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Q&A with EEA Head Bolger on The Engagement Agency

Offering so many services to support the growing field of Human Capital Management and the discipline of Enterprise Engagement, the Enterprise Engagement Alliance at TheEEA.org can seem confusing to some. Here's a Q&A with Bruce Bolger, Founder of the Enterprise Engagement Alliance, to explain the Engagement Agency and how it fits into the overall goal of the Enterprise Engagement Alliance: to promote a strategic and systematic approach to people management across the enterprise to fulfill the "S" of Environmental, Social, Governance management principles, increasingly known as Stakeholder Capitalism. ... [ read more ]

New Engagement Agency Service Focuses on Engagement Needs of Hospitals

To address the need for an ROI- and economic-based approach to human capital management in hospitals, including Diversity, Equity, and Inclusion (DEI), the Engagement Agency has launched a new service in alliance with Dr. Hieu Bui, a practicing radiologist, to help the health care industry cope with the growing surge in turnover. ... [ read more ]

Enterprise Engagement Certification Course for CFOs, Attorneys Open to Public

A continuing education program for CFOs (Chief Financial Officers) and attorneys on human capital management, reporting, and ROI of engagement in the new world of ESG (Environmental, Social, and Governance) is the topic of a four-hour virtual workshop for attorneys and accountants seeking to maintain their accreditation through continuing education. The program, set for May 15 from 9 am to 1 pm, is open to anyone in business for $49. ... [ read more ]

EngageSoft Goal: Provide Powerful Assessment at an Affordable Cost

A new engagement assessment platform says it provides a real-time, action-oriented approach to measuring engagement in a way that helps organizations address critical challenge areas. While the company currently focuses on clients in the Mideast, the platform is built in English and can be used anywhere, according to the founders.... [ read more ]

Stakeholder Capitalism: A Primer

The concept of Stakeholder Capitalism has existed for decades but there remains confusion about the definition that is either a natural phenomenon with the emergence of any new concept or in some cases an effort to poke holes in the concept by deliberately mis-defining it. ... [ read more ]

Try This Free Calculator to Track Your Company's HCROI

A fundamental premise of Stakeholder Capitalism and Human Capital Management and measurement is that organizations with higher levels of people engagement do better. HCMoneyBall, which created the SaaS platform known as HCMetrix for human capital analytics and benchmarking, provides a free calculator enabling any organization to track its Human Capital ROI (HCROI) and the potential impact on financial performance.... [ read more ]

Stay Metrics—At the Front Lines of Turnover

As a retention advisory firm serving the trucking industry, Stay Metrics has faced almost any retention and recruiting challenge imaginable. A highly cyclical business, with recurring shortages and gluts of drivers, the trucking industry faces long-term demographic challenges that, along with a new generation of management, is opening the doors for a more strategic and systematic approach to managing retention and recruitment across all demographic groups. ... [ read more ]

Webinar: HR Metrics, ROI Attendees Agree: Covid Will Increase Focus on People

The key findings of the Enterprise Engagement Alliance webinar on Human Capital Management, Metrics and ROI of Engagement held May 19, 2020: Most attendees agree that Covid-19 will put an even greater focus on people and that very few organizations have a strategic and systematic approach to stakeholder engagement. Trust will be a critical factor as we come out of the crisis. ... [ read more ]

WorkHuman Launches Free Employee Assessment Tool

This ongoing pulse survey platform includes the ability to determine how many people need to be surveyed each time based on past results; provides specific recommendations based on the problem identified and the company’s extensive experience in the field, and enables companies to benchmark their results with aggregate data from other companies.... [ read more ]

HR Exec Makes Unusual Leap to M&A Human Capital Advisory

Laura Queen rose through the ranks of human resources at multiple companies for more than 20 years. She made the decision to use her expertise to assist mid-cap private equity, venture capital and strategic buyers in mitigating risks by better evaluating the human capital aspect of potential acquisitions. ... [ read more ]

ISO Human Capital Standards Bootcamp | Chicago, March 12-13

The Northwestern University Law School’s Workforce Science Project is hosting the first certification preparation program for ISO 30414 Human Capital Reporting and ISO 10018 Quality People Management standard, the first of which was recently achieved by DTE Energy... [ read more ]

Enterprise Engagement: The Roadmap, 5th Edition

The only practical guidebook and desk reference for executives and front-line management seeking to apply a strategic and systematic approach to achieving organizational objectives and improving shareholder value and share-price performance in public and privately held organizations, government, and not-for-profits. ... [ read more ]

Performax360 Software Goal: Connect Assessment to Action

One of the big complaints about survey and assessment tools is the frequent failure to act upon the results. Performax360, a Palo Alto, CA-based software firm, aims to address this by connecting the assessment process to real-time feedback, innovation and implementation tools. ... [ read more ]

Enterprise Engagement Performance Management ROI SaaS platform

The latest software as a service (SaaS) platform for Enterprise Engagement Performance Management is now available for consultants, practitioners and companies that are struggling with how to demonstrate a true bottom line return-on-investment (ROI) for their engagement programs in Quality Management, Sales, Human Resources, and Marketing. Enterprise Engagement Performance Management (EEPM) ROI Pro is designed to enable companies to design effective engagement programs to achieve almost any type of goal. ... [ read more ]

New Brand and Diagnostic Technology

Atlanta-based Peerless Performance recently announced the release of its new Peerless Study engagement diagnostics online platform to help organizations precisely identify the "disappointment gaps" standing in the way of achieving specific sales, marketing, or human resources goals. ... [ read more ]

Survey Platform Designed for Speed and Low Cost

The EmployeeLife survey creation and management tool is designed to provide human resource consultants and departments a low-cost way to conduct employee engagement surveys. Developed by the Optimum Consulting Group in Brisbane, Australia, EmployeeLife reportedly enables companies to... [ read more ]

Worktango Launches Real-Time Feedback Tool

Toronto-based Worktango has introduced Worktango Pulse, a real-time employee feedback tool on a software-as-a-service (SaaS) model. Worktango is an engagement software and consulting firm launched by Rob Catalano and Nadir Ebrahim, formerly of Achievers. ... [ read more ]

'Good Company' Pioneer Laurie Bassi Sees Progress

Will companies finally begin to wake up to the financial benefits of having engaged customers, employees and communities? Laurie Bassi, Principal of McBassi & Co., a leading analytics firm, sees progress on multiple fronts. Bassi is author of ... [ read more ]

Are Your Engagement Initiatives Bearing Fruit?

