programs rarely create the full emotional attachment that brings true customer engagement. Allegiance Loyalty & Engagement Expert Kyle LaMalfa notes that engagement is built over time and comes from creating mutually beneficial relationships with customers. One of the keys to creating relationships is providing customers with direct access to company decision makers through a feedback management system that demonstrates that the company cares about them and is indeed listening. ... [ read more ]

Linkage Leads to Peak Performance

A recent TNS Global Panel Study reveals that integrating employee, brand, and customer engagement is strongly connected to high performance. Research from across 23 countries has established four key insights that aim to increase the brand promise to customers and enable the growth of high performing companies: 1. Develop better relationships with employees 2. Focus on the customer experience 3. Be committed to delivering the brand promise to customers 4. Serve as a brand ambassador, and actively promote the company to others. The gaps between “top company” and “well below average” are substantial. This supports the belief that the brand promise has to be experienced by employees so they can live it with the company’s customers. High performing companies are breaking down the silos between customer and employee engagement and branding, and viewing them as multiple expressions of the core of who they are. Go to http://tnsemployeeinsights.com/ for more information.... [ read more ]

BYU Professor Gary Rhoads Joins Enterprise Engagement Alliance as Academic Advisor

The Enterprise Engagement Alliance has announced that Gary Rhoads, currently the Stephen M. Covey Professor of Marketing and Associate Director of the Entrepreneurship Center at Brigham Young University, will join the EEA curriculum group as Academic Advisor, effective immediately. Professor Rhoads will advise the EEA on its curriculum development on Enterprise Engagement for businesses, as well as the creation of an education program for students at various levels. “I believe that the field of engagement is entering an exciting stage of development,” says Rhoades. “Engagement may be to the 21st century what advertising was in the last century in terms of impact on business. I’m eager to contribute to the formalization of the framework and best practices being developed by the Enterprise Engagement Alliance, and to help bring this to the widest possible audience of businesses and students.”... [ read more ]

Marcu Evans 8th Edition Talent Management & Leadership Development - August 7-8, 2012 - Chicago, IL

Hear from 15+ expert practitioners on strategies and best practices in incorporating an enterprise wide approach to talent management and leadership development programs to maintain competitive in a changing global market. Attending this conference will enable you to: - Combine the talent value chain with business and workforce planning strategies to deliver a sound talent management and leadership practice - Ensure a fully integrated talent management practice to establish consistency across the employee lifecycle - Create and implement a multifaceted leadership development strategy that contributes to overcoming succession hiccups - Apply proven talent management and succession plan forecasting methodologies to develop a balanced approach to engaging, retaining and developing HIPO employees - Design a talent analytics practice that links fluctuations in key business drivers to talent management and succession planning forecasts ... [ read more ]

Marcus Evans LOYALTY Canada 2012 - July 25-26, 2012 - Toronto, Canada

This Loyalty Canada 2012 Conference will give customer loyalty marketers a deeper look into the key issues affecting the creation and implementation of effective loyalty strategies to achieve an ever-growing, profitable, and engaged customer base. Hear from: Canadian Tire, HSBC Canada, Capital One, Scotia Bank, Sobeys, Xbox Canada, JPMorgan Chase, TD Bank Group, PayPal Canada, Suncor Energy, Hudson’s Bay Company, Staples Advantage Canada, Virgin Mobile Canada and More! This is a highly intensive, content-driven event that includes workshops, case studies and panel discussions over two days. This is not a trade show; this event is targeted at a focused group of senior level executives and key decision makers to maintain an intimate atmosphere for the delegates and speakers. In short, this is a peer-to-peer driven conference.... [ read more ]

Marcus Evans 8th Edition Customer Experience Conference - July 17-18, 2012 - Chicago, IL

By attending this event, industry leaders will build upon their existing foundations to keep ahead of the changes in customer stated and unstated needs. Learn to incorporate a caring service orientated approach to engage and retain customers. Hear from speakers from Yahoo!, Microsoft, Hilton Worldwide, Avaya, Deluxe Corporation, Comcast Corporation, American General Life Companies, SimplexGrinnell and many more on leveraging internal and external branding expertise to create a human touch across the customer journey. ... [ read more ]

EEA Curriculum Offered at Marcus Evans Chicago Conference

The Enterprise Engagement Alliance curriculum will be presented in conjunction with the upcoming Marcus Evans Customer Experience Conference, July 17-18 in Chicago. The EEA seminar date is July 16. Registration opens soon. Speakers will include executives from Yahoo!, Microsoft, Level Three Communications, Hilton Worldwide, Marriott International, Avaya, American General Life Companies, Deluxe Corporation SimplexGrinnell, and Comcast Corporation. Information about the event can be found at http://linkd.in/zzBBOJ... [ read more ]

7 Steps to Measure and Build Engagement: How to Keep Line Managers Interested and Involved

Employee surveys have the potential to help companies understand the relationship between human capital and the bottom line. Yet, if not managed carefully, surveys may fail to realize their potential as strategic organizational tools. Why? Because many organizations are successful in designing reasonable questionnaires, generating high participation rates and gathering a lot of good information. But where survey processes most commonly break down is in the “hand off” between a survey team, perhaps working with the assistance of an outside consultant, and line managers throughout the organization.... [ read more ]

Marcus Evans Strategic Recruiting for Technology & Computer Science Talent - April 19-20, 2012 - San Jose, CA

By attending this event, industry leaders will share best practices, strategies and tools necessary to understand and utilize innovative recruiting strategies to enhance an organizations ability to deliver sound recruiting practices. Hear from speakers from Microsoft, Hewlett-Packard, Rockwell Automation, and many more at this two-day premiere event! Contact Lisa at Lisaeg@marcusevansch.com today and mention “EEA” to receive a $200 discount! ... [ read more ]

Former AstraZeneca Exec Helps Launch Engagement Consulting and Training Service

Melanie Lewis has joined the Enterprise Engagement Alliance as Senior Consultant to help implement a new Consulting and Training service on the emerging field of Enterprise Engagement. Lewis most recently served as Director, Commercial Engagement at AstraZeneca, capping a 27-year career there that began in human resources and culminated with pioneering work in the area of Enterprise Engagement. In her last decade at AstraZeneca, she has been involved in cutting-edge work with consultant and author Curt Coffman on connecting customer and employee engagement that won the company the EEA’s first Enterprise Engagement Award.... [ read more ]

Older Workers Are Most Engaged

A new research study by the Sloan Center on Aging & Work at Boston College examines work experiences of employees, finding that those 40 years old and older are the most engaged and demonstrate the highest level of organizational commitment, and that those 50 years old and older are the most satisfied with their jobs. Employees between the ages of 30 and 39 evidenced ... [ read more ]

Survey Examines the Engagement/Performance Equation

Employee engagement and employee performance management truly go hand in hand. The goal for both is to create alignment between the needs, desires, skills and activities of individuals and what the business requires to achieve results. But in today's intense business environment, what managers and employees need to achieve this balance can be difficult to discern. ... [ read more ]

Temkin Releases Employee Engagement Benchmarking Report

Employee engagement is one of the four customer experience core competencies and it’s the one that companies tend to struggle with the most. To examine this critical area, Temkin Group surveyed more than 2,400 U.S. employees, finding that only 40% are fully committed to helping their companies succeed, 54% will do good for the company even if it’s not expected, and 26% are likely to look for a new job within six months. ... [ read more ]

At American Airlines, the People are the Process

Sue Gordon has been with American Airlines for over 20 years. Starting as a flight attendant and working her way through a variety of roles, she spent a lot of time on the front lines of marketing, involved in customer communications, advertising, product development and employee communications. She’s also worked in IT and had a hand in launching... [ read more ]

Maritz Announces Custom Travel Division

Maritz recently announced the launch of Maritz Journeys, a new division providing personalized, one-of-a-kind travel itineraries geared toward incentive/reward trips and vacation planning for individuals and small groups. By tailoring the experience to the traveler’s interests and specifications – such as length of travel, destination, activities and budget – programs are designed from the bottom up to create a truly rewarding and memorable experience. The travel solutions range from incentive trips and experiential travel to destination celebrations and multi-generational family travel. Info at www.maritzjourneys.com/... [ read more ]

EEA Curriculum Webinar Series Announced

The EEA has announced a series of 1-hour webinars covering various aspects of its newly developed curriculum on Engagement. Each live session will be followed by a half-hour Q&A with presenters.

