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Knowledge - Books

Now Available: The Essential Guide to Implementation of Stakeholder Capitalism

Published: Jan 17, 2022

Last week, the Enterprise Engagement Alliance released its updated Enterprise Engagement for CEOs: The Little Blue Book for Stakeholder Capitalists. This week, it has published its updated Enterprise Engagement: The Roadmap - How to Implement Stakeholder Capitalism to provide management at all levels a comprehensive implementation guide with detailed information on the theory, economics, and practices of Stakeholder Capitalism and human capital management across the enterprise. ... [ read more ]

Enterprise Engagement for CEOs Outlines Stakeholder Capitalism Implementation

Published: Jan 10, 2022

The Enterprise Engagement Alliance's newly updated Enterprise Engagement for CEOs: The Little Blue Book for Stakeholder Capitalists provides boards and senior management with a short course on how to turn theory into action. A recent survey by the Conference Board found that 92% of CEOs agree with the shift to Stakeholder Capitalism and 82% say they have begun the implementation process. ... [ read more ]

New Book Aims to Help Organizations Understand and Report on Human Capital

Published: Dec 12, 2021

This new book, Understanding and Reporting Human Capital, by a retired senior financial executive dedicated to human capital aims to provide a practical framework "that uses the input, activity, output, and outcome business model for integrated reporting and demonstrates how the model can be populated with relevant metrics, including emerging areas such as organizational culture."... [ read more ]

New Book Guides Implementation of Knowledge Management

Published: Mar 7, 2021

This book is designed to help organizations of all sizes design and implement an effective system for collecting and sharing employee knowledge - a strategy that is even more critical in the work-from-home environment. ... [ read more ]

Two New Books Advocate Stakeholder Capitalism

Published: May 17, 2020

Professors from Harvard Business School, University of Virginia's Darden School of Business and George Washington University author books that include the fundamental need for CEOs to lead a strategic and systematic approach to addressing the needs of all stakeholders. ... [ read more ]

E-Book: Is Your Brand Powerful Enough to Motivate and Inspire?

Published: Jul 15, 2019

Does your CEO and CMO know that organizations spend $50 billion or more on brands for use in business, event, and promotional gifting, rewards and recognition programs that provide invaluable brand exposure and incremental business that most brands consistently overlook or undervalue. ... [ read more ]

Enterprise Engagement for CEOs Targets People-Centric Capitalists

Published: Jul 1, 2019

Dr. Rhoads is Professor of Marketing and Entrepreneurship, Marriott Graduate School of Business at Brigham Young University in Salt Lake City and Chairman of Xvoyant, a fast-growing sales engagement company, and before that, founder of Allegiance, the first Enterprise Engagement company focused on connecting the voice of the customer to employees.... [ read more ]

Enterprise Engagement: The Roadmap, 5th Edition

Published: Jan 7, 2019

The only practical guidebook and desk reference for executives and front-line management seeking to apply a strategic and systematic approach to achieving organizational objectives and improving shareholder value and share-price performance in public and privately held organizations, government, and not-for-profits. ... [ read more ]

Disrupting Digital Business

Published: Jul 10, 2015

Anyone who understands the principles of Enterprise Engagement will enjoy "Disrupting Digital Business" by R. Ray Wang, published by Harvard Business Review Press. Wang, a veteran technology analyst running two of his own consulting firms (currently Constellation Research, and before that Altimeter) and with past positions at Forrester, Oracle, Ernst & Young and Deloitte, believes that... [ read more ]

The Loyalty Leap: Turning Customer Information into Customer Intimacy

Published: Jul 9, 2015

With over 20 years of experience running large loyalty programs, Bryan Pearson, President of LoyaltyOne, is a good person to query about the state of the industry. Pearson is the author of the best-selling book, The Loyalty Leap: Turning Customer Information into Customer Intimacy, as well as The Loyalty Leap for B2B. He explains that... [ read more ]

MAGIC: Five Keys to Unlock the Power of Employee Engagement

Published: Jul 7, 2015

Employees and leaders intuitively know that when we find a place where we can throw our hearts, spirits, minds, and hands into our work, we are happier, healthier, and produce better results. Yet, most struggle to understand exactly why we engage in ... [ read more ]

Global Agency Founder to Help Companies "Build Corporate Soul"

Published: Feb 27, 2022

Ralf Specht, founding partner of Spark44, an international ad agency he helped grow into a $100 million plus company with 1,200 employees, now turns his attention to promote "a framework that aligns value-creating employee action with broader corporate strategy through shared understanding and shared purpose."... [ read more ]

Navigating the Minefield: A Practical KM Companion

Published: Jun 2, 2019

This book was written for anyone who is interested in using their knowledge more effectively to optimize operations. This knowledge can be their own, that of the teams in which they work, or the knowledge of the wider communities and teams in which they participate.... [ read more ]

Enterprise Engagement: The Roadmap, 3rd Edition

Published: May 9, 2016

Enterprise Engagement: The Roadmap, 3rd Edition has been completely updated with new information, illustrations and new chapters. Authored and edited by dozens of experts in general management, marketing, sales, data management, business and academia, the Textbook’s methodology has been endorsed by leading companies as a means of achieving both strategic and tactical organizational goals related to sales, marketing, human resources, vendor management, and community relations.... [ read more ]

Widgets Author Rodd Wagner: 'The Game Has Changed'

Published: Nov 3, 2015

HRM Canada recently interviewed Rodd Wagner, author of the business best-seller Widgets, calling it a "frame-breaking approach to leadership." In response to a range of questions on employee engagement, human resources and management, Wagner noted that... [ read more ]



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