Every organization should implement some sort of assessment program to make sure their efforts are tracking and paying off. By Andrew Mazer. We all know that Enterprise Engagement isn’t a short-term project, it’s a continuous process of ... [ read more ]

Engagement University Set for 2014 in Nashville

EEA home page news item Engagement University Set for 2014 in Nashville The Enterprise Engagement Alliance has announced the launch of the Engagement University, the first formal curriculum and certification program on Engagement throughout the organization. It will be held in conjunction with the Rewards & Recognition Expo and Engagement Pavilion, featuring leading exhibitors of reward, recognition and engagement products and services. Based on the Enterprise Engagement Curriculum and Certification program, Engagement University is designed to provide corporate practitioners and solution providers with formal education on the economics, definitions, framework and best implementation practices related to: • Improving customer loyalty and referrals • Enhancing distribution partner engagement • Increasing sales and customer service performance • Improving employee productivity, quality and wellness • Building better vendor relationships The Engagement University education programs do not overlap with exhibit hours, giving attendees the opportunity to meet with suppliers and see demonstrations of the various types of products and services covered in the education sessions. Led by a faculty of corporate practitioners, solution providers, research experts and professors in business and organizational/consumer psychology, the program brings to life a formal Enterprise Engagement curriculum and certification program with sessions on: • Engagement program design and implementation • Enterprise Branding • Communications • Learning and Gamification • Rewards & Recognition • Measurement • …and more Engagement University Directors and Faculty include: • Melanie Lewis, EEA Co-Curriculum Chair and former Director of Commercial Engagement, Astra-Zeneca • Gary Rhoads, Professor of Marketing, Marriot Graduate School of Business, Brigham Young University. • Allan Schweyer, EEA Curriculum Chair and Director, Center for Human Capital Innovation • Rodger Stotz, Research Director, the Incentive Research Foundation and Principal, Delta Qi Consulting • To be named shortly: Leading corporate end-users and solution providers presenting case studies and two professors in marketing and psychology to address the business and scientific basis of engagement. Registration will open Dec. 2, 2013. ... [ read more ]

Best Practices in Assessing Employee Engagement

Once an organization believes that a more engaged workforce is better for customer loyalty, revenues and profits, the next logical step is in measuring current engagement to set a benchmark, and then regularly (at least annually) re-measuring engagement to chart progress. The challenge lies in getting the measurement right. Organizations must bear in mind that the tools they choose to assess engagement in year one will be the foundation upon which future data is set. If the data collected is not right or is missing important elements, it will have to be revised or even discarded. Doing so is potentially time consuming and expensive. The EEA and Avatar HR Solutions examine the key drivers of engagement and the benefits of surveys, tools, data collection and analysis. For the full report, click here... [ read more ]

Human Capital Diagnostics: Measuring the Intangibles

Measuring Intangibles Boosts Performance A new EEA white paper, Human Capital Diagnostics: Measuring the Intangibles, offers compelling proof that companies perform better when they make a concerted effort to measure things like employee performance, engagement, innovation and change. If human capital represents a company’s largest cost and most critical asset, it follows that decisions about talent are among the most important any organization will make. It also means that accurate human capital diagnostic (HCD) and assessment tools are vital to organizations in order to prevent expensive mistakes in hiring, training, deploying and managing the performance of talent. ... [ read more ]

Inspiring 'Brand Loyalty' for Your Incentive Program

Without question, incentive programs need to generate loyalty – not only from senior management, but also from the customers they’re trying to entice. An effective program will excel for both management and customers when it is built with a foundation that provides a clear vision for success. Many established programs have been assembled using five critical building blocks that inspire brand loyalty among customers. Smart and successful companies know that all five components must be at the core of every loyalty program.To read the full report, click here... [ read more ]

ISO Issues Calculations for Key Human Capital Metrics

While the Value Reporting Foundation has just begun to create unified human capital reporting standards, and the Securities & Exchange Commission weighs development of clearer human capital disclosure regulations, ISO continues to lead the way in developing a framework for clear and specific reporting standards that help organizations optimize performance through people. ... [ read more ]

The Stakeholder Capitalist's Toolkit

As can be seen in the ESM feature, The Perfect Company: Anatomy of an Ideal Practitioner of Stakeholder Capitalism Seen Through Its Human Capital Report, implementation requires strategic and systematic management to align the many tactics already used in organizations toward supporting common goals, values, and metrics. ... [ read more ]

Conference Board Adds Metrics, ROI Analysis, and Strategic HR to Human Capital Center Offerings

One of the world's leading think tanks on Human Capital management has announced a new partnership with HCMoneyball, the ROI Institute, and RBL.ai to offer a suite of human capital benchmarking, return-on-investment analysis, and human resources management solutions for Human Capital Management. These partnerships are part of the Conference Board's expansion of services in Human Capital Center members.... [ read more ]

Engagement Agency Adds to Managed Outsourcing Services

In responding to a growing number of requests from organizations and solution providers for help with human capital management design and reporting, and assistance finding appropriate engagement technologies and services, the Engagement Agency continues to expand its selection of offerings with the addition of Customer Experience and Strategic Communications advisory and managed outsourcing services.... [ read more ]

Case Study Part I: The Shift to a Human Capital Management Strategy

In its desire to implement a strategic, systematic, and transparent strategy to achieve organizational results through people, the Ukraine- and Russia-based application developer JetRuby turned to the Enterprise Engagement Alliance's Engagement Agency. The company says its goal is to utilize a roadmap that addresses the needs of all stakeholders... [ read more ]

US House Passes Bill on Workforce Disclosures; SEC Launches 10-K Update, PwC Announces Major Investment in ESG

It is all but inevitable now that US public companies will have to disclose specific information on their employees, workforce engagement, turnover, DEI (Diversity, Equity, Inclusion), and safety and wellness. The accounting and management consulting powerhouse PwC has committed to hiring up to 100,000 people to help organizations around the world develop and implement Environmental, Social, and Governance (ESG) management strategies around the world. ... [ read more ]

Malaysia Leads World in Stakeholder Capitalism Governance Language

This year's Securities Industry Development Corporation (SIDC) Sustainable and Responsible Investment (SRI) Virtual Conference 2021 coincides with a change in the Malaysian Code of Corporate Governance (MCCG) 2021, which may be the first anywhere to incorporate the principles of Stakeholder Capitalism.... [ read more ]

JetRuby, App Developer, Joins EEA to Enhance Its Human Capital Strategy

An international software and application developer for leading US companies based in Russia and the Ukraine has joined the Engagement Agency at TheEEA.org. Its goal: to implement a formal Human Capital Management, Measurement, and Reporting strategy designed to achieve its organizational goals in a more sustainable way through people. ... [ read more ]

Do You Know Your Human Capital ROI? If Not, Your Company May Be Leaving Money on the Table

A growing number of investors and board directors now believe that human capital is an asset with a return-on-investment that merits clear strategies, metrics, and tactics aligned with goals. As a result, more companies are publishing human capital reports, in many cases without necessarily addressing the fundamental issues required to have a measurable, successful, and sustainable financial and experiential results for stakeholders. ... [ read more ]