Nov. 16: Measurement
The EEA has also scheduled a series of webinars on The Science of Rewards & Recognition presented by EEA Chairman Allan Schweyer on the following dates: Dec 7, Jan 18, Feb 16 and March 15. Sponsored by Canon.
... [ read more ]

The Motivation Show - Oct. 23-25, 2012 - Chicago, IL

The Motivation Show includes the Incentive Travel and Meetings Executives Show (IT&ME) and the National Premium Incentive Show (NP/IS), with exhibitors representing the entire range of premium and incentive product and travel destination offerings. Educational sessions cover consumer premiums, employee incentive awards, incentive travel, employee recognition and performance improvement. ... [ read more ]

EEA Will Present Curriculum at Two Marcus Evans Events

Marcus Evans will incorporate a new program on engagement for organizations looking to make the link between internal engagement and an enterprise-wide approach. This program will include a combination of lectures, case studies and interactive exercises covering all areas of engagement...... [ read more ]

Engaged Workers See Glass as Half-Full

Engagement is about attitude. So it’s not surprising that engaged employees have a tendency to see the glass as “half-full” and report positively on their company’s situation ...... [ read more ]

Is Your Rewards Program Fair?

We all know that employee perceptions of reward fairness are strongly related to employee attitudes, behaviors and performance. But it’s less clear what impact reward practices have on these perceptions. In other words, do certain types of reward programs or policies...... [ read more ]

7th Annual Customer Experience Management

This conference will focus in on leading current practices within customer experience management practices that include feedback gathering, managing customer expectations, driving operational efficiencies in response to feedback, understanding and reporting measurements and driving an overall organizational customer focused culture that is supported by a growing department budget and enterprise-wide interest. ... [ read more ]

2nd Internal Branding & Employee Engagement Conference

Hear from senior-level industry leaders on how to build a roadmap towards building brand commitment and a culture approach to internal branding. With speakers from Richardson International Limited, Loblaw Companies, Suncor Energy, Ocean Nutrition Canada, HSBC Bank Canada and CIBC this is an event you cannot miss! ... [ read more ]

What is ‘Exponential’ Engagement?

A recent Towers Watson Perspectives examines the growing body of evidence validating the relationship between levels of organizational engagement and financial performance, concluding that...... [ read more ]

Leading Firms Stake Positions as Full-Service Engagement Agencies

JWT INSIDE and EGR International recently aligned themselves with the Enterprise Engagement Alliance, pursuing the role of Full Service Engagement Agencies. EGR, a 41-year-old integrated marketing firm, hopes that many more qualified agencies will join them in embracing this new approach to marketing and management. ... [ read more ]

RPI Offers Certification Programs, Webinar

Become a Certified Recognition Professional through Recognition Professionals International’s CRP program, to be held March 29-31 at Rideau Recognition Solutions in Montreal, Canada, and also at the RPI Annual Conference in San Antonio.... [ read more ]

AMA, Marcus Evans Embrace Enterprise Engagement

The emergence of Enterprise Engagement is supported by a growing cadre of business executives specifically responsible for engagement and the expanding number of education and seminar programs on this topic. The American Management Association has just published an article entitled “The Art and Science of Embracing Engagement for Bottom Line Results.” ... [ read more ]

Employee Engagement Levels Increased in 2010

Chicago-based Human Capital consulting form HR Solutions International, Inc. recently released its 2010 Overall Employee Engagement Norms, finding that Employee Engagement levels increased from 2009 to 2010. ... [ read more ]

EEA Engagement Curriculum Added to Marcus Evans’ Offerings

Marcus Evans, Inc., one of the world’s premier providers and promoters of global summits strategic conferences, professional training and business-to-business congresses, will introduce a formal curriculum on the emerging field of Enterprise Engagement in partnership with the Enterprise Engagement Alliance, a consortium of companies and associations supporting research, education and outreach that makes the connection between engaging people in business and long-term financial performance.... [ read more ]

Site Index Evaluates Motivational Program Design

Site International Foundation recently released its Site Index: Annual Survey results. This annual analysis and forecast for the motivational events industry provides a broader data set of trends and reveals priorities placed on significant topics, such as the strength of motivational tools (travel experiences, cash, merchandise, gift cards), ROI, buyer decisions, cruise products, green incentives and more. ... [ read more ]

Incentive Legislation Campaign Advocates Wellness Incentives

Representatives of the Incentive Legislation Campaign (ILC) traveled to Capitol Hill on November 10th to meet face-to-face with staff advisors of targeted members of Congress as part of the ILC’s effort to institutionalize the power of wellness incentives as a way to encourage a healthy American workforce. ... [ read more ]

Winning with a Culture of Recognition: Recognition Strategies at the World's Most Admired Companie

Employee engagement is the great, untapped resource of most organizations. Yet only 25% of employees are truly engaged in their work. Why are all the others so reluctant to "get in the game"? WINNING WITH A CULTURE OF RECOGNITION: Recognition Strategies at the World's Most Admired Companies reveals the surprising answer: Most managers fail to formally recognize high performance and connect it with company culture. Salary and bonuses are only part of today's employment contract. To get everyone performing together, employers need to create a culture of appreciation, recognition, and reward. ... [ read more ]

The Incentive Research Foundation Vertical Markey Study

Are there differences in how a computer manufacturer plans and implements an incentive program versus how a pharmaceutical company or new car dealer does? What about a commercial banking operation, insurance agency or a telecommunications company? Are there processes, types of incentives used, or other nuances that are unique to these markets? Which industries are more likely to develop their programs in-house, as opposed to securing an outside vendor? The Vertical Market Study attempts to answer these and other questions. It provides a full report on how the six specific industries planned and implemented incentive travel, motivational meetings and special events.... [ read more ]

Anatomy of a Successful Incentive Travel Program

This recently conducted analysis by The Incentive Research Foundation (IRF)of one company's long-standing use of travel awards as a motivational tool shows that such incentives have a clear, measurable and positive impact on corporate culture and employee performance, as well as a broader "ripple effect" on the economy of the region where an incentive travel program (ITP) is held.

Overall, the study concluded that the importance of these programs should not be undervalued; their impact and their value reach well beyond the typical event timeline. Earners of the incentive travel program are far from the only beneficiaries of the program. The sponsoring company, the destination and the suppliers all receive significant benefits as well.

... [ read more ]

Be Present at the Birth of a New Profession

The Enterprise Engagement Institute (EEI) will officially launch its formal Curriculum and Certification program Oct. 4-5, 2011, at the first EEA Curriculum Conference and Expo to be held at McCormick Center in Chicago. The Enterprise Engagement Institute is the new research and curriculum affiliate of the Enterprise Engagement Alliance (EEA)..... [ read more ]

Enterprise Engagement Alliance Names New Executive Director

The Enterprise Engagement Alliance (EEA) has named Steve LaMotta, a veteran of the talent management profession, as its new executive director. LaMotta will direct EEA’s sponsorship activities to better help connect organizations looking for engagement solutions to those that provide them. Specifically, LaMotta will focus on EEA activities related to developing an industry of specialists equipped to provide engagement solutions to all business constituencies.... [ read more ]

5th Annual Customer Experience & Retention Conference

Learn and share insights with more than 18 Customer Experience, Care, Advocacy and Loyalty Leaders on the latest developments in the design of strategies and methodologies being deployed to determine the proper key performance indicators for customer satisfaction. Cost is $2,969.80, but you can save 10% by emailing Michelew@marcusevansch.com and mentioning the Enterprise Engagement Alliance.... [ read more ]

EEA Expo Proves to Be a Big Success

The first annual Enterprise Engagement Alliance Networking Expo & Conference, a synergistic blend of education, exhibits and events held in June, was roundly praised by attendees and participants alike as an unqualified, first-of-its-kind success. ... [ read more ]

IRF Pulse Survey Tracks Motivation Trends in 2010

The most recent Pulse Survey from the Incentive Research Foundation (IRF) looks at incentive travel programs and merchandise/non-cash programs used to engage employees, channel partners, and customers, and asks how they fit into corporate budgets. ... [ read more ]

