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EEA Demo Shows How People Value Impact Calculator Measures the Impact of HR, Marketing, and Other Engagement Efforts

Published: Jan 9, 2024

The Enterprise Engagement Alliance has teamed up with TM Evolution, a compensation and work life people analytics company, to create a practical way for almost any size organization to analyze the impact of investments in all stakeholders consistent with the new European Union Corporate Sustainability Directive. Click here to view the demo or scroll down ... [ read more ]

Insight: How Corporate Communications Firms Unleashed the Anti-ESG Firestorm

Published: Nov 15, 2023

A look at the history of the anti-ESG (environmental, social, governance) firestorm suggests a lot of it was the legitimate response to corporate greenwashing encouraged by corporate communications firms that failed to anticipate the backlash and the inevitable rabbit hole that opened after CEOs started speaking out on politics, social, and religious issues. Here’s an overview of what happened and how the damage is getting repaired.... [ read more ]

An Introduction to Faith-Based Capitalism

Published: Mar 26, 2025

What does religion have to do with capitalism? A growing number of faithful people in business believe there is an important link and intend to do something about it. This upcoming Enterprise Engagement Alliance Purpose Leadership and Stakeholder Management YouTube show features three business leaders who see an important connection between their businesses and their faith. ... [ read more ]

Why Purpose, Not Profit, Drives Today's Successful Organizations

Published: Mar 19, 2025

Opponents of stakeholder capitalism claim that it distracts management from their primary fiduciary responsibility to optimize returns for shareholders. They say it makes it difficult to set priorities and determine who to please, and as a result diminishes profitability. They argue that the focus on profits is not only better for shareholders but provides a guidepost against which to make tough decisions. Now that the federal government is giving business historical freedom to act, organizations may have to increasingly choose which form of capitalism is right for them. ... [ read more ]

EEA YouTube Show March 26, 11 AM ET: An Introduction to Faith-Based Capitalism

Published: Mar 10, 2025

What does religion have to do with capitalism? A growing number of faithful people in business believe there is an important link and intend to do something about it. This upcoming Enterprise Engagement Alliance Purpose Leadership and Stakeholder Management YouTube show features three business leaders who see an important connection between their businesses and their faith. ... [ read more ]

EEA Project People 2025: Supporting the Growth of Total Quality Management for People

Published: Mar 10, 2025

As a result of the growing library of research proving the impact of people engagement on organizational results, and the importance of a holistic approach to performance management involving all stakeholders, the EEA has created a standalone education and certification program both for engagement implementation specialists and sales professionals. ... [ read more ]

Tech Platform Powers Value-Creation-Based Operating Systems

Published: Mar 5, 2025

For organizations with a strategic focus, having an operating system is critical to keeping all stakeholders aligned toward a common purpose, goals, and objectives. Traditional business operating systems are based on the organization chart. This operating system solution provider believes it has found a better approach: a focus on value creation. ... [ read more ]

Meaningful Meetings With Eric Boles Breaking Down Emotional Barriers in Business and More

Published: Mar 5, 2025

This 35-minute interview with an executive coach, advisor, and former football player Eric Boles focuses on the foundation and importance of confidence; the often-overlooked personal issues that hamper organizational innovation; the importance of aligning the interests of all stakeholders toward what success looks like, and the opportunity to use business meetings to address alignment, conflict, innovation, efficiency, and more.... [ read more ]

The Essence of Permission Marketing: Efficiency, Measurability, Results

Published: Mar 5, 2025

Despite the ability to target advertising messages, marketing remains remarkably unchanged. Organizations continue to focus their efforts on selling, not helping, and do almost nothing to build relationships with the people most likely to buy. Organizations seeking to focus on value creation can benefit by identifying and building relationships with the people most likely to buy. ... [ read more ]

EU Updates CSRD Law While First Reports Get Released

Published: Feb 26, 2025

As the largest European Union companies subject to the law begin publishing their integrated financial and EU Corporate Sustainability Reporting Directive reports this year, the European Union has announced an omnibus directive to merge and simplify the Corporate Sustainability Reporting Directive and its sister Corporate Sustainability Due Diligence Directive, while significantly reducing the number of corporations subject to the law. ... [ read more ]

Hacking HR Features Session on the Alpha of People

Published: Feb 10, 2025

New human resources summit on people, culture and strategy produced by the international organization Hacking HR will features a session on how strategic people management can boost share price and financial performance. ... [ read more ]

EEA Meaningful Meetings YouTube Show With Eric Boles, Executive Coach, Former NFL Player, on the Lessons He Shares

Published: Feb 10, 2025

Consistent with its effort to promote more purpose-driven interactive meeting and incentive travel design, the Enterprise Engagement Alliances RRN media platform has launched a new series of feature articles and YouTube shows on reimagining meetings and incentive travel by making them more purposeful, interactive, meaningful, sustainable, and measurable. The show features business leaders, athletes, entertainers and other speakers on the lessons they share and how. ... [ read more ]

Could Principles of Purpose Leadership Come Under Attack?

Published: Feb 3, 2025

A common-sense movement to enhance capitalism based on the universal principles of the Golden Rule is under attack by some shareholder capitalists. A new book by the next US ambassador to the European Union spells out the argument against purpose leadership along with the misinformation used to counter a movement focused on enhancing returns for investors only by creating value for customers, employees, distribution and supply chain partners and communities. ... [ read more ]



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