Investors Lead the Push for Stakeholder Capitalism

One would think that consumers would be the driving force for Stakeholder Capitalism. Ironically, it’s investors who are at the cutting edge. While not one in 1,000 Americans has ever heard of a movement that could make their work lives and consumer experiences so much better, investors increasingly see the connection between human capital management and financial performance. ... [ read more ]

EEA Youtube Show: Engagement Field Has Growing Role in ESG Management

According to this Enterprise Engagement Alliance Youtube show: "Essentials of ESG and Engagement," not only is the concept of Environmental, Social, and Governance here to stay, it has created an opportunity both for organizations and the solution providers that can help implement meaningful ESG strategies. ... [ read more ]

Why ISO Standards Make Sense for Investors Evaluating Human Capital and Stakeholder Engagement

For the purposes of evaluating, let alone auditing the human capital practices of organizations large and small, the International Organization for Standardization (ISO) standards can provide institutional shareholders a sensible format for disclosure of information on human capital management, including Diversity, Equity, and Inclusion (DEI) information, that is more likely to have an actual impact on organizational results. Not only have ISO standards proven their effectiveness in the world of quality management and other fields, over one million companies worldwide, including many public companies, already are accustomed to ISO procedures and audits. ... [ read more ]

California Bill Would Require Human Capital Disclosures of Large Companies

A bill introduced into the California Assembly in March 2021 would require companies with over 1,000 employees to disclose specific information on employment, pay, safety, diversity, and more, in return for qualifying for unspecified incentives from the state in the form of preferential treatment in government contracts and potentially reduced taxes or fees. ... [ read more ]

JUST Capital Exec: Next 5 Years Critical to Stakeholder Capitalism Movement

Founded in 2014, JUST Capital was a pioneer in focusing on the benefits of stakeholder-driven capitalism at the highest levels of business and government. Beyond providing tools, information and licensing data to investors and others interested in evaluating organizations based on their levels of stakeholder engagement, its goal is to have a seat at the table at the highest levels of government, business, and the media to break through the barriers to what its founders believe is a better form of Capitalism. ... [ read more ]

Enterprise Engagement Certification Course for CFOs, Attorneys Open to Public

A continuing education program for CFOs (Chief Financial Officers) and attorneys on human capital management, reporting, and ROI of engagement in the new world of ESG (Environmental, Social, and Governance) is the topic of a four-hour virtual workshop for attorneys and accountants seeking to maintain their accreditation through continuing education. The program, set for May 15 from 9 am to 1 pm, is open to anyone in business for $49.... [ read more ]

Employee Engagement Consulting Vet Joins Engagement Agency Senior Advisory Board

Oliver Rueth, a management consulting veteran with a specialty in employee engagement and Human Capital Management, will serve as a Senior Advisor on managed outsourcing focusing on employee engagement and human capital management. The Engagement Agency, a unit of the Enterprise Engagement Alliance at TheEEA.org, and probably the first Enterprise Engagement advisory service, provides professional services to organizations seeking to create new value out of the 50% or more of their yearly expenses—people. ... [ read more ]

Economics of Mutuality (EoM) Foundation on Stakeholder Capitalism: It's Time for Action

The Economics of Mutuality (EoM) Foundation has as its "main mission to transform the global economic system by creating a mutuality of benefits among all stakeholders," says its Chief Advocacy Officer Jay Jakub. Founded in late 2020 out of an internal think tank at Mars, and incorporated and funded by the company for five years, the foundation aims to help organizations equip management at all levels to support a model that moves corporations from "value extraction for shareholders to a model that creates value for all by solving problems for stakeholders drawn together by a common purpose."... [ read more ]

New EEA Youtube Stakeholder Show: From Fad to Action?

This EEA Zoom show on the principles, ROI, and challenges facing the implementation of Stakeholder Capitalism kicks off a new 30-minute series of strategic and tactical Youtube shows to support new education programs produced by the Enterprise Engagement Alliance. The EEA 2.0 education program focuses on the development, implementation, and measurement of Stakeholder Capitalism and human capital management practices across the enterprise. These programs are designed for boards, CEOs, CFOs, CHROs, CMOs, etc., and managers at all levels seeking to understand how to implement at a practical level the Stakeholder Capitalism theory and human capital management practices. ... [ read more ]

Week in Review-EY Report: People Are No. 1 Priority, BOA Chair Touts Stakeholder Capitalism on Fox

Here’s an update on news about Stakeholder Capitalism over the last week. EY Linked in poll finds people are the No. 1 priority…New Council on Inclusive Capitalism supported by the Vatican…Brian Moynihan, Bank of America co-chairman, touts Stakeholder Capitalism on Fox business news… McKinsey study says Stakeholder Capitalism and Digitalization rank among the biggest trends for 2021…. …Coalition for Inclusive Capitalism issues formal framework…Biden Administration will rescind Trump Administration restrictions on ESG investments.... [ read more ]

Big Companies Push Human Capital Metrics...Study Finds HR Remains on Sidelines

65 major companies commit to following the new World Economic Forum Stakeholder Capital metrics...A study finds that the HR field remains largely unaware of human capital reporting...Prince Charles signs up to support the Sustainable Markets initiative, which now incorporates the people aspects of Environmental, Social, and Governance (ESG) management. ... [ read more ]

Micron Sets the Standard for a Corporate Responsibility Report

Every organization will one day need to do what companies like Micron Technology are doing today: publishing comprehensive Corporate Responsibility Reports. Based on the new US Securities & Exchange and European Union human capital disclosure requirements, the known viewpoints of incoming Biden administration officials at the Securities & Exchange Commission and Labor Department, and the pressure from ESG (Environmental, Social, and Governance)-oriented investors, employees, customers, and communities, organizations of almost every size will eventually have to publish Corporate Responsibility Reports. ... [ read more ]

Total Rewards 2.0: It's Time to Update the Model

Conceived in the 1990s, the concept of Total Rewards represented a revolution in thinking related to compensation that to this day has not been fulfilled at many organizations, that is: a strategic, holistic approach to compensation that considers every aspect of the employee experience and his or her capabilities and potential contributions to the organization. ... [ read more ]

Pressures Mount Across the Board for ESG Reporting

A major international accounting firm calls for more education on ESG (environmental, social, governance) reporting...The World Business Council and Baker Mackenzie law firm call for more board oversight of sustainable management... [ read more ]

Why M&A Has Overlooked People Capital

Michael Mazer, an advisor to the Engagement Agency M&A group, one of the first mergers and acquisition firms focused on engagement and human capital metrics, talks about why the people factor remains largely overlooked in the world of mergers and acquisitions. He believes the focus on Environment, Social, and Governance (ESG) investment and management practices and the Stakeholder Capitalism movement will create even more interest in the people factor. ... [ read more ]