The Economics of Engagement

Most leaders and organizations know the difference between a fully engaged worker and one that is marginally engaged or disengaged. The former brim with enthusiasm, they contribute ideas, are optimistic about the company and its future, are seldom absent from work, they typically stay with the organization longer and are among the organization’s most valuable ambassadors. Disengaged workers, on the other hand, are often absent (even when they are at work). They are disconnected and often pessimistic about change and new ideas. They have high rates of absenteeism and tend to negatively influence those around them, including potential customers and new hires. And the cost of disengagement to U.S. employers is estimated to be as much as $350 billion per year.... [ read more ]

New Public-Private Partnership Aims to Better Integrate Engagement Efforts

A recently announced partnership between TMGov.org, a portal serving the government sector, and the Enterprise Engagement Alliance (EEA) promises to facilitate the flow of research on the emerging field of Enterprise Engagement and increase economic efficiency and operational effectiveness among businesses and government agencies. ... [ read more ]

The Inspiration Factor

Terry Barber, the author of The Inspiration Factor, subtitled "How You Can Revitalize Your Company Culture in 12 Weeks," argues that regardless of your personality type, background, or age, you can choose to create an inspirational transaction and positively impact the people around you. "Inspiration is precursor to leadership, to motivation, and is even a new category for business," Barber says. His book offers seven principles that can help readers become team leaders in their organizations and inspire those around them.... [ read more ]

Sixth Annual Conference on Employee Engagement

Melcrum's annual Employee Engagement Conference highlights best practices at leading organizations on their journey to achieving a highly-engaged workforce and improved bottom-line results. Attendees will learn how to help their companies achieve performance goals by mobilizing their workforce around a new business strategy; building trust and confidence; and fostering a deeper understanding of your company culture and desired behaviors. ... [ read more ]

HCI Engagement and Retention Conference

The Human Capital Institute (HCI) brings together thought leaders and leading companies to share ideas and best practices related to employee engagement and retention at this three-day conference.... [ read more ]

Gallup Spring Summit 2010

The Gallup Summit Spring 2010 provides leaders the opportunity to share best practices and discuss the crucial issues that affect maximizing performance in their organizations. It also offers organizations the opportunity to benchmark their management practices against the world's best. It will include a look at best practices in managing employee and customer engagement and best practices in recruiting, hiring, and developing talented employees.... [ read more ]

Loyalty Expo 2010

Loyalty Expo will include more interactive sessions and peer group discussion as hundreds of professionals will gather to learn best practices in customer, client, and employee cultivation, including reducing attrition, improving profitability and navigating through challenging economic times.... [ read more ]

Technomarketing: Engaging Customers Through the Use of Newest Tools and Technologies

Engaging customers through the newest marketing vehicles such as social media, customer communities, blogs, RSS and podcasts requires a solid foundation steeped in customer understanding, marketing planning and technological prowess. This two-day course in using the latest marketing tools and technologies to reach today’s customers will take attendees from the defining basics to the planning and implementation stage. Through interactive presentations and exercises, case examples from B2C, B2B, nonprofit and higher education, and best-practice implementation reviews, participants will leave with a comprehensive understanding of how they can profit from the latest in marketing technologies and tools.... [ read more ]

Two New Tools Help Direct Your Engagement Efforts

The Enterprise Engagement Alliance (EEA) recently announced two key tools to help companies measure engagement: the Enterprise Engagement Indicator , an online survey tool used to determine whether an organization can benefit from a more formal engagement strategy; and the PollStream Enterprise Engagement Meter, residing above on the EEA homepage, which allows individuals to assess their organization’s engagement opportunities. ... [ read more ]

The Corporate Storyteller

Are you struggling to remain an effective communicator in today's high-tech world? Are you feeling intimidated or overburdened by the constant barrage of text messages, emails, FaceBook and Twitter communications? Many corporate executives are, and that's why Elaine Stirling put together this book, which is subtitled "A Writing Manual & Style Guide for the Brave New Business Leader." It offers advice on how to communicate with clarity, confidence, and persuasive style in the workplace, whatever the medium.... [ read more ]

EEA Partners with PollStream to Promote Engagement Best Practices

The Enterprise Engagement Alliance (EEA) and leading social software firm PollStream recently announced a partnership to promote and improve employee engagement best practices, focusing on the intelligent use of social software to increase employee engagement and earn discretionary effort. ... [ read more ]

"It's Always About the Boss"

Engagement doesn’t just happen, and in most organizations frontline management has a lot to do with the success - or failure - of an organization's engagement efforts. Recent research from the Gallup organization on employee disengagement ... [ read more ]

Driving Engagement by Focusing on Strengths

A common error that frontline managers sometimes make is to focus their performance improvement efforts on employees’ weaknesses, rather than focus on their strengths. But Gallup research shows that the worst thing managers can do is to ignore their employees altogether. According to Gallup researchers Brian Brim and Jim Asplund, “If your manager focuses on your strengths, your chances of being actively disengaged at work are only 1 in 100. If your manager ignores you, however, you are twice as likely to be actively disengaged than if your manager focuses on your weaknesses. Being overlooked, it seems, is more harmful to employees’ engagement than having to discuss their weaknesses with their manager.” This paper offers a summary of their research.... [ read more ]

The Next Generation of Leadership

To be successful in the evolving world marketplace, and even in their own workplace, leaders and managers must begin to understand their constituents’ state of mind, says Gallup’s chairman and CEO Jim Clifton, in this summary of recent Gallup research. Human decision making is more emotional than rational, the research suggests, and “State of mind is everything that matters to leadership: talent, innovation, entrepreneurship, creativity, optimism, determination, and all of the other things that create economic growth,” Clifton says. Successful leaders, he adds, will be those who can quantify those states of mind to better understand the emotions that cause behavior. “If you are making decisions without understanding what your constituency is thinking, you are making bad decisions,” he says. ... [ read more ]

BMA 2010 Annual Conference

The Business Marketing Association's 2010 Annual Conference will be themed "Engage!" and focus on innovative ways that corporate marketers are engaging employees, channel partners, customers and other demand drivers to improve customer experience and to generate rapid and profitable sales and brand growth in an improving economy.... [ read more ]

Engagement and Enablement Will Boost Company Performance

Recent research by the Hay Group suggests that while increasing employee engagement will certainly improve performance results, increasing employee engagement in tandem with employee enablement will result in even more significant performance improvements.... [ read more ]

Performance Solutions

This article explains the concept of zero-based people performance strategies and provides a list of performance improvement companies that can help to put such a strategy into effect.... [ read more ]

Why Motivation

Three are many reasons and many ways to motivate customers, salespeople, and employees. Here's an overview.... [ read more ]

Suppliers

This article lists the types of suppliers that can help corporate end-users put together an incentive program.... [ read more ]

Calculating the ROI of Recognition Programs

Measuring the ROI on recognition programs is difficult, given the range of benefits and their long-term impact, but it can be done. This article from the Enterprise Engagement Alliance offers some ideas on how to do it.... [ read more ]

ROE: Return on Engagement

This short article from Enterprise Engagement Alliance looks at the profound cost of employee disengagement and argues the need for and benefits from improving employee engagement levels in organizations.... [ read more ]

The Emerging Field of Enterprise Engagement

What is enterprise engagement? This article provides a a definition and background, as well as an overview of the research supporting this important concept, which covers the importance of engaging employees, channel partners, and customers.... [ read more ]

Incentive Federation

The Incentive Federation Inc. is the umbrella organization founded to promote, protect, and research the incentive field, encompassing recognition, promotional products, and related promotions. In addition to being the industry's primary lobbying entity, the Incentive Federation provides the infrastructure for industry-wide corporate outreach efforts spearheaded by the Incentive Performance Center, as well as for the research developed by the Forum for People Performance Management and Measurement at Northwestern University. Plus, the Incentive Federation commissions the industry's only benchmark studies on the use of incentives by U.S. organizations. All suppliers and customers in the incentive and promotion marketplace benefit from these initiatives.... [ read more ]

International Customer Service Association (ICSA)

ICSA is a non-profit association led by customer service professionals for customer service professionals. These are people who have walked in your shoes and understand your challenges and motivation. Organized in 1981 by a group of 59 customer service management professionals, today's ICSA has come a long way! Globally, our membership tops 700 and we offer a full range of programs that provide members with a forum for sharing knowledge and experience, searching for solutions and networking with other customer service management professionals. ... [ read more ]

