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The Open-Book Experience: Lessons from over 100 Companies Who Successfully Transformed Themselves

"The Open-Book Experience" goes in depth into the benefits of a business using the open-book management philosophy and how it can ultimately result in an increase in profits. It explains how to identify critical numbers, how to bring the corporate financials down to earth, and how to set up a system that gets everyone in the business working to improve performance.

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The Path to Employee Engagement

This study, a follow up by Prof. James Oakley, identified key internal levers that affect employee satisfaction and, more importantly, the level of engagement.

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The Path to Employee Engagement

This article looks at the eight drivers of employee satisfaction and engagement.

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The Performance Institute

The Performance Institute is the nation's leading authority on measurement and management methodologies for improving individual and organizational performance. The Performance Institute's mission is to identify, study and disseminate the leading strategic management and performance measurement practices pioneered by best-in-class organizations.Through national conferences, in-house training programs, consulting services and on-going research, The Performance Institute helps organizations access cutting-edge expertise in planning, implementing and evaluating business strategies to address their management challenges and improve organizational results.

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The PMA/Northwestern University ROI of Integrated Marketing Research Project

This research article looks at best practices for achieving an ROI through integrated marketing.

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The PMA/Northwestern University ROI of Integrated Marketing Research Project

This study, conducted by Frank Mulhern on behalf of the Promotion Marketing Association with the support of the Forum, identified key challenges facing organizations attempting to fully integrate external and internal marketing.

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The Power of Alignment : How Great Companies Stay Centered and Accomplish Extraordinary Things

The Power of Alignment shows you how to keep your company on the right track towards success. With the five key elements of organization (people, process, customers, business strategies, and leadership) at its core, The Power of Alignment offers a clear framework for aligning and linke the crucial elements that bild and sustain a company's success.

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The Power of Fulfillment

After the order is taken or the winners of the sales contest are announced, products, premiums, or prizes must find their way to the right people. This article describes the modern fulfillment process and why, with the rise of e-commerce, it could be more important than ever to the success of your company’s incentive programs.

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The Power of Full Engagement

In this groundbreaking book, co-author Jim Loehr, Ed.D., co-founder of the Human Performance Institute, demonstrates how managing energy, not time, is the key to enduring high performance as well as to health, happiness, and life balance. At the heart of the program is the Corporate Athlete® Training System. It offers a a highly practical, scientifically based approach to managing your energy more skillfully, both on and off the job.

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The Power of Nice: How to Conquer the Business World with Kindness

With a foreword by Jay Leno, how could this not be a nice book? Coauthors Thaler and Koval submit their own success in the cutthroat world of advertising as evidence that nice girls can finish first while taking home more than a dozen Clio awards along the way. Following up their bestselling look at creating compelling marketing strategies—Bang!—they turn most truisms about business inside out, arguing that good deeds are returned, not punished.

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The Power of Open-Book Management: Releasing the True Potential of People's Minds, Hearts & Hands

"The Power of Open-Book Management" discusses the new approach to increased employee productivity and superior financial results. In this book, managers will find a complete guide to understanding and implementing this new method of building, strengthening, and growing their organizations.

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The Privilege of Leadership: A Different Perspective

"Leading others is a privilege with great responsibility."

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The Purina Pet Starter Kits

Owning a new pet can be an overwhelming experience for any consumer. Young families, in particular, often have many conflicting responsibilities and little time to spare. Purina focused on simplifying these responsibilities for the new pet owner by offering them a complete starter kit that contained everything they needed to care for their pet.

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The Relationship Advantage: Become a Trusted Advisor and Create Clients for Life

Corporations, it seems, are always seeking the ""silver bullet"" that will create intimacy with customers. But most efforts fail from the moment they begin, say respected consultants, Tom Stevenson and Sam Barcus. The reason? Accountability for program leadership is placed on the sales force rather than on the executives and senior managers who have a more seasoned business perspective. For the first time ever, Stevenson and Barcus outline the relationship-building processes used successfully by professional consulting firms. Sales professionals in other industries will learn never-before-published explanations and documentation regarding consulting firm approaches and techniques.