Early SEC S-K Human Capital Disclosures Reflect a Practice in its Infancy

A review of the first human capital S-K reports published in accordance with the new Securities & Exchange Commission disclosure requirements range from detailed to flimsy, with very little comparable information from company to company. When investors and others begin to analyze and compare the reports against the disclosure recommendations of leading attorneys, accounting firms, and the recent World Economic Forum Stakeholder Capitalism Metrics report, CEOs may find themselves facing an entirely new set of questions at meetings with investors. In most cases, these reports raise more questions than they provide answers related to actual practices and metrics. ... [ read more ]

Stakeholder Capitalism Definition Published by EEA

A debate has erupted at the highest level of business and politics about a subject with no formal definition in any dictionary. The Enterprise Engagement Alliance solicited input on a definition to help clarify the debate going forward and, following a comment period, has published a formal definition to help provide a framework for more productive discussion. ... [ read more ]

EEA Launches Enterprise Engagement Education 2.0 to Power the S of ESG

The 12-year-old Enterprise Engagement Alliance education and certification program focusing on connecting employee engagement and the interests of all stakeholders to organizational success now includes the latest information on Securities and Exchange Commission, World Economic Forum human capital disclosure; other sustainability standards, and return-on-investment of engagement practices. ... [ read more ]

CarltonOne Joins EEA to Speed Global Impact of Engagement

With a suite of integrated enterprise engagement technologies and a global customizable brand redemption platform, CarltonOne has joined the Enterprise Engagement Alliance (EEA) mission to scale the engagement field and promote the selective use of brands to inspire key stakeholders around the world.... [ read more ]

Analysis: Stakeholder Capitalism Makes More News

In the last week, Stakeholder Capitalism continues to draw both positive and negative attention from the media and business influencers. The Enterprise Engagement Alliance promotes the concept of Stakeholder Capitalism because it is supported by the implementation process and curriculum developed by the Enterprise Engagement in 2009. See Stakeholder Capitalism: A Primer.... [ read more ]

Is Your CEO Driving With Only One Eye on the Road?

AnchorAccording to Dr. Solange Charas, founder of HC MoneyBall and creator of HCMetrix - the company's human capital analytics and benchmarking platform - CEOs and their management lack critical information if they are not monitoring selected key metrics that strongly correlate to corporate financial performance.... [ read more ]

Financial, Legal Leaders Can Now Earn Required Credits on Human Capital Management in EEA Program

Created in 2009, the Enterprise Engagement Alliance's first formal learning and certification program on Enterprise Engagement, encompassing human capital management, measurement, ROI, and compliance will be adapted for chief financial officers (CFOs) and business leaders. The program will be offered in partnership with the Accountant-Lawyer Alliance (ALA), which provides continuing education courses and networking events to certified public accountants (CPAs) and attorneys nationwide. ... [ read more ]

EEA Creates Curriculum for CFO.University

The EEA is creating the first formal learning and certification program on Human Capital Management, Measurement, Employee Engagement ROI, and Compliance for chief financial officers for CFO.University, a leading community for CFOs that will qualify CFO.University members for an EEA CFO certification and annual membership status. This new course at CFO.University is focused specifically on the needs of the CFOs seeking to understand the basic principles involved with managing, measuring, and reporting on all aspects of human capital and employee engagement. ... [ read more ]

EEA Zoom Show Focuses on Advertising and Marketing in the Era of Authenticity

Matthew Della Croce; President Global and Corporate for Allison Partners; Satish Korde, a brand strategy consultant and formerly CEO of GTB, and Allan Steinmetz; CEO, Founder, Inward Consulting, will join EEA Zoom show host Bruce Bolger, Enterprise Engagement Alliance at TheEEA.org founder, on how the advertising and marketing field can adapt to the new focus on authenticity and purpose. ... [ read more ]

People ROI Pioneers to CEOs: Human Capital Can Be Measured

Probably no organization has dedicated itself more persistently to the cause of measuring the return on investment of human resources and other people investments than ROI Institute, which now has nearly 6,000 return-on-Investment certified professionals worldwide with an active pipeline of 2,000 people in the process. ... [ read more ]

The New Economics of Capitalism

Why is a leading professor of finance at the London Business School a strong advocate for employee engagement? Because it’s better business, he says. That’s the premise of Alex Edman's new book, Grow the Pie: How Great Companies Deliver Both Purpose and Profit, published in March by Cambridge University Press. Edmans will be a panelist in a series of upcoming EEA Zoom Shows... [ read more ]

AlphaCalc® Performance Dashboard Transforms Human Capital Management

A new SaaS-based platform is the first to help organizations benchmark profitability, liquidity, and key human capital metrics through a low-cost, easy-to-use platform designed to help improve business performance, value creation and decision-making related to financial operations and people management.... [ read more ]

Engagement Vet Launches Catalyst to Help Enhance Performance

A 30-year veteran of the incentive, events, and engagement field with a special focus on Business Operating Systems and return-on-investment measures, Todd Hanson has launched Catalyst Performance Group to help organizations build more sustainably successful businesses with better stakeholder experiences. Bruce Bolger, Founder of the Enterprise Engagement Alliance, serves as an Executive Advisor.... [ read more ]

HR Metrics, ROI Attendees Agree: Covid Will Increase Focus on People

The key findings of the Enterprise Engagement Alliance webinar on Human Capital Management, Metrics and ROI of Engagement held May 19, 2020: Most attendees agree that Covid-19 will put an even greater focus on people and that very few organizations have a strategic and systematic approach to stakeholder engagement. Trust will be a critical factor as we come out of the crisis. ... [ read more ]

News Analysis: Will CFO's Take Charge of Human Capital Metrics?

CFO.com, one of the leading media platforms for chief financial officers, appears to be increasing its coverage of the emerging topic of human capital management and metrics. Ironically, CFOs are uniquely positioned to address the issues that have impeded the emergence of strategic human capital management and Stakeholder Capitalism principles, because they have influence not only with the CEO and board, and with human resources, but in all aspects of the organization from marketing to community engagement.... [ read more ]

Engagement Field Has Unexpected Opportunity Through ROI Measurement

Despite the enormous worldwide economic downturn, the field of engagement has an unprecedented opportunity. Suddenly every CEO is confronted with the long-overlooked fact that not only are people an organization's No. 1 asset, they are its only asset. For the first time, we can literally see that without customers, employees, distribution partners, suppliers and communities, all our real estate and equipment are valueless. ... [ read more ]

House Committee Votes to Require Human Capital Disclosures

Based on the partisan committee vote, this new human capital disclosure law applying to public companies proposed by Democrats is unlikely to become law under current circumstances, but it indicates growing interest in the topic of human capital disclosures. European Union countries and Great Britain already have human capital disclosure requirements for all companies above a certain size. ... [ read more ]

ISO Human Resources Standards Q&A With Zahid Mubarik, ICEE Country Director

Zahid Mubarik, Executive Director, Central Asia, Mideast, and Europe for the International Center for Enterprise Engagement provides answer to frequently asked questions about ISO (International Organization for Standardization) human capital standards. Mubarik, who has earned an ISO 30414 professional certification, is also CEO of HR Metrics, an international human capital analytics firm based in Islamabad. ... [ read more ]