International Society for Performance Improvement

Founded in 1962, the International Society for Performance Improvement (ISPI) is the leading international association dedicated to improving productivity and performance in the workplace. ISPI represents more than 10,000 international and chapter members throughout the United States, Canada, and 40 other countries. ISPI's mission is to develop and recognize the proficiency of our members and advocate the use of Human Performance Technology. Assembling an Annual Conference & Expo and other educational events like the Institute, publishing books and periodicals, and supporting research are some of the ways ISPI works toward achieving this mission. ... [ read more ]

Recognition Professionals International

Recognition Professionals International (RPI) is the new name of the National Association For Employee Recognition (NAER.) Recognition Professionals International (RPI) is the only professional association at the forefront of workforce recognition through its sole focus on recognition innovations and education as a systematic method for improvements in the workplace. RPI is endorsed by top authorities in the industry, has an impressive membership of Fortune 500 organizations and is the only association offering Certified Recognition Professional (CRP) courses.... [ read more ]

Brand Activation Association

The Brand Activation Association has a broad focus on all the disciplines required to activate a brand's strategy, from creative strategies to measurement, on topics from omni-channel marketing to experiential marketing and social media. BAA builds on its membership knowledge base, spanning expertise in strategy through activation, and across all touch points.... [ read more ]

Promotional Products Association International (PPAI)

The Promotional Products Association International (PPAI) is the promotional product industry’s only international not-for-profit trade association. It offers education, trade shows, business products and services, mentoring, technology and legislative support to its more than 7,500 global member companies. Promotional products are an $18 billion industry, and include wearables, writing instruments, calendars, drinkware and many other items, usually imprinted with a company’s name, logo or message. Since its founding in 1903, PPAI has worked to expand the market, establish standards, enhance the professionalism of the industry and support the growth of member companies. ... [ read more ]

WorldatWork

WorldatWork is the world's leading not-for-profit professional association dedicated to knowledge leadership in total rewards, compensation, benefits, and work-life. Founded in 1955, WorldatWork focuses on human resources disciplines associated with attracting, motivating and retaining employees. Besides serving as the membership association of the professions, the WorldatWork family of organizations provides education, certification, publications, knowledge resources, surveys, conferences, research and networking. ... [ read more ]

Incentive Manufacturers & Representatives Alliance (IMRA)

The Incentive Manufacturers & Representatives Alliance (IMRA), a branch of Incentive Marketing Association (IMA), represents factory-direct salespeople in the incentive business, along with manufacturers. IMRA publishes a handbook for suppliers, conducts an annual marketing conference, and offers a free directory of incentive representatives. As a member, you automatically become a member of the IMRA.... [ read more ]

Society of Incentive & Travel Executives (SITE)

Founded in 1973, SITE is the only international, not-for-profit, professional association devoted to the pursuit of excellence in incentives, a multi-billion dollar global industry. Society of Incentive & Travel Executives (SITE) provides educational seminars and information services to those who design, develop, promote, sell, administer, and operate motivational programs as an incentive to increase productivity in business. Currently SITE has over 2,100 members in 87 countries, with 35 local and regional chapters. Members represent corporate executives, incentive companies, destination management companies, travel & event planners, official tourist organizations, transportation companies, hotels and resorts, cruise lines, trade publications, and supporting organizations such as restaurants and visitors attractions. ... [ read more ]

SITE International Conference 2010

The International Conference of the Society of Incentive & Travel Executives (SITE) International Conference is a key event in the incentive travel industry. It includes educational and networking events that help incentive and travel professionals expand their business network by exploring trends and the strategies of their colleagues. This event attracts attendees from all over the world who bring their own diverse solutions to the table.... [ read more ]

17th Annual AsiaPacific Incentives & Meetings Expo

AsiaPacific Incentives & Meetings Expo (AIME) is a must for anyone involved in organizing meetings, incentives, conferences, special events or exhibitions. AIME is the market leader, the premier event in the region and most comprehensive showcase of local product and services. Visiting AIME will help you to discover new destinations, new suppliers, new industry contacts and new, creative ideas for all types of event planning. With over 850 exhibitors from 50 countries, including 150 new exhibitors each year, AIME is the must attend event for those wishing to aim for more in their business pursuits.... [ read more ]

Society for Human Resource Management

The Society for Human Resource Management (SHRM) is the world’s largest professional association devoted to human resource management. Our mission is to serve the needs of HR professionals by providing the most current and comprehensive resources, and to advance the profession by promoting HR’s essential, strategic role. Founded in 1948, SHRM represents more than 225,000 individual members in over 125 countries, and has a network of more than 575 affiliated chapters in the United States, as well as offices in China and India. ... [ read more ]

Secrets of a Successful Recognition System

This short book provides a simple program designed especially for companies trying to break down barriers between management and a union. Based on the importance of thanking employees, the book provides some practical ideas, but its approach seems a bit simplistic for complex labor-management issues.... [ read more ]

Motivating Employees

This book reveals how Southwest Airlines, Walt Disney Co., Ben & Jerry's, and other companies have turned themselves into "motivating organizations" that inspire employees to do excellent work.... [ read more ]

301 Ways to Have Fun at Work

This book present hundreds of methods and activities that incorporate fun in an organization's work: hiring, training sessions, meetings, communications, awards, and teamwork. The authors asked successful businesspeople worldwide if fun played a part in their corporate culture--and, if so, how it was actually manifested in everyday life.... [ read more ]

Principles of Results-Based Incentive Program Design

Based on the Incentive Marketing Association's Principles Of Results-Based Incentive Program Design Seminar, this is the first formal curriculum ever developed for incentive program planning. The textbook includes sections on Incentive Program Basics for the Business Executive, Core Strategies for the Business Executive, Planning and Design Considerations for the Practitioner, and Implementation and Management Considerations for the Practitioner.... [ read more ]

Sales Promotion: Concepts, Methods and Strategies

Deals extensively with the field of sales promotion planning and analysis: how promotions affect sales and profits, types of sales promotions, the interaction of promotion and advertising, and future research. Particularly good for marketers involved in packaged goods promotion.... [ read more ]

Managing to Have Fun

Takes a lighter approach to management that includes using toys, games, and contests to motivate employees.The keystone of this approach for businesses interested in team building for increased profitability is "fun in the workplace."... [ read more ]

The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction, and Value

You won't find the secrets to motivating the middle 60 percent in this book, but you will find ample reasons why you should try. Drawing on their years of management consulting experience and academic research, the authors provide compelling evidence that profit and growth can be directly linked to both customer and employee satisfaction. They also provide a macro recipe for "capitalizing on the service profit chain," including management, marketing, operations, and measurement strategies.... [ read more ]

Innovative Reward Systems for the Changing Workplace

Although several years old, this book takes a thorough look at reward systems in the context of today's customer- and performance-based management styles. The author tells how to: make pay relate to achievement, foster a sense of stake in the company, update the traditional performance appraisal process, and measure customer-based performance.... [ read more ]

The New Business Values for Success in the Twenty-First Century: Improvement, Innovation, Inclusion, Incentives, Information

The authors argue for a new management philosophy that stresses five key values: innovation, improvement, incentives, information, and inclusion. While their plan requires long-term commitment from top management to introduce broad changes, the model makes sense. Their theme emphasizes creating organizations that are "environmentally friendly and more successful in terms of adding value for customers and society."... [ read more ]

The Human Equation: Building Profits by Putting People First

This book examines why much of the current conventional wisdom is wrong and asks us to re-think the way managers link people with organizational performance. Pfeffer builds a powerful business case for managing people effectively--not just because it makes for good corporate policy, but because it results in outstanding performance and profits. ... [ read more ]

The Handbook of Brand Management

A managerial perspective on how to build and maintain a viable brand identity and a competitive branding strategy. The handbook draws heavily on the use of case studies, including such brands as Marlboro, Perrier, and Pizza Hut. For comprehensive business collections.... [ read more ]

In Praise of Good Business: How Optimizing Risk Rewards Both Your Bottom Line and Your People

Drawing upon her work both as a psychologist specializing in management psychology and her 15 years as a consultant to the Fortune 500, Bardwick develops a bold new management paradigm for maximum employee productivity. She suggests ways to challenge employees where risk is at an ideal level, and creates a results-driven organization. Characteristics of successful organizations and management are examined in terms of achieving change through driving for measurable success and rewarding and punishing, thereby bringing about a results-driven mind-set requiring: urgency leadership, purpose, collaboration, selection, method, trust, and commitment.... [ read more ]

