Divercity Offers Branding and Marketing Support for Employee Resource Groups

Rufhaus Designs, a New Jersey women-owned marketing agency, has created a service specifically designed to support Employee Resource Groups in their branding and marketing efforts, with a focus on using minority-owned suppliers.

Divercity is a women-owned agency specifically focused on supporting the branding and communications requirements of Employee Resource Groups, says its founder, Jennifer Ruf of Rufhaus Designs, a consumer and business to business full-service marketing agency.

Divercity is a Preferred Vendor in the Engagement Agency’s managed outsourcing program, which helps organizations identify solution providers to address specific gaps in their human capital management plans.

“Our agency provides complete solutions for branding, communications, promotional products, and other support for companies large and small,” says Ruf. “Why not provide those services to employee groups, which can benefit from having the same type of marketing and communications support to optimize their impact.”

She adds, “Our competitive pricing is designed to support the unique needs and budgets of Employee Resource Groups. We can provide complete support for the development of the group’s mission and goals and can provide almost any type of marketing support. Those services include:

Brand Strategy
Design & Experience
Digital Marketing
Social Media Strategy
Web Development/SEO/SEM
Exhibit & Event Marketing
Promotional Products

Divercity encourages coming together to support Employee Resource Groups with strategic and tactical planning to ensure your group achieves its goals, says Ruf.

For More Information

Bruce Bolger

Founder, The Engagement Agency

914-591-7600, ext. 230

Bolger@TheICEE.org

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Master the “S” of Environmental, Social, Governance (ESG), A.k.a. Stakeholder Capitalism

The Enterprise Engagement Alliance at TheEEA.org is the world’s first and only organization that focuses on outreach, certification and training, and advisory services to help organizations achieve their goals by fostering the proactive involvement of all stakeholders. This includes customers, employees, distribution and supply chain partners, and communities, or anyone connected to an organization’s success.

Training and Thought Leadership

Founded in 2008, the Enterprise Engagement Alliance provides outreach, learning and certification in Enterprise Engagement, an implementation process for the “S” or Social of Stakeholder Capitalism and Human Capital Management and measurement of engagement across the organization.
The Enterprise Engagement Alliance provides a training and certification program for business leaders, practitioners, and solution providers, as well as executive briefings and human capital gap analyses for senior leaders.
The EEA produces an education program for CFOs for the CFO.University training program on Human Capital Management.
Join the EEA to become a leader in the implementation of the “S” of ESG and Stakeholder Capitalism.

Engagement Digital Media and Marketplaces

The ESM information portal and The Enterprise Engagement Advisors Network solution provider marketplace cover all aspects of stakeholder engagement, and the EEA information library lists dozens of resources.
The RRN information portal and Brand Media Coalition marketplace address the use of brands for gifting, incentives, recognition, and promotions. The BMC information library provides information and research resources.

Video Learning

The EEA Human Capital Management and ROI of Engagement YouTube channel features a growing library of 30- to 60-minute panel discussions with leading experts in all areas of engagement and total rewards.

Books

Enterprise Engagement for CEOs: The Little Blue Book for People-Centric Capitalists. A quick guide for CEOs.
Enterprise Engagement: The Roadmap 5th Edition implementation guide. A comprehensive textbook for practitioners, academics, and students.

Enterprise Engagement Advisory Services

The Engagement Agency helps:

Organizations of all types develop strategic Stakeholder Capitalism and Enterprise Engagement processes and human capital management and reporting strategies; conduct human capital gap analyses; design and implement strategic human capital management and reporting plans that address DEI (Diversity, Equity, and Inclusion), and assist with managed outsourcing of engagement products and services.
Human resources, sales and marketing solution providers profit from the emerging discipline of human capital management and ROI of engagement through training and marketing services.
Investors make sense of human capital reporting by public companies.
Buyers and sellers of companies in the engagement space or business owners or buyers who seek to account for human capital in their mergers and acquistions.

For more information: Contact Bruce Bolger at Bolger@TheICEE.org or call 914-591-7600, ext. 230.

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