Human Capital Investment and Reporting Council Formed

Providing up-to-date briefings on ISO 30414 standards, Securities & Exchange Commission human capital disclosure rules, ESG (Environment, Social and Governance) and other emerging human capital measurement standards, as well as case studies, research and on-site and virtual training, are among the activities of a new invitation-only peer group for senior executives in human resources, finance, and the investor communities. ... [ read more ]

Opinion: CX Field Masks Failure of Many CEOs to Focus on Stakeholders

The failure of CEOs to lead a strategic and systematic approach to addressing the needs of all stakeholders is the single source of inefficiency and poor outcomes not only in employee but customer experience. Many of the books and theories about customer engagement and experience focus on the tactics when in fact the best results come when the CEO leads a strategic and systematic approach to making and keeping promises to all stakeholders.... [ read more ]

Zahid Mubarik Receives 2nd ISO 30414 Human Capital Certification

Zahid Mubarik, Executive Director of the Middle East, Central Asia, and Eastern European region of International Center for Enterprise Engagement and CEO of HR Metrics, is the second individual to receive a professional certification for ISO 30414 Human Capital Internal and External Reporting.... [ read more ]

Survey: Americans Agree on Something--Capitalism Should Address All Stakeholders

A survey of over 96,000 Americans conducted since 2015 finds that Americans of all political stripes and demographics agree that they "want to see companies support all their stakeholders, including their workers, customers, communities, the environment and finally their stakeholders." Along with announcing the latest results of its survey of what Americans want from corporate America, JUST Capital announced its annual rankings of America’s best and worst companies.... [ read more ]

ICEE Taps Zahid Mubarik to Lead Middle East, Central Asia, and Europe

The International Center for Enterprise Engagement at TheICEE.org has named Zahid Mubarik Executive Director for the Middle East, Central Asia and European regions. He launches his new role with a series of webinars on ISO human capital standards, particularly people analytics standard ISO 30414 internal and external reporting guidelines.... [ read more ]

SEC Human Capital Proposal Draws Nearly 80 Comments, No Media Attention

Comments were overwhelmingly in favor of even more specific disclosures of human capital investments than proposed in new Securities & Exchange Commission 10-K disclosure requirements, with investors and individual commenters in favor of more specifics and business interests generally opposed to any additional disclosure requirements. ... [ read more ]

News Analysis: More CEOs Calls for an Enterprise Approach to Engagement: Now What?

Over the last three months, the prestigious Business Roundtable and trend-setting CEOs such as Marc Benioff of Salesforce and Henry Blodget of BusinessInsider.com have advocated for a new approach to capitalism that all have one principle in common: the need to strategically and systematically address the needs of all stakeholders-customers, employees, business partners, communities, anyone who touches the organization directly or indirectly. The question is no longer if CEOs are going to get it, but rather what they are going to do. ... [ read more ]

Human Capital Gains Traction in the Accounting Field

The recent feature articles, "Human Capital's Big Reveal" in CFO magazine and on "Factoring Workforce Engagement Into a Business Evaluation" in Business Valuation Resources demonstrate the growing importance of human capital and engagement in financial management.... [ read more ]

Barron's: ESG Investor Helped Drive Walmart Gun Decision

A report in Barron’s Sept. 9 edition, “How Investors Helped Curb Walmart Gun Sales,” asserts that a letter by leading Environmental, Social, and Governance investor John Streur, an “ESG titan” who runs Calvert Research & Management, the Responsible investing unit of Eaton Vance, helped convince Walmart it was time to take a firmer stance on gun sales. ... [ read more ]

Sustainability Expert: Human Capital Garners Increased Attention

Gail Glazerman, a chartered financial analyst for the Sustainability Accountability Standards Board in San Francisco, writes in a recent blog that “the human capital dimension of sustainability has garnered increasing attention because of a growing number of labor actions, protests on behalf of contractors in the gig economy, the increasing number of teacher strikes, and increased focus on pay inequities and more. ... [ read more ]

First Certifications of ISO HR Standards Now Available

HR professionals and consultants now have a new way to distinguish themselves as industry leaders through the first-ever ISO certifications for human capital management provided only by the International Center for Enterprise Engagement by the people who helped pioneer their creation. ... [ read more ]

Stanford U. Article on ESG Investing Highlights Enterprise Engagement Principles

A recently published article in Stanford University’s Closer Look series analyzes the growing trend of Environmental, Social, and Governance (ESG) investing that the Enterprise Engagement Alliance believes is a major driver of Enterprise Engagement and ISO 10018 Quality People Management and other standards. A growing database of over 17,000 companies makes it increasingly easy to track the relative scores of business, and the results aren’t pretty. ... [ read more ]

The CEO's Enterprise Engagement Toolkit

A definitive guide to all the tools, tactics and types of engagement solution-providers, offering strategic and tactical solutions for all types of organizations, audiences and applications, as well as some insights on how to select the right solution-provider for your needs and how your organization will pay for the services and measure the impact. ... [ read more ]

New Experience Management Firm Offers 'Vitality Index'

According to Kimberly Lanier, co-founder, Xpedition is a new experience management [XM] intelligence exchange dedicated to empowering leaders at all levels to deliver a superior customer experience by breaking through silos to maximize employee, product, brand and digital experiences. ... [ read more ]

Engagement in the News: Stock Buyback Bill, Barron's Sustainable Companies List, Amy Klobuchar

When Sen. Elizabeth Warren introduced the Accountable Capitalism Act calling upon CEOs at companies with sales of over $1 billion to "take into account the interests of customers, employees and communities," ESM predicted this could mark the start of new public discussion about the importance of investing in people and what ESM calls Enterprise Engagement, but we didn’t think it would happen this fast. ... [ read more ]

Enterprise Engagement: Who's in Charge?