Motivation of Personnel

Various authors give you the lowdown on many motivational issues. Contains good summaries of both Maslow and Herzberg. ... [ read more ]

Cracking the Value Code: How Successful Businesses Are Creating Wealth in the New Economy

This book, which is based on a three-year study by the consulting firm Arthur Andersen, gives clear, plain-English guidance for helping your organization identify, create, and consolidate the valued assets it needs to vault high above the competition. It examines the gamut of these possible assets (physical, financial, employee-supplier, customer, and those intrinsic to the organization) and, to show them in action, provides plenty of fun, fact- and figure-filled miniprofiles of New Economy dynamos, from robustly reengineered old warhorses like IBM, Coke, Pepsi, and Sara Lee to brash, new digital-age brats: Dell, Compaq, Cisco, idealab!, and Starbucks.... [ read more ]

Relationship Marketing: Bringing Quality, Customer Service and Marketing Together

This book, which broke ground six years ago by outlining relationship marketing, provides an excellent overview. The book is intended for all marketing managers coming to terms with doing business in turbulent markets and facing up to strategic quality and customer services issues. However, it lacks implementation details and doesn't take into account advances in Internet and database technology that have taken place since its publication.... [ read more ]

Relationship Marketing for Competitive Advantage: Winning and Keeping Customers

A collection of articles from some of the nation's leading academic researchers on all aspects of customer retention, including internal and external marketing, employee motivation, and long-term relationship-marketing strategies. Best for those who want to understand the internal as well as external marketing issues involved with one-to-one marketing, as well as those who want an international perspective.... [ read more ]

Advertising Age

Advertising Age is a leading industry source for marketing, advertising, demographic, and media news and analysis.... [ read more ]

Sales & Marketing Management

A publication for executives who want to build sales, stay ahead of the competition, keep up with technology, and market their companies to today's tough customers. Each issue has case studies, columns, and an international report. Topics range from motivation to sales training to automation. SMM also publishes the Survey of Buying Power, which uses U.S. Census data to track consumer buying patterns by county and metro area.... [ read more ]

Incentive

Incentive is the only publication devoted exclusively to motivation and performance improvement through the use of incentive programs and consumer promotions. We are a FIRST-READ for executives looking to improve company performance and a FIRST-BUY for advertisers looking to reach the most qualified incentive buyer decision-makers. The Incentive advantage is a direct result of more than 100 years of industry experience coupled with the highest subscriber qualification standards in the industry. Incentive helps both advertisers and subscribers reach their goals.... [ read more ]

Creativity Inc.: Building an Inventive Organization

Innovations change and improve the status quo in small ways but this book explores what happens when they improve the status quo in a big way. The aurthors argue that sustained leadership comes from making creativity a broad, enterprise-wide cpapbility that is on all the time.... [ read more ]

Selling Power

This magazine is written for sales managers and salespeople. It features interviews and articles on selling trends and tactics. Includes sections on motivation, automation, and new product ideas. ... [ read more ]

Corporate Meetings & Incentives

Corporate Meetings & Incentives (CMI) is part of Prism Business Media's Meetings Group of magazines. It explores trends in meetings and incentives as they relate to companies successfully communicating with employees, dealers, distributors and customers.... [ read more ]

Meetings & Conventions

Since 1965, Meetings & Conventions magazine has been helping meeting and event planners in corporations, associations, incentive houses and independent planning companies excel at their jobs and effectively manage their careers. In our award-winning monthly print publication and here at M&C Online, we offer in-depth features, informative columns, destination insights, news analysis, original research and much more. And, our new, improved website offers additional tools: an articles archive, a powerful facility search engine, breaking news and other helpful features -- literally at your fingertips.... [ read more ]

Training

Training magazine covers productivity in American organizations with a focus on the role that training departments and programs play in achieving competitiveness and profitability. Articles cover presentation techniques, computer-based interactive learning, and leadership. ... [ read more ]

Beyond the Brand: Why Engaging the Right Customers is Essential to Winning in Business

Beyond the Brand provides an in depth look at the importance of certain customers in the marketplace. With case studies and practical step-by-step methods, readers learn how to engage customers in a dialog that can fuel real product and marketing innovation. Readers will learn how to develop a bottom-up strategy, hone intuition and find inspiration to drive innovation, find your company's center of gravity, and identify and find new ways to listen to the key voices in your marketplace.... [ read more ]

Customer Equity: Building and Managing Relationships As Valuable Assets

The authors explain the strategies and tactics that make customer equity management work. They outline customer equity's three core strategies: customer acquisition, customer retention, and add-on selling. With very detailed how-to chapters this book is good for any business person looking to strengthen the bond between them and their customers.... [ read more ]

The Infinite Asset: Managing Brands to Build New Value

"The Infinite Asset" unveils a strategy called the "Brand Portfolio Approach" that exponentially increases the value of brands by exploding them beyond the boundaries of their division and even their parent company. With how-to models, this book is a great guide to leverageing every company's infinite asset for lasting competitive advantage.... [ read more ]

Customer Loyalty: How to Earn It, How to Keep It, New and Revised Edition

Customer Loyalty explores the true meaning of customer loyalty and how to acheive it. Author, Griffin, outlines the seven stages of customer affinity and offers strategies for recognizing which fustomers have the potential to become a company's advocates. This book is helpful for business people in small or large product or service based companies.... [ read more ]

Total Customer Service: The Ultimate Weapon

"Total Customer Service" discusses how companies rarely become serivce leaders through blind evolution. Using case studies of companies who have been successful service leaders, readers will learn how to stay on top of the quality of their customer service in this ever-changing business environment.... [ read more ]

Strategic Incentive Program Design

The first formal curriculum ever developed for incentive program planning. This four-part curriculum and seminar course has been developed with the help of the Performance Improvement Council of the Incentive Marketing Association through a grant from the Advertising Specialty Institute. The textbook includes sections on Incentive Program Basics for the Business Executive; Core Strategies for the Business Executive; Planning and Design Considerations for the Practitioner; and Implementation and Management Considerations for the Practitioner.... [ read more ]

Performance Solutions

This white paper discusses the range of "zero-based performance improvement strategies" that can be developed with the help of full-service incentive and performance improvement companies. It also includes contact information on members of the Incentive Marketing Association's Performance Improvement Council, made up of a dozen organizations dedicated to offering companies solutions-based incentive and performance improvement programs.... [ read more ]

Seven Steps to Performance Through People

Presents an overview of the essential elements involved with performance improvement strategies. Breaking new ground, "people performance management" takes familiar disciplines and integrates them across functional lines to maximize results.... [ read more ]

Incentives, Motivation, & Workplace Performance

A summary of research by the ISPI (International Society of Performance Improvement) on the impact of incentive programs and the essential implementation steps necessary for success. Shows how helpful incentive and motivation programs can be in terms of engaging employees and improving performance.... [ read more ]

At Last, A Real Way to Measure ROI

A study designed to determine which aspects of selling respond to incentive travel and how that response can be measured. Researchers surveyed 1,800 subscribers of Meetings and Incentive Travel magazine and 3,000 members of the Canadian Automobile Dealers Association. To present an in-depth picture of incentive travel, and to provide a practical template for determining program ROI, the authors made a point of recording views of both the people who win the awards and those executives who allocate the money to fund them. ... [ read more ]

The Birth of a Needed New Profession: People Performance Management

This paper introduces the discipline of "People Performance Management" as developed by the Forum for People Performance Management and Measurement, a unit of the Integrated Marketing Communications Department of the Medill School of Journalism at Northwestern University. People Performance Management refers to an integrated process designed to help firms maximize long-term financial performance through a strategic focus on their most valuable asset -- human capital.... [ read more ]

The Benefits of Tangible Non-Monetary Incentives

This paper discusses four psychological processes that can be categorized as items that directly affect the perceived value of an incentive or recognition award. In particular it looks at factors that increase the perceived value of earning the award because the awards are earned rather than purchased. ... [ read more ]

Good to Great: Why Some Companies Make the Leap... and Others Don't

Good to Great discusses the findings of the Good to Great study that studied what made a company go from good to great. This is the study of several companies and conclusions are made based on case studies and research. This book is good for any entrepreneur or person in a leadership position.... [ read more ]

