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News Analysis: More CEOs Calls for an Enterprise Approach to Engagement: Now What?

Published: Oct 16, 2019

Over the last three months, the prestigious Business Roundtable and trend-setting CEOs such as Marc Benioff of Salesforce and Henry Blodget of BusinessInsider.com have advocated for a new approach to capitalism that all have one principle in common: the need to strategically and systematically address the needs of all stakeholders-customers, employees, business partners, communities, anyone who touches the organization directly or indirectly. The question is no longer if CEOs are going to get it, but rather what they are going to do. ... [ read more ]

Human Capital Gains Traction in the Accounting Field

Published: Oct 7, 2019

The recent feature articles, "Human Capital's Big Reveal" in CFO magazine and on "Factoring Workforce Engagement Into a Business Evaluation" in Business Valuation Resources demonstrate the growing importance of human capital and engagement in financial management.... [ read more ]

Early Advocate Believes Enterprise Engagement Will Drive Disruption

Published: Sep 30, 2019

Jeff Grisamore, President & CEO of EGR Inc./BlackLab Media, a New York-based company that was among the first to brand itself an engagement agency in the early 2000s, reflects on the return on his near 20-year investment in the Enterprise Engagement movement and why he believes it has the potential to disrupt not only the traditional incentive, recognition, and loyalty business, but also the marketing, advertising and consulting businesses. ... [ read more ]

Barron's: ESG Investor Helped Drive Walmart Gun Decision

Published: Sep 9, 2019

A report in Barron’s Sept. 9 edition, “How Investors Helped Curb Walmart Gun Sales,” asserts that a letter by leading Environmental, Social, and Governance investor John Streur, an “ESG titan” who runs Calvert Research & Management, the Responsible investing unit of Eaton Vance, helped convince Walmart it was time to take a firmer stance on gun sales. ... [ read more ]

The New Human Capital Mandate: Has it Arrived?

Published: Aug 27, 2019

To better understand the potential impact of the new Securities & Exchange Commission (SEC) Human Capital disclosure language in the new proposed SK regulations, ESM turned to Larry Beeferman. As a Fellow at Harvard Law School’s Labor and Worklife Program who helped establish and for many years led the Pensions and Capital Stewardship Project there, Beeferman is a realist when it comes to matters related to human capital and investment concerns. While encouraged by the new attention to human capital management, Beeferman is concerned that the draft regulations do not call for sufficient disclosure.... [ read more ]

Business Roundtable: CEOs Must Commit to Benefiting All Stakeholders

Published: Aug 20, 2019

Nearly 10 years after the Enterprise Engagement Alliance was founded, the world’s leading CEOs in the Business Roundtable formally embrace an enterprise approach to engaging all stakeholders that uses language almost identical to that adopted by ISO (International Organization for Standardization) standards, including ISO Annex SL requirements in ISO 90001 Quality Management and 60 ISO standards, as well as in ISO 10018 Quality People Management standards and ISO 30414 Human Capital Management guidelines.... [ read more ]

EEA Groups Partner with The PERKS Conventions to Reach a New Generation of HR Leaders

Published: Aug 16, 2019

The Enterprise Engagement Alliance's Enterprise Engagement Advisors Network and Brand Media Coalition have both partnered with The PERKS Conventions to introduce its large and fast-growing audience of HR executives and managers to more exhibitors and resources in employee engagement strategies and services, as well as brands, experiences and technology for rewards and recognition, promotional gifting, company stores, and business gifting. ... [ read more ]

Insight: Before Blaming the CEO, Try Doing the Job

Published: Aug 1, 2019

Here's a perspective of human capital from the CEO’s vantage point to help understand how to demonstrate how CEOs above all can benefit from a strategic and systematic approach to engaging all stakeholders--not only be producing more sustainable results, but also by creating better experiences for all stakeholders and reducing risks of accidents, defects, and lawsuits, not to mention management squabbling. ... [ read more ]

Sustainability Expert: Human Capital Garners Increased Attention

Published: Jul 30, 2019

Gail Glazerman, a chartered financial analyst for the Sustainability Accountability Standards Board in San Francisco, writes in a recent blog that “the human capital dimension of sustainability has garnered increasing attention because of a growing number of labor actions, protests on behalf of contractors in the gig economy, the increasing number of teacher strikes, and increased focus on pay inequities and more. ... [ read more ]

New Enterprise Engagement Referral Platform Tests New B2B Sales Model

Published: Jul 26, 2019

MaritzCX, a leader in customer experience analytics and advisory services, co-founds the new Enterprise Engagement Advisory Network “Needs Referral” service launching Sept. 5. The goals: 1) to help educate, engage, and reward the growing number of consultants and agencies bringing complex, integrated engagement solutions to their clients and 2) to test a new crowd-sourced business referral platform for complex business-to-business solution selling in an increasingly inter-connected, networked gig economy. ... [ read more ]

Opinion: Needed—A New Paradigm for People-Centric 21st Century CEOs

Published: Jul 23, 2019

Capitalism clearly isn't working for the majority of Americans: 70% say they feel blue before the work week begins, less than 40% report feeling engaged at work, customer satisfaction has remained at the same level for 10 years ago, and the majority of Americans say in polls they are dissatisfied with the current state of affairs despite record employment. ... [ read more ]

First Certifications of ISO HR Standards Now Available

Published: Jul 17, 2019

HR professionals and consultants now have a new way to distinguish themselves as industry leaders through the first-ever ISO certifications for human capital management provided only by the International Center for Enterprise Engagement by the people who helped pioneer their creation. ... [ read more ]

Stanford U. Article on ESG Investing Highlights Enterprise Engagement Principles

Published: Jul 15, 2019

A recently published article in Stanford University’s Closer Look series analyzes the growing trend of Environmental, Social, and Governance (ESG) investing that the Enterprise Engagement Alliance believes is a major driver of Enterprise Engagement and ISO 10018 Quality People Management and other standards. A growing database of over 17,000 companies makes it increasingly easy to track the relative scores of business, and the results aren’t pretty. ... [ read more ]

The Untapped Power of the New Brand Media

Published: Jul 10, 2019

This handbook is for Brand Media Specialists seeking to unleash the power of brands for business, event and promotional gifting, as well as rewards, recognition, loyalty and fundraising. Part I is the Executive Summary, Part II provides extensive information for Brand Media practitioners and preparation for the Brand Media Specialist online certification test. ... [ read more ]

ICEE Updates Curriculum, Certification for ISO; Launches Free Advocate Network

Published: Jul 9, 2019

The International Center for Enterprise Engagement at TheICEE.org has announced three new initiatives now that it has assumed direction of the curriculum and certification activities from its affiliate organization, the Enterprise Engagement Alliance at TheEEA.org--which will continue to publish ESM, conduct outreach for the field, and provide advisory services for solution providers and organizations seeking to profit from engagement through its Engagement Agency unit. ... [ read more ]



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