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EEA YouTube Show: Enterprise Engagement Technology Essentials

Paired with effective return-on-investment based program design, Enterprise Engagement technology platforms can transform the efficiency, experience, and measurability of engagement practices by better aligning all the levers of engagement.
Start with a strategy and tactical plan to engage your key audience, then find the technology with the ability to address the levers needed to engage these stakeholders in the actions that will translate into sustainable results. That’s a key finding of this Enterprise Engagement Alliance Youtube channel, featuring:; Joseph Keller, President, Enterprise Engagement at Augeo; Rob Purdy, Founder and CEO at CarltonOne Engagement, and Bob Randall CEO at Transcend Engagement LLC;

Other insights include:
Don’t confuse Enterprise Engagement technologies with office productivity tools such as Slack or Teams, or with assessment tools like Qualtrics or Survey Monkey. 
Enterprise Engagement technologies enable organizations to engage with customers, employees, channel partners, and communities on a single platform that marry key engagement tactics on a single platform: i.e., assessment and feedback, learning, communications, rewards and recognition, incentives, loyalty, innovation, and analytics. 
Traditional users of incentive and recognition programs have only begun to shift toward a greater focus toward human capital management, reporting, and use of information to drive future decisions. 
Although it’s probably in the first inning of this change, the potential for hockey-stick growth comes from the increasing ability to measure the return on investment of people investments and the growing interest in human capital in general, the panelists agree.
Enterprise Engagement technologies can help support ESG (Environmental, Social, and Governance) management principles by enabling employees to translate the results of their own performance into charitable or environmental causes and by using formal practices to engage employees in a sustainable way in the actions that drive long-term performance. 
Business models range from per-seat charges for small companies to enterprise fees based on numbers of participants for larger companies, with additional fees upon points issuance and/or awards redemption. Set-up fees can apply based on the need for customization. 

To Contact Speakers
Joseph Keller, President, Enterprise Engagement, Augeo
Rob Purdy, Founder and CEO, CarltonOne Engagement
Bob Randall CEO, Transcend Engagement LLC

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Master the Principles of Stakeholder Capitalism And Implementation Through Enterprise Engagement

Education, Certifications, and Information to Activate
Stakeholder Capitalism Available Nowhere Else
A complete learning, certification, and information program and a course syllabus for educators.
Training and Certification
Enterprise Engagement Alliance Education: Certified Engagement Practitioner; Advanced Engaged Practitioner, and Certified Engagement Solution Provider learning and certification programs on how to implement Stakeholder Capitalism principles at the tactical level. 
International Center for Enterprise Engagement: The only training and certification program for ISO 30414 human capital reporting and ISO 10018 quality people management certification. 
The EEA offers a complimentary course syllabus for educators.
A CEO's Guide to Engagement Across the Enterprise cover
Join the EEA to begin your certification process or see our other resources below. 
Or contact Bruce Bolger;; 914-591-7600, ext. 230 to learn more.
Enterprise Engagement for CEOs:The Little Blue Book for People-Centric Capitalists
This is the definitive implementation guide to Stakeholder Capitalism, written specifically to provide CEOs and their leadership teams a concise overview of the framework, economics, and implementation process of a CEO-led strategic and systematic approach to achieving success through people.  (123 pages, $15.99)

Enterprise Engagement: The Roadmap 5th Edition
The first and most comprehensive book on Enterprise Engagement and the new ISO 9001 and ISO 10018 quality people management standards. Includes 36 chapters detailing how to better integrate and align engagement efforts across the enterprise. (312 pages, $36.) 

Communities: The  Enterprise Engagement Alliance and Advocate and the  Brand Media Coalition free resource centers offering access to the latest research, news, and case studies; discounts, promotions, referrals, and commissions, when appropriate to third-party solution providers from participating coalition solution provider members.
Enterprise Engagement Resources: provides the only curated online marketplace to access hundreds of solution providers in all areas of human capital management and enterprise engagement throughout the world. 

Online Overview:  
10-minute short course: click here for a 10-minute introduction to Enterprise Engagement and ISO standards from the learning platform.

•  The Engagement Agency at, offering: complete support services for employers, solution providers, and technology firms seeking to profit from formal engagement practices for themselves or their clients, including Brand and Capability audits for solution providers to make sure their products and services are up to date.
•  C-Suite Advisory Service—Education of boards, investors, and C-suite executives on the economics, framework, and implementation processes of Enterprise Engagement. 
•  Speakers Bureau—Select the right speaker on any aspect of engagement for your next event.
•  Mergers and Acquisitions. The Engagement Agency’s Mergers and Acquisition group is aware of multiple companies seeking to purchase firms in the engagement field. Contact Michael Mazer in confidence if your company is potentially for sale at 303-320-3777.

Enterprise Engagement Benchmark Tools: The Enterprise Engagement Alliance offers three tools to help organizations profit from Engagement. Click here to access the tools.
•  ROI of Engagement Calculator. Use this tool to determine the potential return-on-investment of an engagement strategy. 
•  EE Benchmark Indicator. Confidentially benchmark your organization’s Enterprise Engagement practices against organizations and best practices. 
•  Compare Your Company’s Level of Engagement. Quickly compare your organization’s level of engagement to those of others based on the same criteria as the EEA’s Engaged Company Stock Index.
•  Gauge Your Personal Level of Engagement. This survey, donated by Horsepower, enables individuals to gauge their own personal levels of engagement.

For more information, contact Bruce Bolger at, 914-591-7600, ext. 230.

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Enterprise Engagement Resources
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