Measuring the ROI of Sales Incentive Programs

This report presents a series of cases involving companies that implemented sales incentive programs. It makes a case for the use of post-hoc or post-program measurement of ROI to demonstrate the impact of the programs on sales performance.... [ read more ]

Performance Management & Incentives in the Era of Sarbanes-Oxley

Federal legislators in 2002 enacted the Sarbanes-Oxley Act (SOX), which was designed to improve the accountability of corporate managers to shareholders and to improve public confidence in publicly traded companies. This white paper is an outline of the potential impact of SOX on the use of performance improvement and incentive programs. ... [ read more ]

Customer Connections: New Strategies for Growth

Customer Connections discusses information and knowledge management technologies to connect with customers in a new way. This new model fosters collaboration and playing the right role in supply and demand chain. This book is good for any salesperson.... [ read more ]

Business Week

Business Week is one of the leading business news magazines in the U.S. and includes regular columns and reports on technology and the Internet, media, and global business. ... [ read more ]

Harvard Business Review

Harvard Business School Publishing (HBSP) was founded in 1994 as a not-for-profit, wholly-owned subsidiary of Harvard University. Its mission is to improve the practice of management in a changing world. HBSP does this by serving as a bridge between academia and enterprises around the globe through its publications and reach into three markets: academic, enterprise, and individual managers. ... [ read more ]

HRMagazine

Published by the Society for Human Resource Management (SHRM) HRMagazine focuses on issues, products, and trends of interest to human resource professionals.... [ read more ]

Human Resource Executive

Human Resource Executive Online® is an interactive resource designed specifically for directors and vice presidents of HR. ... [ read more ]

Workforce Management

This publication focuses on human resources, staffing, and staff management issues, as well as legal and regulatory issues affecting workforce management.... [ read more ]

Blur: The Speed of Change in the Connected Economy

Blur explores the emerging economic landscape where knowledge and imagination are more valubale than physical capital. Authors, Davis and Meyer, challenge readers to question their assumptions they know about business and to experiment at the edges of business.... [ read more ]

Engagement Strategies Magazine

Engagement Strategies focuses on what's new, how-to, and where to find products and services related to incentives, motivational meetings, and performance improvement. Its affiliated Web site, the Sales Marketing Network at www.info-now.com, offers comprehensive how-to and reference information.... [ read more ]

SalesForceXP

SalesForceXP was launched in 2002 by a partnership of leading companies with a unique understanding of - and interest in - what it takes to methodically and measurably improve sales performance. These companies included leading suppliers of incentive awards, sales training programs, group incentive travel and performance improvement solutions...as well as the most knowledgeable publishing team in the industry. ... [ read more ]

Annual Call Center Exhibition (ACCE)

The Annual Call Center Exhibition (ACCE) offers a variety of educational tracks and sessions presented in several different formats focusing on customer relationship management (CRM), call center management, and technology. The exhibit hall includes providers of a large range of solutions and services, including quality monitoring, information technology, and interactive voice recognition.... [ read more ]

The Path to Employee Engagement

This study, a follow up by Prof. James Oakley, identified key internal levers that affect employee satisfaction and, more importantly, the level of engagement.... [ read more ]

The Road to an Engaged Workforce

For last year’s Summit, a research study was conducted to assess the drivers of employee satisfaction and engagement and the downstream customer and financial implications of these important employee attitudes. This research identified several unique organizational characteristics driving employee engagement, including employee satisfaction, and identified organizational communication as a key driver of employee satisfaction.... [ read more ]

Incentive Research Foundation

The Incentive Research Foundation funds and promotes research to advance the science, enhance the awareness and appropriate application of motivation and incentives in business and industry globally. The goal is to increase the understanding, effective use and resultant benefits of incentives to businesses that currently use incentives and others interested in improved performance... [ read more ]

International SITE Foundation

Founded in 1973, Society of Incentive and Travel Executives (SITE) is the only international, not-for-profit, professional association devoted to the pursuit of excellence in incentives, a multi-billion dollar global industry. SITE provides educational seminars and information services to those who design, develop, promote, sell, administer, and operate motivational programs as an incentive to increase productivity in business. Currently SITE has over 2,100 members in 87 countries, with 35 local and regional chapters. Members represent corporate executives, incentive companies, destination management companies, travel & event planners, official tourist organizations, transportation companies, hotels and resorts, cruise lines, trade publications, and supporting organizations such as restaurants and visitors attractions. ... [ read more ]

Promotional Products’ Impact On Brands

Promotional Products have a positive impact on brand image. Specifically, when comparing people who receive a promotional product from a company with others who do not, this research shows that people who receive a promotional product have a signi?cantly more positive opinion about a business through: • More positive overall image • More positive perception of the business • Higher likelihood of recommending the business • Higher likelihood of patronization.... [ read more ]

Promotional Products: Impact, Exposure And Influence. A Survey Of Business Travelers At DFW Airport

Promotional Products furnish advertisers with advantages that may not be available in other media. These include: • High recall where the name of the advertiser is remembered. • Repeated exposure to the advertising message because of length of time the item is kept. • A more favorable impression of the advertiser, resulting in a propensity to do business with the organization giving the item. Promotional products can provide key elements to an advertising campaign and enhance opportunity for driving a message far beyond traditional media.... [ read more ]

Promotional Products Foster Customer Goodwill

This study, completed by Baylor University in 1992, involved a textbook publisher sending 4,000 educators either: (1) a pocket calculator plus a letter, (2) a lower-priced highlighter pen plus a letter, or (3) a letter only.... [ read more ]

Recognition@Dow

To assure the program’s success, Dow developed a comprehensive communications plan to raise awareness of Recognition@Dow, increase participation, boost performance, and most importantly, help to build an appreciation culture. The majority of the launch activities focused on generating content and communicating program messages through existing communications channels such as the Dow Intranet, corporate newsletter and HR website. In addition, training workshops were developed for leaders (managers) to generate program awareness and encourage participation ... [ read more ]

Rome MMIV

The Rome MMIV program marked the first time dealers were able to access status statements online, so quarterly printed statements were mailed to each dealer to reinforce the online statements. To help the dealers stay focused on their year-end goal, benchmark goals were established for January, April, and July. Waterford crystal awards with Romanstyle etching border designs were selected to mark these achievements. Multiple communications touch points and ongoing performance feedback kept the John Deere dealers engaged throughout the campaign.... [ read more ]

''Born To Be Wild'' Trip Promotes Teamwork

Washington Mutual, Inc., North America's seventh largest bank, selected an incentive trip to the island of Kauai in Hawaii as the incentive reward for its top achievers. The trip would also introduce Washington Mutual's corporate culture to attendees from Home Savings of America, a newly acquired company. ... [ read more ]

''Winner's Circle'' Builds Honda's Warrenty Sales

The "Winners' Circle" program logo and theme were designed around the popular motocross cross-country motorcycle race, and featured the No. 1 plate that is awarded to winners. Honda is a leader in production of off-road motocross bikes and a sponsor of the No. 1 team in the sport. Therefore, the logo and theme were a natural tie-in for use in printed material. ... [ read more ]

An Apple Theme Is ''Successful To The Core''

Each employee received a T-shirt imprinted with the company's core values and philosophies, an apple stress ball, and a behavior profile describing the "Successful to the Core" ideals. Employees were then asked to nominate fellow workers who exhibited these core values. The names were placed in an apple suggestion box. Nominees received wooden apples, and their pictures were displayed on a bulletin board labeled "Apple of Our Eye." Every quarter, one nominated employee was presented with an acrylic apple by the division head. ... [ read more ]

Capture Los Cabos

The "Capture Los Cabos" program clearly demonstrates that well-designed incentive programs deliver measurable return on investment.... [ read more ]

La Plaza

To meet Verizon’s mission of deepening their relationship with this key customer segment, the La Plaza program needed to deliver more targeted, creative offerings than typical loyalty programs that award customers points based on purchases. MotivAction kicked off the effort by conducting extensive research within the Hispanic marketplace to identify the core needs and interests of the community. Rooted in primary research, including valuable focus group feedback, La Plaza was structured to ensure that all incentives and communications were built around the core values of interest: education, job enrichment and standard of living, and personal safety and security. ... [ read more ]