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The Reward Plan Advantage: A Manager's Guide to Improving Business Performance Through People

The author describes recognition and group incentive plans, as well as types of awards and implementation. This book comes closer than most to addressing brass-tacks programs that managers at almost any level of an organization can implement.

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The Road to an Engaged Workforce

This research article identifies several characteristics driving employee engagement, including employee satisfaction, and identifies organizational communication as a key driver of employee satisfaction.

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The Road to an Engaged Workforce

For last year’s Summit, a research study was conducted to assess the drivers of employee satisfaction and engagement and the downstream customer and financial implications of these important employee attitudes. This research identified several unique organizational characteristics driving employee engagement, including employee satisfaction, and identified organizational communication as a key driver of employee satisfaction.

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The ROI of Integrated Marketing

This article defines integrated marketing and looks at the the importance of communication to program success.

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The ROI of Integrated Marketing

This white paper highlights four key areas that impact organizational adoption of integrated marketing and motivate employees to think about and cooperate with integrated marketing efforts beyond their functional silos.

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The Role of Gift Certificates and Gift Cards In Corporate Recognition and Incentive Programs

This paper looks at the types and applications of gift cards and gift certificates and reviews the research that points to the efficacy of gift certificates and cards in achieving business results. Gift certificates and cards have been shown to increase sales, improve employee performance and build loyalty, foster teamwork, and create new markets, among others.

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The Role of Gift Certificates and Gift Cards In Corporate Recognition and Incentive Programs

Thinking about using gift cards in your incentive or motivation program? Here are some pointers.

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The Service Profit Chain: How Leading Companies Link Profit and Growth to Loyalty, Satisfaction, and Value

You won't find the secrets to motivating the middle 60 percent in this book, but you will find ample reasons why you should try. Drawing on their years of management consulting experience and academic research, the authors provide compelling evidence that profit and growth can be directly linked to both customer and employee satisfaction. They also provide a macro recipe for "capitalizing on the service profit chain," including management, marketing, operations, and measurement strategies.

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The Shortcut Guide to Automating Network Management and Compliance

The Shortcut Guide to Automating Network Management and Compliance is a quick, faced-paced guide for executive-level IT managers and network administrators that will give them the knowledge to improve their network operations, security and compliance.

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The Value and ROI in Employee Recognition

Subtitled "Linking Recognition to Improved Job Performance and Increased Business Value - The Current State and Future Needs," this study, cosponsored by the Human Capital Institute, the Forum for People Performance Management and Measurement, and the Incentive Research Foundation, synthesizes recent research by analyzing case studies of successful recognition programs and recommending further investigation into workplace recognition. Recognition's value is demonstrated by recent studies that show a high correlation between recognition and improved employee engagement, which in turn improves job performance and captures business value. It also finds that organizations that actively improve employee engagement through recognition financially outperform their competitors.

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The ‘Architecture of Competition’

Don Peppers on the Role of People and Technology in Engagement

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Themed Time Travel

Relying heavily on advertising revenue and contracts to maintain programming excellence, Viacom knew they needed a special program to combat diminishing business due to the soft economy and failing technology sector. Utilizing the concept of “Themed Time Travel,” Incentive Travel created a program for Viacom that built business with its top advertisers while creating a "once in a lifetime" travel experience even among a well- traveled audience.

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There's Something About Mary

A plush promotional mailing is used to gain media attention to support a consumer marketing effort.

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Top-Tier Travel Builds IBM's Bond with Resellers, Distributors

Worldspan International, a Swiss incentive house, was given the assignment of providing a first-class travel award that overcame cultural and language barriers, time and budgetary restraints, and featured no more than a four-night stay in an exotic destination. The site: Cape Town, South Africa.

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Total Customer Service: The Ultimate Weapon

"Total Customer Service" discusses how companies rarely become serivce leaders through blind evolution. Using case studies of companies who have been successful service leaders, readers will learn how to stay on top of the quality of their customer service in this ever-changing business environment.

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Towers Watson Study Suggests That Managers Drive Engagement

Recent research by Towers Watson on the factors that increase employee engagement shows that high engagement results from an array of organizational elements, but that a significant driver is recognition from employees’ immediate managers and supervisors.

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