In a recent article, "News Analysis: Enterprise Engagement Creates Big Opportunity for HR Management," ESM suggests that the emergence of Enterprise Engagement creates a unique opportunity for Human Resources to play a leadership role in overall implementation. Not so fast, suggest experts in marketing. They see the Chief Marketing Officer as the person in charge of brand engagement across the enterprise. ... [ read more ]

SEC Still Weighing Human Capital Disclosures by Public Companies

While some Securities & Exchange Commission observers doubted the SEC would act on a formal petition to require public companies to disclose Human Capital investments during this administration, SEC Chair Jay Clayton recently made it clear to its Investor Advisory Committee that such disclosures are still under consideration. In the call, he acknowledged that human capital can now be considered an investment rather than a cost. ... [ read more ]

HR Standards Pioneers Head Up ISO 10018 Certification and HR Standards Audit Practice at ICEE

The introduction of 10 Human Resources standards, and now the new ISO 34014 Human Capital Disclosure Guidelines, are creating a significant opportunity for CEOs and their organizations to take advantage of a formal process for managing engagement across the enterprise to enhance financial performance, the stakeholder experience and address growing pressures on public companies from investors and on ISO-certified companies from new Annex SL People Management standards. ... [ read more ]

Enterprise Engagement: The Roadmap, 5th Edition Is Released - The Desk Reference for Engagement Leadership Across the Enterprise

The latest edition provides a comprehensive reference guide for anyone in charge of designing strategic or tactical engagement efforts at public, private, not-for-profit and governmental organizations. It demonstrates how to connect the dots between the organization’s brand, values and goals, the people necessary for goal achievement, and the tactics used to engage them and measure results. ... [ read more ]

Safety & Health Center Focuses on Human Capital, Workplace & Safety Reporting

The Center for Safety and Health Sustainability conducts workshops with policymakers, investors and senior executives to promote a 'transparent, consistent, comparable reporting indicators of occupational health and safety performance,' says Kathy Seabrook, the organization's chair. CSHS is part of a growing chorus of voices calling on CEOs to adopt a strategic approach to human capital management. ... [ read more ]

Is 2021 the Next Y2K for the World’s CEOs?

Sixty ISO standards now include new Annex SL people management requirements that 80% or more organizations would not meet if thoroughly audited now. Companies were given time to adapt to these major new requirements, but that time is running out, say the authors. ... [ read more ]

Is Annex SL The Secret Weapon for Enterprise Engagement?

Over the last several years, ESM has focused on the growing pressure from investors on Chief Executives to implement formal human capital strategies that address all stakeholders, as well the potential impact of the growing number of ISO human capital standards. Deann Desai, convener for the ISO Technical Committee than manages the Annex SL management standard, believes it's only a matter of time before CEOs get the message that today’s organizations need a strategic and tactical focus on all their stakeholders that ISO and many others have overlooked for many years. ... [ read more ]

2019 Engagement World to Focus on 'Most Effective Practices for Everyone'

Engagement World 2019 will present the most effective enterprise engagement practices for organizational practitioners, solution- providers and educators, designed for organizations of all sizes and types based on open-source ISO standards, practical case studies and the certification programs of leading associations in multiple key areas of engagement. ... [ read more ]

Push for Human Capital Disclosures Accelerates Worldwide

An effort supported by over 100 leading investment funds has led to the first-known test of voluntary human capital investment disclosures by public companies. Employee engagement, health and safety, training, diversity and turnover are among the Enterprise Engagement metrics included in these disclosures. ... [ read more ]

Gartner Study Recommends Connecting Voice of Customer to Voice of Employee Strategies

Since its formation in 2008, the Enterprise Engagement Alliance has had to battle the silos between employee and customer engagement. Despite compelling research from Gallup and numerous others, as well as ISO 10018 standards that link engagement across the enterprise, most organizations have yet to embrace ways to connect customer and employee engagement strategies and tactics. ... [ read more ]

Free Engagement ROI Calculator Now Available From EEA

This new ROI Calculator is one of four tools offered for free by the Enterprise Engagement Alliance and its Academy to help organizations seeking to implement a strategic approach to Enterprise Engagement and achieve ISO 10018 certification. ... [ read more ]

ISO 9001 Clause 7.1.2 Drives Need for Engagement Expertise

Organizations seeking to comply with ISO 9001: 2015 standards have until September to incorporate updates that include a new strategic and expanded focus on people outlined in clause 7.1.2. That’s one of the key takeaways of a recent Enterprise Engagement Alliance webinar on the Quality Marketplace, held on Dec. 20. ... [ read more ]

News Analysis: ISO 9001 Drives Need for Engagement

ISO 10018 standards and Quality People Management certification bring the advantages of ISO 9001 to organizations in every part of the economic sector, from for-profit to not-for-profit and government, by applying a systematic, integrated approach to achieving goals through people. ... [ read more ]

Human Capital Rating System Available at No Cost

A process for rating the organizational maturity of organizations developed in the United Kingdom is now available at no cost to help organizations "develop a greater understanding and the professional practice of organization maturity and human governance," according to statement by Maturity Institute (MI) and Organizational Maturity Services (OMS) LLP. Organizations can ... [ read more ]

New MaritzCX CEO: Great Data Available - Now What?

To Mike Sinoway, a research and analytics veteran, the next big challenge for business is not the collection of data but the ability to translate it into strategies and tactics to effectively engage customers and employees. Sinoway is the new CEO at MaritzCX, formerly Allegiance ... [ read more ]

New Evaluation Process Aims to Score Any Organization’s "HR Maturity"

A new evaluation process developed by the Maturity Institute in Great Britain enables any organization to score its level of human capital maturity and identify the steps needed to maximize human capital return-on-investment. The goal is to provide organizations and their consultants a formal process for evaluating the effectiveness of human capital management practices and to identify corrective actions and/or institute a more strategic approach to the management of all people and stakeholders related to the organization.... [ read more ]

ISO Releases the First Standards on Human Resources Practices

The International Organization for Standardization (ISO) Technical Committee 260 has issued its first four standards in human resources management. According to the ISO, "A new series of ISO standards aims to help not only improve the recruitment process, but improve businesses through better human resource processes."... [ read more ]

Baudville Brands, C.A. Short and Divvy Engagement Become Engagement Agency Partners

Baudville Brands, a leading recognition firm in Grand Rapids, MI, C.A. Short Company, an innovator in employee engagement based on Shelby, NC, and Divvy Engagement Solutions, the new name for a 25-year-old, full-service incentive company based in Pleasant Valley, NY, have become partners in the growing Engagement Agency network of engagement solution providers. ... [ read more ]

EEA Accepted to Serve ISO Effort on Human Capital Standards

The Enterprise Engagement Alliance was formally accepted to serve on the U.S. Technical Advisory Group (TAG) which represents the interests of the United States on the International Organization for Standardization (ISO) Technical Committee that is developing standards on human capital management, known as ISO/TC 260... [ read more ]

German Effort Aims to Put Monetary Value on Human Capital

What if business executives and investors could put a dollar value on an organization’s human capital in a way that could be compared between companies, industries, even categories of employees? That’s the goal of a group of professors at the University of Saarland in Saarbruecken, Germany. They have not only developed this formula, but have tested it on at least three companies, are working with other academics in Europe to... [ read more ]

Enterprise Engagement: The Roadmap, 3rd Edition

Enterprise Engagement: The Roadmap, 3rd Edition has been completely updated with new information, illustrations and new chapters. Authored and edited by dozens of experts in general management, marketing, sales, data management, business and academia, the Textbook’s methodology has been endorsed by leading companies as a means of achieving both strategic and tactical organizational goals related to sales, marketing, human resources, vendor management, and community relations.... [ read more ]