Mulitpronged Strategy Bolsters Ford's Market Share

To assist dealers in meeting goals, Ford implemented a multipronged strategy that included launching new models, realigning prices for key models, increasing management support, re-evaluating advertising and promotion, and introducing "The Chairman's Challenge" incentive campaign. ... [ read more ]

Turn on the Lights for the DOE

West Valley Nuclear Services Company, part of Washington Group International, manages and operates the WVDP. The Waste Minimization and Pollution Prevention Program is an integral part of the effort to educate and encourage employees to both minimize waste and prevent pollution, to protect the environment on a local and global scale, and for providing reports, both at the federal and state levels, on the amount of waste generated and minimized. In November 1999, the Secretary of the Department of Energy issued several national goals for all Department of Energy sites, including the reduction of all types of waste streams (radioactive, hazardous, industrial, and sanitary) through the 3R philosophy of reduce, reuse, and recycle, as well as conserving energy and buying recycled products. ... [ read more ]

Windows to the World – Tierra de los Conquistadores (Land of the Conquistadores)

USMotivation teamed up with Diebold to develop and implement the 2001 Master’s Circle program, Tierra de los Conquistadores (Land of the Conquistadors), a destination-based theme that would build on the Windows to the World umbrella theme for the program. Motivating performance with travel to Puerto Rico, a repeat destination for Diebold, required additional creativity and branding to keep the interest and attention of its team throughout the year. ... [ read more ]

Creating a Total Rewards Strategy

Described by the publisher as a "toolkit for designing business based plans," this book provides a highly detailed approach to implementing a total rewards strategy. Literally every step of the process is detailed, with specific examples, Includes a CD. ... [ read more ]

Retaining Your Employees

Described as a "crisp, fifty-minute" book, this concise, step-by-step approach to employee motivation. The authors focus on using "respect, recognition, and rewards" to achieve positive organizational results. In a concise, quickly readable format, they address the benefits to keeping employees and keeping them happy; creating a fun, enriching and "hard-to-leave" workfplace; understanding the impact of feeling valued at work, and tapping to employee desires for personal and professional growth. ... [ read more ]

Incentive Marketing Association - Canada Council (IMA-CC)

IMA-CC, a branch of the Incentive Marketing Association (IMA), provides information services, publications, conferences and seminars, media representation, research, and public relations efforts to the Canadian corporate community to promote the use of incentives. IMA-CC’s primary goals are to build awareness within the corporate community on how to effectively use incentive programs to motivate employees and customer groups, with the ultimate goal of improving corporate performance.... [ read more ]

SHRM Annual Conference & Exposition

The Society for Human Resource Management (SHRM) Annual Conference & Exposition offers attendees the most comprehensive and relevant professional development programs available in the field. It offers opportunities for HR professionals to improve their knowledge, skills and abilities in a variety of areas, including employee retention, human resources development and training, and employee engagement. ... [ read more ]

That's Amore

This business-to-business promotion was intended to pick up new accounts.... [ read more ]

I've Seen the Future

Promotional giveaways themed to a new product are used at a trade show to boost traffic and generate leads.... [ read more ]

Project S.O.S.

This promotion aimed to internal cooperation and support of company sales efforts.... [ read more ]

The Power of Nice: How to Conquer the Business World with Kindness

With a foreword by Jay Leno, how could this not be a nice book? Coauthors Thaler and Koval submit their own success in the cutthroat world of advertising as evidence that nice girls can finish first while taking home more than a dozen Clio awards along the way. Following up their bestselling look at creating compelling marketing strategies—Bang!—they turn most truisms about business inside out, arguing that good deeds are returned, not punished.... [ read more ]

Creating a Total Rewards Strategy: A Toolkit for Designing Business-Based Plans

Salary, bonuses, benefits and "perks" may be the most visible elements of a rewards program, but other components are just as valuable to employees. This comprehensive book and CD-ROM package shows how nonfinancial rewards can be quantified and combined with monetary measures in a way that complements business objectives. The authors' eye-opening research on what employees value is backed up by examples from their own consulting experience. The book's step-by-step process features more than 100 practical tools for developing an "M3" rewards system based on money, mix, and message, and provides a blueprint for creating a custom-tailored rewards strategy to match an organization's specific goals. ... [ read more ]

Your Attention Please: How to Appeal to Today's Distracted, Disinterested, Disengaged, Disenchanted, and Busy Audiences

Maybe you're in sales...or marketing...or communications? Maybe you're a writer. Maybe you're even a CEO. Whatever your title, you're one of the hundreds of thousands of professionals who communicate for a living-and you're struggling to get your message heard in a noisy and crowded marketplace. Yes, you know what you want to say and who you want to reach. No, you don't have writer's block and you certainly know how to construct a sentence. So what's the problem? The audience you're writing for is going, going, gone... Today's consumer doesn't want to read anymore-they're already overwhelmed by overflowing e-mail, millions of Web pages, and 24/7 news proliferation. Your Attention, Please. is the new strategy guide for communicating to the reluctant consumer. It shows you who the new audience is, how to reach them, and how you must communicate differently-or risk losing mindshare and marketshare. ... [ read more ]

Federation Study 2007: A Study of the Incentive Merchandise and Travel Marketplace

The Incentive Federation contracted with GfK, an international market research company, to develop and conduct a market sizing study of the U.S. marketplace for incentive travel and merchandise. Results showed that, overall, 34% of companies used either incentive travel or merchandise incentives in 2006, spending a total of $46.1 billion on incentive programs. Breaking down that total, the study finds that companies spent $13.4 billion on incentive travel and 32.7 billion on merchandise incentives. In addition, more than half of the study participants expect their future spending on incentive programs to increase.... [ read more ]

Singtel Optus 007 - Sales R&R Challenge

Singtel Optus is Australia’s challenger telecommunications brand with revenues of $7 billion across four markets. Solterbeck Performance worked with Optus to design the 007 – Sales R&R Challenge. The program was designed to be comprehensive yet appealing enough to motivate Optus’ experienced and well-traveled sales force. The four-tiered program took its theme from the recently released Casino Royale movie, and leading edge communications turned Optus’s 1,000-strong sales force into high-level operatives charged with executing the company’s "mission." The highly popular program resulted in 32% of the sales force meeting individual goals and increased Optus’s revenue by 8.9% - with an administration cost of less than 9%. ... [ read more ]

Premium Incentive Products Magazine

Premium Incentive Products (PIP) is committed to providing readers with answers to their most pressing questions about developing incentive programs and using products to motivate their employees, salespeople, channel partners, and customers. A product-oriented publication featuring rich, on-target editorial, PIP covers new products, new program ideas for existing products, plus industry trends and best practices. Each issue instructs our readers on the ins and outs of creating, managing, and measuring their incentive programs. Premium Incentive Products performs a vital role for the premium incentive industry, its advertisers, and its readers. ... [ read more ]

Why Incentive Programs Endure Recessions

Historically, incentive programs, unlike other sales and marketing strategies, have endured economic downturns. In fact, according to a review of past Incentive Federation and industry studies, the incentive industry managed to grow following the recessions that occurred in the late 1980s, after September 11, 2001, and during the downturn of the late 1990s, following the dot-com collapse. In fact, there is no evidence that the industry suffered serious declines following the recession in the late 1970s/early 1980s, and the industry continued to prosper even during the Great Depression when the industry’s trade magazine at the time, Premium Practice, was filled with advertising pages.... [ read more ]

The Economics of Engagement

The cost of employee disengagement to U.S. companies in terms of lost productivity, accidents, theft, and turnover is estimated to be as much as $350 billion per year. Disengaged workers are often absent (even when they are at work), disconnected, and often pessimistic about change and new ideas. They have high rates of absenteeism and tend to negatively influence those around them. Engaged workers, on the other hand, are significantly more productive, interact more positively with other employees and new hires, and are much more likely when they interact with customers to create relationships that generate loyalty and increased business. This white paper looks at the best measures available for building engagement among employees along with looking at the ROI for investing in those measures as a way for managers to demonstrate the economics of engagement to top executives.... [ read more ]

The Economics of Engagement

In today's economic environment, employers are struggling to find every advantage possible to thrive, grow or simply to stay in business. For most US based organizations payroll represents the largest expense. Advantages therefore, come first and foremost through better talent management.... [ read more ]

