EEA and Appreciation at Work Collaborate on Purpose Leadership, Stakeholder Management Training
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Overview of the Professional Services Training
Designed to Help Organizations Create New Stakeholder Management Practices Based on a Culture of Appreciation
Training and Support Tools
The latest research from Irrational Capital, independently validated by J.P. Morgan, and from Alex Edmans, Professor of Finance at the London Business School, provide powerful proof that having highly engaged and aligned stakeholders enhances share prices and equity value creation, among the highest priorities of public and private companies alike.
Established in 2009 to establish a formal process for stakeholder engagement implementation aligned with research demonstrating the potential alpha of having highly engaged people, the EEA has incorporated the Appreciation at Work culture enhancement system to provide advisory firms as well as in-house management all the tools needed to put into practice the same systems that when successfully deployed have transformed quality in manufacturing. The deliverable is assistance in creating an inhouse solution for the implementation of total quality management for people either for professional services organizations to offer to their customers and/or for in-house management.
Overview of the Professional Services Training
EEA and Appreciation at Work training includes the implementation framework and processes for stakeholder management and appreciation; measurement tools for return-on-investment and impact assessment; sustainability reporting; and how to align traditional leadership, culture, communications, learning, innovation and collaboration, job design, rewards and recognition, DEI (diversity, equity, inclusion) and related processes with organizational purpose, goals, and objectives.
Says Bruce Bolger, Founder of the Enterprise Engagement Alliance, “Relevance is everything. Today, more organizations recognize that their people are the last bastion of value creation, and that whatever is being done today by most organizations is not working, based on Gallup surveys.”
Drawing from decades of research with dozens of contributors from all areas of academia and business, the founders of the education say the EEA and Appreciation at Work provide a holistic solution for any type or size organization seeking to enjoy the financial and experiential benefits of harmonizing the interests of all employees and stakeholders toward the organization’s purpose. By adding the widely followed and growing Appreciation at Work culture enhancement framework, the EEA now provides a complete platform for enhancing the efficiency, performance, and culture of any type of organization.”
With annual book sales of over 40,000 copies in 25 languages and utilized in 60 countries, the Appreciation at Work facilitator program includes the training and facilitator certification, the appreciation assessment system and business model for helping organizations implement a consistent approach to culture through appreciation. Explains Dr. Paul White, Appreciation at Work Founder, “Our Appreciation at Work platform has grown organically out of the books we sell, the presentations we make, and our newsletter, but it has become clear that for larger organizations appreciation must be part of an overall system. This collaboration with the EEA’s systematic approach to purpose leadership and stakeholder management aligns with our goal to scale culture through appreciation.”
Designed to Help Organizations Create New Stakeholder Management Practices Based on a Culture of Appreciation
The Enterprise Engagement Alliance and Appreciation at Work Purpose Leadership and Stakeholder Management professional services learning and support platform is designed for advisory, consulting and marketing firms, or any organization seeking to create an in-house service for enhancing organizational results and experiences using practices long proven in total quality management and research. Organizations can unbundle the two programs if they wish to start with overall purpose leadership and stakeholder management or with the Appreciation at Work culture enhancement process. Both processes can be tested in individual business groups, the founders say.
Consistent with the EEA’s efforts to promote what is effectively total quality management for people and Appreciation at Work’s system for enhancing culture through appreciation, the combined practice is designed to provide organizations a turnkey solution to get started, including all of the training, external or internal marketing support, and access to multiple measurement, technologies, and other tools available in the marketplace for assessment, implementation, measurement, and sustainability reporting.
According to the two organizations, the collaboration is intended to help organizations jump-start efforts to enhance results for investors by fully engaging their customers, employees, supply chain and distribution partners, and communities, and by creating cultures that intentionally support their purpose, goals, objectives, consistent with their values.
The combined education is based on input from dozens of academic scholars and business experts in all areas of engagement—leadership, culture, communications in every media, learning, innovation and collaboration, job design, rewards and recognition, measurement, continuous improvement and more.
Training and Support Tools
- A complete education and certification program on purpose leadership, stakeholder management, and culture enhancement through appreciation, including a library of eight books and 10 videos with dozens of expert instructors in the combined programs, along with live training based on the level of participation.
- The Appreciation at Work facilitation program, including access to the Motivation by Appreciation inventory to assess individual languages of appreciation, an implementation process and all necessary training materials for certification.
- Tools to assess the maturity of current management practices, including the external and internal perception of your brand, and to measure the specific impact of initiatives. The report uses AI to produce a snapshot of how your organization is seen from the outside.
- Recommendations, when needed, for solution providers and organizations in all aspects of engagement implementation, including agencies and advisory firms, technology, rewards and recognition, job design, DEI, and more.
- Support with marketing and sales for solution providers seeking to sell their professional advisory services to end-users.
Enterprise Engagement Alliance Services
Celebrating our 15th year, the Enterprise Engagement Alliance helps organizations enhance performance through:
1. Information and marketing opportunities on stakeholder management and total rewards:
- ESM Weekly on stakeholder management since 2009. Click here to subscribe; click here for media kit.
- RRN Weekly on total rewards since 1996. Click here to subscribe; click here for media kit.
- EEA YouTube channel on enterprise engagement, human capital, and total rewards since 2020
3. Books on implementation: Enterprise Engagement for CEOs and Enterprise Engagement: The Roadmap.
4. Advisory services and research: Strategic guidance, learning and certification on stakeholder management, measurement, metrics, and corporate sustainability reporting.
5. Permission-based targeted business development to identify and build relationships with the people most likely to buy.
Contact: Bruce Bolger at TheICEE.org; 914-591-7600, ext. 230.