Vestrics Analytics Platform Aims to Help Clients Make Better Decisions

The ethereal concept of "big data" is coming down to earth to help organizations address key business challenges and make better decisions. That's the vision of Vestrics, a 12-year-old consulting firm that has transformed itself into a software company offering a software-as-a-service (SaaS) platform for helping companies make better decisions related to their human capital. ... [ read more ]

Aon Hewitt Acquires Modern Survey

Aon Hewitt has announced the acquisition of Minnesota-based engagement analytics firm Modern Survey. Financial terms of the transaction have not yet been disclosed. This transaction strengthens Aon Hewitt's suite of workforce analytics solutions, including business and human capital analytics... [ read more ]

Arby's Engages Employees in Brand Growth

There’s a spirit of energy at Arby's, where new CEO Paul Brown and his team are bringing innovation to products and services, as well as employee and franchisee relations. Coming off 18 consecutive quarters of same-store sales growth, Arby's is considered a star in the industry, rivaling (and even outpacing) the success of Chipotle. ... [ read more ]

Engagement World Set for April 25-28 2016 in Orlando, FL

A Conference and Expo dedicated to the many strategies and tactics of Enterprise Engagement and their impact on business is being launched by the Exhibit and Event Marketers Association (E2MA) and Enterprise Engagement Alliance. The event, Engagement World 2016, is designed to ... [ read more ]

Survey: Gamification Improves Work Experience for 91% of Employees

Gamification form Badgeville has released the results of an independent survey of over 500 business workers, ranging from entry-level employees to C-level executives, looking at the success of gamification across U.S. organizations. The results: 78% of workers are utilizing games-based motivation at work and nearly all (91%) say these systems improve... [ read more ]

Ogilvy-Hundredx Deal Signals Focus on Customer Engagement

One of the fundamental tools of customer engagement is content marketing, the use of specific types of information, games, incentives, events, etc. to build closer relationships with customers. Ogilvy & Mather's new partnership with analytics company Hundredx, producer of the Goodsnitch app recently featured in ESM and now rebranded Expresit... [ read more ]

U.S. and China Lead the World in New Buckingham Employee Engagement Index

The U.S. and China lead the world in employee engagement, according to a new standardized international employee engagement index created by the Marcus Buckingham Company. Called the StandOut Global Engagement Index (GEI), the report compares employee engagement in 13 countries. Spain and Argentina ranked lowest in employee engagement. The company claims that this is the first survey of its kind. “These findings point to two key themes in the state of engagement today... [ read more ]

ECSI: Proof That Engagement Pays Big Dividends

Even top corporate executives who are aware of engagement practices aren’t always aware of the financial return they can deliver. The Engaged Company Stock Index shows that companies with high levels of employee, customer and community engagement financially outperform ... [ read more ]

Five Tips for Using Customer Data

Customers have learned that in order to have a more customized experience they need to provide the data to drive those high-value communications and experiences. However, the burden is on marketers to become better in delivering on that expectation ... [ read more ]

Does Engagement Scale Well?

Paul Hebert, VP, Solutions Design at Symbolist, notes in the current issue of Engagement Strategies Magazine that scale is the holy grail of today’s business world. Scale is all about getting more and spending less to get it. Even the engagement space isn’t immune to the ... [ read more ]

Dunbar’s Number and the Jetson Fallacy

Some of you may be familiar with Dunbar’s Number. It was defined originally by Robin Dunbar, a British anthropologist who, based on extrapolations from primates to humans, suggested that humans tend to only comfortably manage relationships with about 150 people. ... [ read more ]

Who Are America’s Most ‘People-Centric’ Companies?

These 25 firms surpass all others when it comes to strategically engaging their employees, customers and communities The Enterprise Engagement Alliance (EEA) has announced the Top 25 Most People-Centric publicly held companies in the U.S., based on a detailed analysis of independent research by McBassi & Company, a leading human capital analytics firm. ... [ read more ]

Unlocking Big Data for Smarter Conversations

In this excerpt from his new book, ‘Laddering: Unlocking the Potential of Consumer Behavior,’ PossibleNOW VP Eric Holtzclaw explains how techniques such as laddering, lensing and latticing can radically and permanently change the way you view your products, services, customers and marketing message ... [ read more ]

Get Your Copy of Enterprise Engagement: The Textbook

Authored and edited by dozens of experts in general management, marketing, sales, data management, business and academia, Enterprise Engagement: The Textbook’s methodology has been endorsed by Ernst & Young and other top companies as a means of achieving both strategic and tactical organizational goals related to sales, marketing, human resources, vendor management and community relations. The newly-released textbook is available from the EEA Store at www.enterpriseengagementbook.com for $36, or you can purchase it online through Amazon.com. The first edition is 268 pages. Enterprise Engagement: The Textbook also provides formal preparation for the Enterprise Engagement Certification program. Preparation and general learning is also available at Engagement University Online. The textbook is updated regularly based on input generated through the online university. ... [ read more ]

Certified Engagement Practitioner (CEP) Designation Now Available

The Enterprise Engagement Alliance (EEA) has launched its formal online test and certification program on Enterprise Engagement. The EEA Curriculum and Certification program focuses on the principals, framework and tactics related to engaging customers, channel partners, employees, vendors and communities to help achieve organizational goals. The exam is available free online at www.enterpriseengagement.org. Those who pass the test can obtain a five-year Certified Engagement Practitioner (CEP) designation for $500, as well as qualify for the Advanced Engagement Practitioner and Master Engagement Practitioner designations. The test is designed to help business professionals demonstrate their knowledge of the leadership skills and tactics required to engage people in the 21st century. By participating in the Curriculum and Certification program, managers can advance the interests of their organizations and their careers by better understanding the unique strategies and tactics of this emerging field. The test is divided into five sections that people can take separately as many times as they wish over a one-month period. Each section includes 20 to 30 multiple-choice and true-false questions that will change each time the test is taken. The sections include: Principals, Economics and Framework of Enterprise Engagement; Customer Engagement; Sales and Distribution Partner Engagement; Employee Engagement; and Tactics: Strategic Implementation, Assessment, Recognition, Measurement, etc. The curriculum is designed to provide organizations with a practical, measurable implementation plan that can help improve short- and long-term performance in all areas of business. By establishing a clear framework and agreed-upon nomenclature for engagement, organizations can accelerate the process of translating theory into action. For more information on the EEA Curriculum and Certification program, go to www.enterpriseengagement.org/training/ ... [ read more ]