Return on Value by Engaging Talent: What Leaders Can Do

The economics of talent engagement are widely accepted, but the investment begins with how leaders engage their teams. When leaders shift their mindset from ROI to Return on Value, they energize innovation, collaboration, and discretionary effort. This webcast - scheduled for Tuesday, December 8, from 2 - 3 p.m. EST - focuses on the economic reasons to engage talent and goes beyond leaders who believe in ROI, to what leaders can do to create value from talent engagement. You'll learn examples of leaders and organizations that excel at engagement and gain insight to achieving high levels of engagement in your organization. Presenters include Rodger Stotz, chief research officer for the Incentive Research Foundation, and Jim Dittman, president of Dittman Incentive Marketing.... [ read more ]

IRF Incentive Invitational 2010

One of the prestige incentive industry events of the year aims to increase understanding and use of incentive merchandise and travel. The Incentive Research Foundation (IRF) will hold its 17th annual Incentive Invitational in Colorado Springs, Colorado, on May 19-23, 2010, at The Broadmoor. The event is known for bringing together top incentive buyers and corporate decision makers, along with incentive professionals from leading travel organizations around the world, for business networking events and educational seminars. The goal of the event is to increase the understanding, effective use and resultant benefits of incentives to businesses that currently use incentives and others interested in improved performance. ... [ read more ]

3rd Annual Internal Branding & Employee Engagement Conference

Are you looking for ways to drive employee engagement and internal culture to impact your bottom line? Then try the 3rd Annual Internal Branding & Employee Engagement conference, hosted by marcus evans and taking place February 22-23, 2010 in Miami, FL. Smart companies realize that their employees have a profound impact on the profitability of their business through customer centric service and loyalty to the organization. But to ensure that there is a return on Internal Branding strategies within your organization; collaboration is needed from the marketing, communications, and HR. This conference offers insights from American Airlines, Blue Cross - Blue Shield, Eddie Bauer, Google, and ING.... [ read more ]

The Power of Full Engagement

In this groundbreaking book, co-author Jim Loehr, Ed.D., co-founder of the Human Performance Institute, demonstrates how managing energy, not time, is the key to enduring high performance as well as to health, happiness, and life balance. At the heart of the program is the Corporate Athlete® Training System. It offers a a highly practical, scientifically based approach to managing your energy more skillfully, both on and off the job.... [ read more ]

HCI 2010 National Human Capital Summit

The Human Capital Institute's 5th Annual National Human Capital Summit is where business meets talent strategy. It's a must-attend event for progressive talent leaders from the Fortune 1000, fast-growth SMB, academia, and government. Attendees will gain insight from innovative leaders and industry experts on the most effective strategies and programs that will engage even the most challenging workforce and drive top line growth and business results. ... [ read more ]

Customer Inspired Marketing: Change the Game and Become the Brand They Really Love

A former senior level marketing executive at companies such as Macy’s, Eastman Kodak and Bank of America, author Aubryn Thomas has learned why certain brands generate energized reactions from customers and how these brands remain profitable by out-thinking the competition instead of overspending. In "Customer Inspired Marketing," Thomas has created an 8-step plan for companies to follow in order to create a successful marketing/branding campaign. ... [ read more ]

APA Center for Organizational Excellence

The Psychologically Healthy Workplace Program (PHWP) is a collaborative effort between the American Psychological Association and the APA Practice Organization, designed to educate the employer community about the link between employee health and well-being and organizational performance. It offers an awards program and sponsors an annual Psychologically Healthy Workplace conference, among other activities.... [ read more ]

Pshychologically Healthy Workplace Conference 2010

Designed for business owners, HR professionals, occupational health professionals, benefits managers, business consultants, health plan executives, and others, this conference offers a program that will provide knowledge and insights to enhance productivity and well-being in the workplace.... [ read more ]

Forum Focuses On ‘Virtual Employee’ Engagement

“With off-site workers now representing up to 40% of the U.S. workforce in companies with 5,000 employees or more, and as many as three out of four organizations already using remote employees, we felt it was important to examine ways that employers can better engage their remote employees,” says Keith Fenhaus, President of The Forum (formerly known as The Forum for People Performance Management & Measurement). At their Fourth Annual Think Tank, Fenhaus explained that The Forum’s latest study examined the challenges of building relationships between a company and virtual workers who may feel disenfranchised due to geography or cultural barriers. Analysis of the interviews resulted in these key findings: Engaging remote employees must be a strategic part of a bigger virtual employee management practice endorsed by top organizational leaders. Virtual employment helps address the trade-off between finding quality talent needed within a restricted geographic area. Periodic face-to-face contact can help overcome the disconnect of distance. Formal policies and programs for virtual employees enhance the performance and quality of the work experience. Companies need to invest in technology that empowers virtual employees. Leaders need to actively work on integrating virtual employees into the organizational culture. For more on The Forum’s Fourth Annual Think Tank, go to www.performanceforum.org ... [ read more ]

What Drives Engagement?

Aon Hewitt’s 2012 Trends in Global Employee Engagement report recently looked at which engagement drivers had the most positive impact on engagement and opportunity for improvement. According to the analysis, organizations are likely to get the highest return on investment in employee engagement if they focus on improving the following drivers: Career opportunities. For the fourth consecutive year, career opportunities remained the top driver to positively impact overall engagement levels. Now more than ever, organizations must communicate clear career paths, prepare employees for the next role and provide lateral growth opportunities for key people. Recognition. Recognizing the extra effort employees have given in a tough business climate by providing feedback and positive reinforcement will pay big dividends – and it often comes at no cost to the organization. Researchers found that recognition has a higher impact for employees in Asia Pacific and Latin America than in other regions. Organizational reputation. People want to be part of a respected and winning team. Aon Hewitt found that European and North American employees are more concerned about their company’s reputation and what it stands for in the market versus recognition. Communication. Effective and engaging communication resonates with employees in rationally, emotionally and behaviorally relevant ways. Download the full report at www.Aon.com/globalengagement... [ read more ]

New Market Report Says Corporations Spend $720 Million a Year on Improving Engagement

The Oakland, CA-based HR research firm Bersin & Associates recently released a market focus report on employee engagement showing that organizations currently invest approximately $720 million annually in engagement improvement, including both outsourced and internally developed programs. The report, Employee Engagement: Market Review, Buyer’s Guide and Provider Profiles, describes a number of key trends, including: Providers do not agree on how to define employee engagement. In fact, definitions vary dramatically, with elements including commitment, goal alignment, enjoyment, performance, and the antithesis of “burnout” – to name just a few. Buyers need to define what employee engagement means for their organization and select providers that align with that definition. Market innovators are integrating engagement into all HR functions. HR leaders increasingly are focused on aligning engagement efforts with business strategy, and they are also integrating engagement with HR programs and organizational operations. From recruiting to building a leadership bench to alumni relations, innovative providers are helping their clients infuse engagement into every step of the employee lifecycle. Global specialists are rare. As organizations expand their geographic footprint, few providers are equipped with resources around the world to handle international clients who have more than 50,000 employees. “Big Data” and analytics are on the rise. While most of the engagement providers reviewed in this report offer some way to measure the relationship between engagement and organizational performance, only a few have moved into a new frontier – HR analytics. Since HR analytics enables organizations to optimize workforce performance and fuels continual improvement efforts, buyers should consider their requirements in this area carefully. A free WhatWorks Market Brief titled Employee Engagement: Behind the #1 Metric is available here. A PDF of the full report costs $995. For more details, click here.... [ read more ]

Perks Culture vs. Purposeful Culture

Kim Heyer, Marketing Manager at BlessingWhite, writes on the firm’s website that perks are important for recruiting the brightest talent, but they may actually keep the wrong (aka disengaged) employees in the organization as well. “This got me thinking,” she says, “about the difference between a ‘Perks Culture’ and a ‘Purposeful Culture.’ A purposeful culture centers on a compelling mission and core values, with shared accountability for maintaining the culture and delivering results. A purposeful culture, when combined with a killer business strategy, drives an organization’s performance and can tie directly to positive bottom-line results. A free lunch does not make a culture. My point is a culture based on perks can be dangerous! Without a clear purpose, an organization is at risk of sitting on its successes and drifting over time into a state of low performance. Alternatively, in the absence of a purpose, an organization can become solely focused on driving results, leading to burnout and employee churn.” Read more at www.blessingwhite.com/content/articles/enews/November2013.asp?pid=2... [ read more ]

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