New Book Explores the Engagement Equation

One sign that engagement has emerged as a formal field is the proliferation of books published on the subject over the last few years. The latest, The Engagement Equation: Leadership Strategies for an Inspired Workforce, by BlessingWhite consultants Chrisopher Rice, Fraser Marlow and Mary Ann Masarech, and published by Wiley, focuses specifically on how to infuse engagement throughout your managerial and organizational culture. A fundamental premise of the book is that “you can’t actually make employees engaged. Engagement is fundamentally an individualized equation. What might make one person engaged might turn off the person in the next cubical.” The authors stress the link between “maximum engagement and maximum contribution…” – i.e., the importance of continually linking engagement to organizational results. The book stresses the importance of finding a common definition for engagement and a way of talking about it in the organization; focusing as much on individuals as on global trends or indices; making engagement a priority and shared responsibility so that everyone has a stake in the process; making sure management is as engaged as employees are expected to be; and how to map out an overall plan that provides a clear direction and vision, open communication and realistic ROI measurement tools. They caution that surveys tools should be used to diagnose issues rather that simply as a “prize.” Click here to view a video by the authors.... [ read more ]

Most Engaged Employee Contest Will Recognize & Reward Top Talent

Most Engaged Employee Contest Will Recognize & Reward Top Talent The Enterprise Engagement Alliance (EEA) has launched the Most Engaged Employee contest to publicly recognize actively engaged employees for making a significant difference for their employers, colleagues and customers/clients. The annual winner, to be named in May 2013, will receive a trip for two specially designed to fulfill a personal dream or desire they haven’t had the time or resources to accomplish. Monthly winners will receive gifts specifically selected based on their personal interests – something special and meaningful that they will always remember. Visitors to the website (www.mostengagedemployee.com/) can nominate themselves or anyone they know and/or anonymously measure their own level of engagement using the Personal Engagement Meter. Nominees will be judged on a variety of criteria, including ongoing actions indicative of a high level of engagement, length of service and clear evidence supporting how they made their organization a better place to work or created better experiences for customers, clients or patients. ... [ read more ]

Best Practices in Assessing Employee Engagement

“Research Has Clearly and Consistently Proved the Direct Link Between Employee Engagement, Customer Satisfaction and Revenue Growth.” ~ Harvard Business Review, 2000 If there ever was a true debate around the linkage between employee engagement and organizational success, that debate has long since ceased.... [ read more ]

Inspiring 'Brand Loyalty' for Your Incentive Program

‘Repeat business or behavior can be bribed. Loyalty has to be earned’ - Janet Robinson While Ms. Robinson may have been referring to brand loyalty or product loyalty as opposed to customer loyalty programs in the above quote, her words illustrate a very important concept. Incentive programs don’t start with built-in loyalty and customer buy-in. Without question, incentive programs need to generate loyalty – not only from senior management, but also from the customers they’re trying to entice. An effective program will excel for both management and customers when it is built with a foundation that provides a clear vision for success. In fact, many established programs have been assembled using five critical building blocks that inspire brand loyalty among customers. ... [ read more ]

7 Steps to Measure and Build Engagement: How to Keep Line Managers Interested and Involved

Employee surveys have the potential to help companies understand the relationship between human capital and the bottom line. Yet, if not managed carefully, surveys may fail to realize their potential as strategic organizational tools. Why? Because many organizations are successful in designing reasonable questionnaires, generating high participation rates and gathering a lot of good information. But where survey processes most commonly break down is in the “hand off” between a survey team, perhaps working with the assistance of an outside consultant, and line managers throughout the organization.... [ read more ]

Measuring Enterprise Engagement and Performance

There’s a reason for the old adage: “You can’t manage what you don’t measure.” Anyone who has ever tried to run a business knows that’s true. But it is also true that you can’t manage what you measure only once each year. When it comes to employee and customer engagement, most of us collect information through annual surveys, analyze the results, share them in a high-level report and perhaps devote part of an executive meeting to discuss the implications. Like performance reviews, this is usually done once a year – if at all. ... [ read more ]

EEA Curriculum Challenges Reward Assumptions

Recently, the Enterprise Engagement Alliance (EEA) performed a review of the past quarter-century of research into Rewards & Recognition. Among the main objectives of this review was to determine links between the use of Incentives and Engagement. Looking at evidence from more than forty studies, researchers found that incentive and reward programs can drive engagement if they are carefully and deliberately designed to do so. Read more >... [ read more ]

New Enterprise Engagement Benchmark Indicator Ready for Testing

The Enterprise Engagement Alliance has created a simple tool that any company can use for free to almost instantly benchmark its engagement efforts against best practices and an aggregate of other organizations using the tool.You can test it at... http://www.eebenchmark.com. Simply fill out the questionnaire, click on submit, and the results come up instantly. Complete confidentially is assured, because there’s no need to identify yourself or your client. Please feel free to share any feedback with me. The questions are based on extensive research on Enterprise Engagement practices and on input from Allan Schweyer, EEA Chairman and an expert on employee engagement; Rodger Stotz, the Incentive Research Foundation’s Chief Research Officer and an expert on channel partner engagement, and Tom Hoffman, Executive Business Editor for Peppers & Rodgers’ 1to1 Media division.This tool was made possible by sponsorship support from Canon Special Markets, JWT Inside, and Marcus Evans. ... [ read more ]

At Last, A Real Way to Measure ROI

This study, sponsored by the Incentive Research Foundation, attempts to find a practical model for determining the return on investment (ROI) for sales and dealer incentive travel programs. ... [ read more ]

Calculating the ROI of Recognition Programs

Measuring the ROI on recognition programs is difficult, given the range of benefits and their long-term impact, but it can be done. This article from the Enterprise Engagement Alliance offers some ideas on how to do it.... [ read more ]

Capitalizing on Voice of Customer: The only metric that impacts other metrics…

“Why is customer loyalty and engagement important? The biggest reason is that customer engagement is the only metric that impacts other metrics typically measured by a company. As one industry expert noted, When customer engagement slides, so do a great many other outcomes, including future sales, growth and profit. Obviously, engaged customers are the best customers for a company to have. Eight of ten executives believe their company loses sales each year because of failure to create engaged customers, and 80% say that engaged customers are critical because they recommend products or services.” Excerpted from ‘Capitalizing on Voice of Customer,’ Published by Allegiance (www.allegiance.com) ... [ read more ]

Mercer Survey Shows Declining Employee Loyalty

Employee loyalty is dropping around the world, according to new Mercer’s What’s Working survey. The research, conducted among nearly 30,000 employees in 17 geographic markets between the fourth quarter of 2010 and the second quarter of 2011, shows that the percentage of workers seriously considering leaving their organization has risen since the last time the survey was conducted in each market (prior to the economic downturn). In many markets, the increase is 10 percentage points or more. In the U.S., the increase was 9 points, from 23% in 2005 to 32% in 2010. According to Pete Foley, PhD, a Principal at Mercer and North American Employee Research Leader, “The overall employment deal is in a state of flux around the world, with employees rethinking what they want out of the employment relationship. Our research shows that, despite the ongoing economic uncertainty, more employees would consider leaving today for a better opportunity.” For a complete summary, go to http://inside-employees-mind.mercer.com/press-releases/1430455... [ read more ]

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